About
We have proven success providing SSPs and Publishers a 20%-30% lift in revenue.
Intent IQ's Bid Enhancement Service for SSPs & Publishers adds 15%-30% incremental revenues immediately after implementation.
Intent IQ's turnkey technology enhances the bitstream with additional identifiers in multiple platforms IDs across all users' devices, resulting in increased bid ratio, eCPM, and value to the platform and its partners.
How?
● By simply opening up your inventory and allowing the powerful IIQ ID device graph to aggregate all SSP and DSP IDs into a single IIQ Person ID…
● While also returning to you the current partner SSP and DSP IDs when you're missing such an ID
● The IIQ Person ID (the single ID) addresses third-party cookieless environments, both in the current Safari and in the future with Chrome.
This product is intended for
- Publisher
- Product Manager
- Marketing Advertising Specialist
- Chief Technology Officer
Media
Products media viewer
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SSP - Missing IDs?
Intent IQ's Bid Enhancement Service for SSPs & Publishers is adding 20%-30% incremental revenues immediately after implementation. Intent IQ’s turnkey technology enhances bid requests with additional identifiers of multiple platforms IDs across all users’ devices resulting in increased bid ratio, eCPM, and value to the platform and its partners. The service is performance-based. Intent IQ’s only compensation is a share of the upside it delivers
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Bid Enhancement
HEADER BIDDING ENHANCEMENT FOR PUBLISHERS Intent IQ enhances your Prebid Header Bidding Adapter, increasing your revenues 20%-30% by raising your CPM and fill rate from the world’s largest DSPs and SSPs. Guaranteed smooth integration without any developer support necessary, but if needed, our dedicated technical support team can guide you through every step from start to finish
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BROWSER IDENTITY HUB (BIH)
Intent IQ solution enables partners - publishers, SSPs, DSPs, DMPs, and advertisers to support, in a privacy-friendly way, and on a personal level, core elements of the advertising business model - Targeting across sites and devices frequency capping Attribution measurement across sites and devices BIH works regardless of IP address and user-agent changes.
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BE - Providing missing IDs to Publisher & SSP