YouGov’s Post

Nearly half of social shoppers are influenced by influencers 🫢 With 70% of teens trusting influencers over traditional celebrities and 86% of women seeking social media for purchase advice, the impact is clear.   #InfluencerImpact #SocialShopping #TrustedRecommendations #IQFulfillment #LearnAndLead #EcommerceEvolution  #FutureOfBusiness #EcommerceTips

Struggling to get your brand noticed? We've got you covered! Our influencer services will match you with the perfect social media influencers and celebrities to reach your target audience. Let's get your brand trending! #SocialMediaInfluencers #brandawarenessmarketing #thedcf

How long before we see product placement on BeReal? 🧐 Their newest update seems to go against everything their users love about the platform, but with a move towards highlighting celebrities and influencers, can we expect to see brand deals? #productplacement is already something we are seeing increase in popularity across YouTube, TikTok and other platforms, but it will be interesting to see how many well-placed brands there are when BeReal's newest update really gets going. Do we think BeReal has the potential to become the newest channel for #influencermarketing ? 💡

Throwback to the unforgettable 2024 NEW YOU Awards! Join us as social media influencer, Alexa Collins shares her advice on the red carpet for creators and influencers aiming to grow their platforms. Follow NEW YOU Media for more insights on the social media influencer landscape, brand deals, and platform growth. #NEWYOUAwards #InfluencerTips #AlexaCollins #SocialMediaGrowth #InfluencerMarketing #ContentCreator

We’re officially into the holiday season, which means holiday shopping is ramping up. If your business is trying to market to Gen Z, know that 48% of Gen Zers will do their shopping on social media - specifically Instagram & TikTok (via CNBC). Why? Because Gen Z tend to take recommendations from their peers (even if they’re influencers) rather than celebrities or simply searching the internet. Learn more about how to get your social media shop & marketing ready at https://lnkd.in/g4g5BAZQ #InstagramShopping #TikTokShopping #GenZMarketing #SocialMediaShopping #SocialMediaMarketing #DigitalEverythingConsulting #DigitalEverything

‘Our brand is not on TikTok so we don’t need influencers from TikTok’ 🤔 A very big misconception to think a brands’ lack of a social page means that no one talks about them there. —> I like to call this the white space bias🫥 Instead of neglecting it, brands should lean in even deeper to understand audience sentiments and leverage on building an independent narrative driven by their community. You don’t need owned social channels to drive brand presence. You need voices. Multiple voices. From your communities. #influencermarketing #socialmediamarketing #brandpresence #tiktok

🚀 Did you know TikTok influencer fees have gone up by more than 100x in just 5 years? 🚀 TikTok's explosive growth has completely changed the game. Influencers now charge prices that reflect their power in driving brand engagement and sales. I've been helping brands navigate this new landscape, finding creative ways to make the most of their influencer budgets. How are you making the most of TikTok influencers without overspending? Let's swap ideas! #TikTokGrowth #InfluencerMarketing #BrandStrategy #MarketingInnovation #SocialMediaROI

Did you know that 80% of consumers now make purchasing decisions based on social media posts they see? According to Forbes, this trend highlights the growing influence of social networks in shaping consumer behavior. With engaging visuals, authentic reviews, and influencer recommendations, social media platforms have become powerful tools for brands to connect with their audience and drive sales. Whether it's discovering new products on Instagram, watching unboxing videos on YouTube, or reading reviews on Facebook, social media is transforming the way we shop. Stay updated on the latest trends and make informed choices by following your favorite brands and influencers online! 📲🛒 #SocialCommerce #ConsumerTrends #OnlineShopping