The brand called "YOU"
The need for leaders and authorities who exhibit confidence, it is more clear than ever. A true leader has a strong personal brand. Known for its attributes, values and unique characteristics. The one who carries themselves in a way that commands positive attention and creates firm beliefs in terms of reliability, truth and abilities.
On the other hand, whatever the qualities of a professional are, the lack of a strong personal brand can lead to loosing a number of opportunities. Your personal brand is the unique combination of your experiences, skills, competencies and values that make you unique. Personal branding focuses on your authenticity, your differentiation factors and your unique selling point. Your brand is your story.
Building a personal brand takes time and dedication but it can be summarised in the following nine steps:
- Identify strengths and talents
- Weaken the weaknesses
- Identify your core values
- Pursue your passions
- Define your purpose
- Create your personal brand vision
- Build your brand with tools
- Make an impact
- Be yourself
In an online world where we compete against thousands of other professionals, it is not easy to convince people that we are the one to trust. By applying these nine steps, it is much more likely to create a true following that will be your best supporters and will help you create a solid business model for yourself.
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About me:
I am a strategy and management consultant with a strong entrepreneurial spirit and more than 20 years of business experience. I advise companies and business leaders on a broad range of issues, including Strategy, Business Development, Private Equity, M&A, Marketing and B2G. I have been specifically engaged in solving complex business problems, while building and leading international teams to ensure top level execution and military precision results. In my career, I have delivered multi-million euros in benefits to my customers which consist of startups, high growth SMEs, Fortune 100, in several industries as well as the public sector. Today, I am actively helping business leaders and executives who seek expert advice and strong leadership skills to enhance management effectiveness and achieve their growth goals.
Contact me: [email protected]