What is the VALUE of a woman's voice to your company?

What is the VALUE of a woman's voice to your company?

Yes, I'm talking about the marketplace value of a woman's voice. What is it worth to your organization?

And why should you invest in your female talent to speak more powerfully and persuasively?

Over the past 18 months, I've researched women's voice in history. I've combed through old newspapers and archives, out-of-print books and manuscripts, searching for overlooked women's oratory — hundreds and thousands of speeches by women like:

  • Frances E.W. Harper, who spoke in 1866 about how the humanity of black women and white women is intertwined.
  • Sarah Winnemucca, who spoke in 1884 about why the federal government should help her tribe.
  • Leonora O'Reilly — who testified before the US Congress in 1912 — impressively twice on the same day — here and here — about the struggles of working class women.
No alt text provided for this image

Each of these women was powerful and influential. Each advanced a critical cause by using her voice in public.

Companies that want to support their female talent can learn from women's voices of the past.

Every company can develop their talented women to step up, speak up, and represent their organizations to become:

— Thought leaders —recognized experts in their field, who share their knowledge and tell the world what your company does, and why it matters.

— Brand ambassadors —who send a message that your organization is diverse, inclusive, and supports all employees.

— Rainmakers and business developers who attract clients who want to do business with your organization and help you grow.

— Recruiting agents who encourage other talented women to come work for your organization by showing that you're "female forward."

— Role models who send the message to all the rising women in your talent pipeline that they, too, can assume positions of greater visibility and influence.

From every measurement and metric comes an irrefutable argument for the ROI of investment in female talent.

That's why I created Speaking While Female: so that companies can get the most value from their most valuable asset: their human talent.

If you want to elevate and celebrate your talented women, take a leaf from the history books. Learn from the powerhouse women of the past — their drive, their determination, their rhetorical firepower — and imagine what your women can do in the future.

Take a leaf from the history books. Learn about women of the past — and imagine what your women can do in the future.

Whether they're on the podium or at a roadshow, wooing a prospect or pitching a new venture, leading a Town Hall or presenting to the board — all women need to speak strong.

And all companies need strong women to thrive.


Go to 👉👉 #SpeakingWhileFemale and hit "Follow" to discover all my posts on #womenleaders #publicspeaking #thoughtleadership #womenempoweringwomen

___________________________

Is your company doing everything it can to maximize the value of your female talent? Is your company doing everything it can to maximize the value of your female talent? Download my free checklist find out.

My name is Dana Rubin, and I help women put their ideas into the world powerfully and persuasively. I’m the founder of The Speaking While Female Speech Bank, and the editor of the forthcoming "Speaking While Female: 50 Extraordinary Speeches by American Women" (Real Clear | Spring 2022).

I'm opening up a discussion about the role of women’s public speech in history and invite you to take part. We need to hear the best ideas from everyone to address our toughest problems — so let's improve this world together.



© 2020 Dana Rubin

Ruth Chlebowski

Communications, Research, Writing, and RFP Expert

2y

I know you wrote this last year. Still a great article 👍

Mathieu Roberts

Director | Cinematographer

3y

I watched your "Lipstick on a Pig" talk on Youtube — great job!

Like
Reply
Queen Portia

Education Management Professional

3y

Without woman there would be NO THING ... Amen

Completely agree with your mission Dana Rubin and every point you make. It is why we do what we do as well. Women elevating other women’s voices is a worthy cause.

Annette Maie, Phd.

Freelance performer, educator and writer on Wangal country. #forloveofgaia #ulurustatementfromtheheart #alwayswasalwayswillbe #YES23

4y

#MonicaMoore

To view or add a comment, sign in

Insights from the community

Others also viewed

Explore topics