Working with PremieRpet - innovators in the world of healthy pet food - on their expansion of their product line in the United States was a fun, engaging, and rewarding experience for the Wunderdogs team. PremieRpet reached out to Wunderdogs as partners in planning and launching under a new brand - complete with brand strategy, naming, and visual identity. This unique project focused on three main areas: 1. Crafting a new brand strategy and messaging that focused on the science-based approach that appealed to consumers and veterinary professionals alike 2. Developing the name Natoo Petfoods to highlight the brand’s origin in Brazil 3. Creating a bold, positive and authentic visual identity to amplify the brand even further Branded as Natoo, the client was able to make an impact in a crowded market by being able to own a credible voice of science told through warm storytelling. See the full case study of Natoo here: https://lnkd.in/eTpMqbJC #branding #brandstrategy #naming #visualidentity #messaging
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Have you ever wondered why certain brands captivate us? It's all about archetypes! 🌟 A brand archetype is a familiar character or situation that resonates deeply with consumers. It's a powerful tool for: 1️⃣ Building a consistent brand narrative 2️⃣ Establishing a clear goal and point of view 3️⃣ Creating lasting impact This concept is based on the 12 personality archetypes developed by Carl Jung in the 1940s. Take a look at our carousel for examples, and stay tuned for next week’s post on more brand archetypes! 👀 #BrandArchetypes #PowerfulConnections
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Great messaging isn't just about what your brand stands for — it's also about who you're talking to. In this month's newsletter we look at the importance of value propositions and some examples of companies that reflect them in their taglines. #ValueProposition #Messaging #Branding
Value Propositions
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Show of hands - who will be at TechCrunch Disrupt this year? ✋ Be sure to catch our very own Thirmizi Samsoodeen to chat all things digital and branding. #TechCrunchDisrupt2024
Who's going to be at TechCrunch Disrupt this year? Looking to connect with others who share my passion for Tech and Startups. If you're planning on attending, feel free to DM me - I would love to chat! #TechCrunchDisrupt2024
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🚀 Launching a startup? Your website is key! Over 70% of US businesses are online, and for startups, it's a must. Our free guide breaks down each step—from strategy and wireframes to compelling copy—to help you build a high-converting site. Ready to take the first step? Download your copy here: https://lnkd.in/et-2y8ZT #StartupTips #WebDevelopment #BusinessGrowth
Creating Your Startup’s First Website Download - Wunderdogs
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What is Verbal Branding? When people think of “branding,” they often focus on visuals—logos, colors, fonts, and imagery. But verbal branding is just as important in shaping a brand’s identity. It ensures consistency in your brand’s communication across all platforms, creating a cohesive and compelling image for your audience. While visual branding is easier to define, verbal branding can be more elusive. That’s why we’ve put together a quick guide to help you nail down its key elements and why they matter. Check it out and let us know your thoughts! #VerbalBranding #Branding #Storytelling
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Strong branding is a strategic necessity for VC firms to stand out, attract top talent, and secure promising deals. Our latest report highlights key trends shaping VC branding, including: 1️⃣ Clear and transparent investment thesis: Articulate your focus to build trust with startups and investors. 2️⃣ Authentic storytelling: Backed by real actions, this helps communicate your firm’s unique vision and values. 3️⃣ Breakthrough visual identities: Create visual systems that reflect your brand’s distinct attributes. 4️⃣ Meaningful brand narratives: Craft compelling stories that resonate with founders, LPs, and partners. Discover how these trends are evolving and how they can give your firm a competitive edge. Get your copy here: https://lnkd.in/e-9pnczX #VC #Branding #BrandingReport
Key Trends That Define VC Branding in 2024 Download - Wunderdogs
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We’re thrilled to share our latest project—a newly designed website for Network Realty Partners ! Network Realty Partners engaged Noted and Wunderdogs to refresh the existing corporate brand and revamp the company's digital presence. Noted modernized Network's graphic elements and crafted new messaging to reflect its core selling points, while Wunderdogs translated the brand fundamentals and copy into an eye-catching, of-the-moment website that builds credibility with Network's investors and peers. Key highlights of the new site: 1️⃣ Large typography, clear content, and curated imagery to convey professionalism, experience, and openness 2️⃣ Intuitive navigation supported by visual guides and content blocks for easy information discovery 3️⃣ Clear signposting and nudges to guide users through the site with a smooth, natural flow 4️⃣ Subtle animations for hover states to add a modern, dynamic feel, tying the website experience to the team’s unique value Take a peek at the website here: https://lnkd.in/eXf3a6iz #WebsiteDesign #WebsiteDevelopment
Innovators. Problem-solvers. Collaborators.
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🚀 Biotechnology Branding Report 2024 🚀 In the evolving biotech world, standing out is key. Our 2024 report covers essential strategies for biotech brands to: 1️⃣ Communicate clearly in a technical field 2️⃣ Make complex innovations accessible 3️⃣ Build a strong brand during economic uncertainty Let Wunderdogs help you overcome these challenges. Get your copy today! #biotech #branding #2024trends https://lnkd.in/eKX2sdYx
Biotechnology Branding Report 2024 Download - Wunderdogs
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Biotech Founders: How much thought have you really given to your brand strategy? Chances are, the answer is “not enough.” And we get it. When you’re building a cutting-edge platform grounded in scientific breakthroughs, it’s easy to focus solely on the product and the science behind it, expecting them to speak for themselves. But here’s the catch: the groundbreaking work you’re doing might be speaking a language your audience doesn’t understand. Not all your investors or end-users are scientists, and your message can get lost in translation. On the flip side, simplifying things too much risks alienating the scientific community, which holds high expectations for accuracy and detail. This is where a strong brand strategy comes in—it’s the key to effectively communicating the impact of your innovation without compromising on either clarity or credibility. #BrandingForBiotech #BrandStrategy #Branding #Biotech
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