Authentic Intelligence June’24
Welcome to the June edition of Authentic Intelligence. We are thrilled to celebrate Pride Month, honoring the LGBTQIA community and recognizing the importance of diversity and inclusion in every aspect of life. We at MathCo, are committed to fostering an inclusive environment where everyone can thrive and feel empowered to be their true selves.
This edition covers our innovative solutions, success stories, and industry insights, including AI's influence on work-life balance and highlights from the DES 2024 event where we won an award. Keep reading to discover how our solutions can empower you to control your data and own your intelligence.
Newsroom
MathCo Wins the Innovative Data Engineering Project of the Year Award
We are thrilled to announce that MathCo has been recognized as a winner of the prestigious Data Engineering Award 2024 in the 'Innovative Data Engineering Project of the Year' category by Analytics India Magazine.
Read the full feature here.
Gen Z and Millennial Ally AI; Expect It to Improve Work-life Balance
In a recent Entrepreneur India article, industry leaders, including Anuj Krishna, Cofounder and President - Technology and Growth, MathCo, share their perspectives on how AI is reshaping the future of work and enhancing work-life balance. He emphasizes how AI automates repetitive tasks and optimizes workloads, fostering a more balanced and fulfilling professional life.
Read the full article here.
Featured Read
Unlock Fashion Retail Success: Mastering Promotional Effectiveness Measurement
In the dynamic retail world, effective promotions are crucial, especially for fashion and lifestyle brands with high inventory turnover. Advanced analytics and deep business insights are key to accurately measuring promotional performance, driving sales growth, attracting new customers, and building brand loyalty.
Read our latest article by Iyswarya (Ash) Abayamani and Carson Ray to learn how advanced analytics can revolutionize promotional impact measurement.
Predictive Cross-sell Targeting
Traditional cross-selling methods often fall short, wasting time and resources on the wrong audience. By studying this challenge and utilizing data-driven insights, we developed a more precise targeting strategy, resulting in an impressive 6X boost in cross-selling success!
Learn more about our approach and how we achieved this remarkable result here.
Event Spotlight
Highlights from DES 2024: Celebrating Data Engineering Excellence
We are excited to share an exclusive look into the exhilarating two days at DES 2024, packed with insightful sessions, dynamic interactions, and groundbreaking keynotes. Our team had an incredible experience showcasing our advanced data engineering capabilities and connecting with leading industry innovators.
Check out the highlights below.
AIXC Corner
Rethinking GenAI Development: From Products to Valuable Experiences Mindset
Arun Giri, Head of Platform Engineering, Architecture & Lead Enterprise Engineer, Union Pacific Railroad, offers a fresh perspective on moving from traditional Minimum Viable Products (MVPs) to Minimum Valuable Experiences (MVEs). Explore rapid experimentation and customer-centric solutions to unlock GenAI's true potential.
Read the blog to dive deeper into this transformative approach.
