Busting PR Myths: How to Find the Best Press Release Distribution Service for Your Brand

The world of press release distribution is full of myths and misconceptions. PR has also often attracted a bad name for it. People often consider PR personnel to be the people that sugarcoat things to make you feel a certain emotion. Hence, choosing the right service can feel overwhelming. That's where Branding Experts steps in.

This article here, helps you bust some of the common myths in the PR industry, while we also take you on a venture through our PR process, allowing you to understand why we are the best!

Myth #1: All Press Release Distribution Services are Created Equal

Reality: Not all press release distribution services offer the same reach, quality, or value. Some focus on quantity over quality, blasting your release to thousands of irrelevant outlets which dreadfully decreases the value of your content. Others have outdated media contacts or lack the relationships to secure top-tier placements.

• Branding Experts Difference: We've cultivated relationships with journalists and media outlets across industries. Our network of 900 channels ensures your press release reaches the right audience, not just any audience. And our exclusive partnerships, like our ability to publish on Yahoo and syndicate across its network, give you an edge your competitors won't have.

Myth #2: Press Release Distribution is Only for Big Brands

Reality: The truth is, every business, of any perceivable size can benefit from press release distribution immensely. Whether you're launching a new product or a service, announcing a round of funding, or sharing company news, a well-crafted release can amplify your message and touch the right chords.

• Branding Experts Difference: We carefully tailor our services to your specific needs, scale and budget. Our team of expert writers can craft alluring press releases that resonate with your target audience, regardless of your company size.

Myth #3: Press Releases Are a Dying Tactic

Reality: Press releases are evolving, not dying. While the traditional wire services still have value, the rise of digital media has opened up new opportunities for targeted distribution.

• Branding Experts Difference: We look out for the latest trends in digital PR to keep you up on the scene of popular publications. Our way of operating is a bit extravagant. We not only distribute your press release to traditional media outlets but also leverage social media, content marketing techniques, and influencer outreach to maximize your brand’s awareness and sales impact.

Choosing the Best Press Release Distribution Service: What to Consider

Here are some questions that you need to ask yourself before choosing a specific PR agency to serve your needs. Having a clear understanding of these factors will allow you to better understand the needs of your audience, thus helping you to resonate better with their pain points. 

1. Targeted Distribution: Does the service have expertise in your industry? Can they reach your specific target audience? - This is a very important question to be answered. If the agency is adept in publishing for a sports group and your brand involves selling apparel, chances are their PR strategy might not work well for you. You need a press release distribution service that can provide you with overall expertise and helps you reach your goals within your domain. 

2. Media Relationships: Do they have established relationships with journalists and media outlets? - Knowing this will allow you to understand the scope of your projected reach.

3. Reporting and Analytics: Do they provide detailed reports on the performance of your press release? - Knowing how you are developing is as important as the developmental process. Keeping a keen eye on the analytics will allow you to adjust your methods to get better results. Choose a press release distribution service like Branding Experts, so you can have a clear overview of the content performance and the return that you are getting from PR. 

4. Additional Services: Do they offer writing, editing, or media outreach services? - We here are Branding Experts also provide exclusive additional services like social media support, email campaigning and much more. Choosing such an agency is like getting a single solution to your multifaceted problems. 

5. Pricing: Is their pricing transparent and aligned with your budget? - Finally, having flexible pricing and reasonable charges can be an important factor. Thus, at Branding Experts, we provide the most reasonable charges for all services and press release distributions. 

How Branding Experts Can Help You Bust These Myths

As Branding Experts (both etymologically and literally), we understand the power of a well-executed press release. We'll work with you to:

• Content that Breaks The Scale: Our team of writers are a creative lot. Leave it up to them to write engaging content that your target audience cannot get enough of. 

• Choosing the Right Audience: We leverage our extensive network to ensure your release reaches the right journalists and media outlets, finally reaching out to the right audience that you want to.

• Advanced Analytics: We provide detailed reports on the performance of your press release, including media placements, social shares, and website traffic, giving you ample opportunity to expand and reiterate your marketing approach. 

Ready to Take Your PR to the Next Level?

Don't let myths and misconceptions hold you back, choose an agency like Branding Experts and get assured return on your press releases. Actually, the domain of press release distribution is very arid and only the right partner can reach you out to impeccable success. So if you are looking for premium press releases with guaranteed publications, you have come to the right place. 

Let's Get Started!