Forbes: GE Appliances Executives Discuss ‘Creating Laundry Solutions For All’ With Spanish Language Washer & Dryer
At GE Appliances, we believe in creating solutions that meet the diverse needs of our customers.
That's why we're excited to introduce our new Spanish-language washer and dryer, designed to make laundry easier for Spanish-speaking communities.
Recently, Forbes contributor Steven Aquino spoke with GE Appliances' senior design engineer Monica Martinez and Vice President of Communications Antonio Boadas about the importance of this product and how cocreation is connecting us more closely with the people we serve.
Read more in the Forbes article here: https://www.forbes.com/sites/stevenaquino/2024/05/22/ge-appliances-executives-discuss-creating-laundry-solutions-for-all--with-spanish-language-washer--dryer/?sh=34f79c56521a
Incredible job, GE. This product is so much more than simply a control panel that has been translated into Spanish; it is a product designed from the ground up to meet the most requested features from the Hispanic community. 👏
Partner at Dinsmore & Shohl LLP
2moGreat idea!
We can only be proud of this decision. Whether in commercial or social terms, it demonstrates greater inclusion and recognition of existing multilingualism, which benefits all parties. 👏
Consumer Insights Leader | Innovation Process
2moCongrats!
Luxury Appliance Sales Specialist @ Pacific Sales | Sales Specialist - "Tech Talks!" Episodes
2moThis help the cultural divide! It will help so many families. I am glad that GE caters to latin families! Check my video I made for Pacific Sales! Thanks! GE Appliances, a Haier company https://www.linkedin.com/posts/bryan-lupercio-736819a5_techtalks-hablamostek-abcd-activity-7185047069093498880-CLMu?utm_source=share&utm_medium=member_desktop