Today we took time out to celebrate #Pride2024 and reflect on the importance of inclusion and representation. #PrideMonth #lovewins
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At Wavemaker we believe there is always a better way to grow. We know that growth models of the past will not serve the future. Established approaches and traditional thinking are being exploded in every sector, in every market. But exceptional growth requires uncomfortable change – and this change demands courage, from our clients and from our people. That’s why we’ve built Provocative Planning, a way of working powered by our spirit of restless enquiry in pursuit of better outcomes. It rejects traditional linear planning in favour of a modular approach, fusing machine learning and human intelligence in a unique way that gets the best from both. The three growth modules in Provocative Planning – Unlock, Maximize and Transform – provoke growth at different speeds, for today, ongoing, and for tomorrow. Positive Provocation empowers our people every bit as much it does our clients. It inspires us to be well-informed, careful listeners with the confidence and knowledge to ask tough questions. We become more confident, more courageous, more capable. When we positively provoke, we Grow Fearless. We shape consumers’ brand decisions and experiences through media, content and technology. Wavemaker’s Provocative Planning is fuelled by the world’s most powerful consumer decision-making data. This means we know where and how you can win customers. The intelligent insight this provides feeds our world-class precision capabilities in every area of our business, from planning and activation, to our integrated practices such as ecommerce an Our business is to support, consult and execute the making of these decisions. We bring together data, creativity and platforms to help the best brands in the world make the futures they want by making better choices today. All our people, processes and technology are united through our focus on understanding, accelerating and optimizing purchase journeys; making them more satisfying for consumers and more effective for our clients.
External link for Wavemaker South Africa
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Sandton, Gauteng 2191, ZA
Today we took time out to celebrate #Pride2024 and reflect on the importance of inclusion and representation. #PrideMonth #lovewins
Watching the media landscape converge is definitely an exciting space. We know the future is the intelligent use of data. Rainmaker Media are truly pioneers in this space. #1PD in action is what we do. Great to see how this is expanding in our market.
CEO - Wavemaker South Africa. Passionate about people, communication, innovation and technology. Voted #1 Most Admired Media Agency Professional in South Africa 2022/23(SCOPEN)
At the first #RetailMediaSummit in South Africa with the amazing team from Rainmaker Media. Data is definitely the fuel for measurable results. #datacentricity #1PD
As we celebrate #HumanRightsDay2024 we reflect on and celebrate the strides we have taken as a country to provide a more inclusive, diverse workplace. While there is still much work to be done, 30 years on it is good to see the progress we are making. Wavemaker is proud of our amazing culture and how we embody human rights when we show up for each other with respect, inclusion, dignity and humility. Enjoy your Human Rights Day ! 🇿🇦 #growfearless
Making waves ? Yes that's what we do !!! Thank you SCOPEN for recognising the captain of our ship the amazing, inspiring Merissa Himraj. To our Day 1 No 1, thank you for your energetic leadership and setting a standard we all aspire to. Continue to #positivelyprovoke and drive transformation ! Congratulations too to fellow GroupM Sub-Saharan Africa Mindshare South Africa CEO Kate Kitz on her placement and to all the esteemed professionals listed below who drive this industry forward. #growfearless.
🔊These are the top 5 Most Admired #Media Agency Professionals in #SouthAfrica, according to the latest SCOPEN report 👇 #1 Merissa Himraj, CEO at Wavemaker South Africa #2 Chris Botha, Group Managing Director at The MediaShop #3 Celia Collins, VP at Publicis Media South Africa #4 Kate Kitz, CEO at Mindshare South Africa #5 Gareth Grant, Media & Operations Director at Meta Media Congratulations! 👉The AGENCY SCOPE South Africa report is based on over 315 marketers interviewed, representing 220 brands - https://lnkd.in/eNiQAsrJ #AGENCYSCOPE #SouthAfrica
Our entire organisation is looking to use AI to drive massive inroads in how we drive ROI. Wavemaker is uniquely positioned to deliver on these objectives. It is going to be an exciting ride in 2024 as we deliver these solutions for our clients. #growfearless #aiinmedia
"We’re using AI to think about how to optimise content across our channels to get the maximum reach and return on investment.” WPP’s Daniel Hulme explains how the scaling of AI will empower brands to reach new heights in a safe and secure way. Find more insights from leaders across the WPP network here👇 https://bit.ly/3TjZPSo
As promised here is Tammy Wilson-Schultz's update on the use of GenAI and media roles. #AIWeek #positiveprovocation
Some really great insight on the future of marketing and AI from our global team ! #AIWEEK #AIinAction #positiveprovocation
How we’re harnessing the power of AI and delivering the best results for our clients 💡 Wavemaker remains at the forefront of innovation in marketing, and the power of our data-driven strategies in client conversations have never been more important. Our very own Toby Jenner, Global CEO, and Ruth Stubbs, EMEA CEO, share with Bizcommunity.com how we’re uniquely positioned to help brands navigate and thrive in this ever-evolving era 👇 https://lnkd.in/e_kGazXP #AI #marketing #innovation
Well we asked and you answered - Generative AI it is followed closely by Nostalgia Core ! So watch this space this week as we dedicate it to everything you should know in the Gen AI space, answer questions on whether AI will really take over media jobs (yes procurement people we are looking at you) and also take a deepdive into the skills we should be honing to meet the AI wave. Plus don't miss out on our CSO Tammy Wilson-Schultz piece on Friday that looks at what Gen AI won't do for you in media (Because we will still need the humans after all) #genAI #PositiveProvocation #mediaandAI #MachineLearninginaction
Instead of kickstarting the year with some thought piece on media trends, we thought why not ask you smart people what you think might be the trend that shakes up media in 2024 ? Let's see what you think and then next week, we will publish that trend piece, but also reveal the results of this poll. #2024MediaTrends #whatdoyouthink #positiveprovocationinaction 😀
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Head of Client Partnerships - SSA | Helping brands reach prospective clients through our Omnichannel Video Solutions
VDX.tv is hiring! Check out Senior Specialist, Client Partnerships https://lnkd.in/dDyWwkGZ via @greenhouse
New Year, Better DOOH - what better time to highlight our amazing programmatic DOOH offering delivered through GroupM Nexus. Now called Advanced DOOH, their commitment to delivering the best Programmatic DOOH solutions in the country remains unwavering! Here's a quick look at our programmatic prowess that we offer clients: Over 1900 Screens Presence in 9 Provinces Collaboration with 27 Media Owners 4 x DSP's with unique offerings to cater to diverse client needs GroupM's commitment to excellence doesn't stop there. They have also successfully executed Foot Lift studies, Sales Lift Studies, Mobile ID retargeting, and more, demonstrating a dedication to going above and beyond industry standards. Innovation remains at our business and GroupM Nexus Solutions lead the way with dynamic HTML5 creative executions, ensuring our clients stay ahead of the curve in the ever-evolving digital landscape. Advanced DOOH have certainly put our biggest clients like Netflix, Skyy Vodka, Tiger Brands & Total Energies on the DOOH map, and will continue to give them the best service and a selection of the most amount of screens. For existing and new clients, you can be content that you are with the best. To the media owners in the industry, thank you for the continuous collaboration with GroupM Nexus, and to our amazing OOH team - here's to another year of making the impossible possible in DOOH ! Cannot wait to see what we get up to this year. #GrowFearless #PositiveProvocation Remember they are now Advanced DOOH. New Name, Same Game. #DOOH #Programmatic #SizeMattersInScreens #AdvancedDOOH #FirsttoMarket #Sightline #GroupmNexus #ScreenEnvy