YARDNYC’s Post

My CNBC video interview on Abercrombie & Fitch's blowout sales and profits illustrates the competitive advantage of having a retail merchant as the CEO! Fran Horowitz is a savvy CEO offering Great Fashion for Real Consumers and everybody wins!! #abercrombieandfitch #fashion #cnbc #retail

Really interesting article from WSJ about Inditex's (owner of ZARA SA) approach to physical retail. While many other retailers try to predict next year’s trends and order stock from suppliers six to nine months in advance, Zara watches trends develop and can then get new designs onto its shelves within weeks. They have a threefold approach: 1. Allow individual store managers to be decision-makers and agile, where not only do they decide which products to carry and how to merchandise them, but they also give feedback on new designs and make suggestions for future products. 2. Empower them with data about their own store's performance but more importantly of "Mirror Stores," where every Zara store is digitally linked with other comparable Zara locations, so managers can set a benchmark for their shop's performance as well as a method for comparing consumer behaviors and quickly shift their approach. 3. Manufacture clothes in or near Spain rather than in Asia, reducing the time it takes new designs to get from the drawing board to the shop floor. Great article Trefor Moss!

Jamie Salter, CEO of Authentic Brands, said acquiring Forever 21 out of bankruptcy in 2020 was "probably the biggest mistake I made." He didn't foresee the rise of fast fashion brands like Shein and Temu. To help turn Forever 21 around, Authentic Brands partnered the brand with Shein. So far selling Forever 21 products on Shein's site has been good but not great. However, pop-up shops with Shein have been "huge home runs." Salter believes partnering with Shein was the right decision as they have a better supply chain and know fashion trends well. Shein makes "a lot more than $30 billion" in revenue according to Salter, though the company does not publicly report financials. Revenue at Reebok, which Authentic acquired from Adidas, has grown from $1.6 billion pre-acquisition to over $5 billion currently. The goal is to hit $10 billion in revenue within 3 years by focusing more on basketball with partnerships with Shaq and Allen Iverson. Salter estimates Authentic Brands will go public within the next 12-18 months, but says the company doesn't "have to" and likes remaining privately held currently. #retail #forever21 #shein #reebok https://lnkd.in/gGS6m-pb

What if Famous brands had stores/outlets tailored to their specific business? . . #Wisecrack #AIImages #McDonald #WhatIf #Gucci #JimmyChoo #Sony #Starbucks #BrandStore #Brands #Store #Stores #OutletStore #Carousel #MarketingStrategy #OnlineMarketing #MarketingDigital #SocialMediaMarketing #Branding #AdAgency #AdvertisingAgency #CreativeAgency #Creativity #Trending #BrandingAgency #Agencylife #MomentMarketing #TrendingNow #ViralPost #MarketingAgency #AppplCombine McDonald's, Gucci, Jimmy Choo, Sony, & Starbucks

Retail Today / Retail Renaissance: What is the next hot fast-fashion label? Mango from Barcelona, almost $3billion in world wide sales, now with big plans for the US market. Targeted for 40 stores by 2024, with potential for 500. The Fast-Fashion market is growing at a unbelievable rate 🔥🔥🔥, putting tremendous pressure on legacy apparel brands. Gap, JCP, KOHL’s and Macy’s. How crowded will this retail sector get in the next few years? Zara, Primark, H&M, etc.. Then you can add SHEIN, Temu and soon TikTok. #retail #retailindustry #retailtrends #retailstrategy #retailexperience #futureofretail #fashionindustry #fastfashion #apparelindustry #shoppingexperience #stores #ecommerce #brickandmortar #brandexperience #environmental #sustainability #mango #zara #primark #gap #macys #jcpenney #kohls

Rant Alert Isn't it charming to be like someone else? Let's dive into the world of brand makeovers and sameness. Burberry, Levi's, and Starbucks all adopted minimalism, losing their unique charm. Ready to embrace authenticity and stand out? Slide into our DMs. #cuttingedgesolutions #websitedevelopment #onestopsolution #techsolutions #TechnologyforGood #startupjourney #uiuxdesign

Thrilled to present an in-depth exploration of the realm of Fast Fashion, shedding light on the complex supply chain methodologies employed by Zara, Benetton, and H&M. 💡 In this comprehensive case study I have delved into the dynamics, challenges, and impact of the fast fashion industry. From its rapid trends to supply chain complexities, we uncover the fascinating aspects that shape these successes. I would like to share some valuable takeaways from this case study!  Zara, Benetton, and H&M's major rise in the global market isn't just about fashion; it's a testament to their strategic supply chain investments. By pouring resources into key supply chain segments like design, manufacturing, sourcing, and distribution, these brands achieved remarkable growth while setting the bar for sustainability in fast fashion. What is their success story? 📖 Updated approaches, reduced lead times, and amplified flexibility. This transformed not only their operational efficiency and cost-effectiveness but also elevated the customer experience. My case study unveils the inspiring journey of these brands, highlighting how strategic supply chain moves can redefine industry dynamics. 🌍 Feel free to drop me a direct message for the link to the case study! 📚 #FastFashion #SupplyChainStrategy #Sustainability #FashionIndustry #OperationalEfficiency

SHEIN (pronounced SHE-IN, not shine or sheen) has filed its IPO in the U.S. The China-founded fast fashion global retailer (now based in Singapore) was valued at $100 billion last year, which makes it worth more than the combined market capitalization of H&M and ZARA SA-owner Inditex. The 11-year-old company is now one of the largest grossing fashion brands in the world. Last year the retailer recorded $23 billion in revenue selling online in more than 150 countries. The U.S. is Shein’s largest market. In recent months, Shein acquired a stake in Forever 21, which will allow the online-only retailer to sell in its bricks-and-mortar stores. Shein has hired Goldman Sachs, JPMorgan Chase & Co. and Morgan Stanley as lead underwriters on the offering, which will likely occur in 2024.

Whether we like the ethics of this company there is no denying that it is a force within the fast fashion realm. Because it is private not much is known about its sales or profits. According to Authentic Brands Group Jamie Salter who has a partnership with SHEIN with its Forever 21 brand he believes they rake in more than $30 billion annually which would put it in the same league as ZARA SA and H&M The appetite for cheap goods has not diminished especially amongst the younger target and even older. SHEIN continues to test the waters in the US doing pop-ups with Forever 21 in the US market. The rumours of the company going public continue to follow them. All i know is that there will continue to be piles of cheap clothing piling up in a landfill near you. #fastfashion #shein #salesestimates #authenticbrands #fashionretail #fashionbrands