Anthony Mark Carter

Sports content is no longer just about the X's & O's. It's entertainment. There are two things fancy studios and massive production and marketing budgets can't make up for. 1. Natural talent and 2. Chemistry. You either have it or you don't. No matter how much lipstick you put on a pig, it'll still snort and be a pig. The mainstream media are constantly trying to tell us who to like by shoving them down our throats... That time is over. You're either that guy, or you're not. The people vote with their eyeballs now, and that's awesome! Men lie, women lie, but the numbers... they don't lie. The future of sports entertainment content is exciting and The MKT Show is like nothing you've seen comie out of Africa before. Informative and entertaining - 'Sportainment'. Episode link: bit.ly/3wMeDR9 Catch The MKT Show on YouTube or the audio wherever you get your podcasts.

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Let's not even talk about the crime statistics in South Africa 😥... Instead, let us talk you through our 'Anti-Vandal Kiosk' 🔒 This kiosk is fitted with a recessed door, preventing vandals from getting a good grip or leverage on the door to pry it open! The box is also fitted with robust stainless steel hinges and latches, making this anti-corrosion material, less likely to be tampered with. The latches also have anti-vandal covers on them to prevent access with a crowbar. The kiosk will also have a cage surrounding it. When it comes to safety, nothing is guaranteed! One must be as proactive as possible, and deterrence is often your greatest weapon. #DBSA #Switchboard #Safety #Anti-Vandal #StainlessSteel #Security #ElectricalEngineering

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Book your Sales Team for a full-day of sales training, tips and advice at the Sales Summit Sandton on 12 June. Learn from 8 sales trainers who will help you to boost your sales for the remainder of this year. Book your team at www.salessummit.co.za today. #salestraining #sales

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One of the things I have noticed in South Africa is that competitions, teams, and leagues have  become over reliant on sponsor/partner activities for marketing. While partner and sponsor activities can provide significant support, relying solely on them can lead to several pitfalls. Marketing plays a crucial role for the success and growth of any tournament, league or team, and so relinquishing this important component to partners and sponsors could lead to a loss in the control over messaging and strategy. The ultimate result of this is the dilution of brand presence and missed opportunities to engage with fans directly. Any brand sponsoring a league, team or tournament has their own brand goals, which may not align perfectly with the rightsholder's identity. And so without strong marketing initiatives, brand consistency and integrity can be compromised.  I believe that by putting in place well-round and strong marketing efforts make the leagues, teams and competitions become more attractive to potential partners. This serves as a demonstration of stability and influence, making them more appealing to sponsors. Take for example the likes of the English Premier League, NFL and the NBA, they all have comprehensive marketing strategies that create a solid base. Their marketing initiatives are not just about promoting games but also about creating a narrative, engaging fans, and building a community. This strong foundation allows sponsors to leverage these efforts effectively, amplifying their own brand messages while benefiting the league. No one can ever argue the importance of partners and sponsors in the sporting ecosystem, however, building strong in-house marketing foundations create more value for partners, ensuring mutual growth and success.

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Things that make me laugh: "Going to the cinema still offers an unmatched immersive experience to movie lovers, which cannot be replicated at home." https://lnkd.in/dR_fC8D8 If you have ever wondered about the quality of the home cinemas that we are designing and building, I can guarantee you that they far exceed the experience of any commercial cinema in South Africa. This is before we begin to consider the comfort of being at home, your choice of movies available, snacks, drinks and generally not being distracted by other factors in the cinema. oh.. & I can guarantee you that we are designing and building far more immersive home cinemas than the commercial cinemas in South Africa.

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