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The connection between fashion and football has a new chapter: the Umbro Penalty Culture SS24 by Slam Jam. 📍Umbro has always been a pioneer in how sportswear has evolved from its functional roots. To better understand its influence, we have to take a look at Umbro 100: the exhibition by the University of Westminster curated by Professor Andrew Groves and Danielle Sprecher. 💡For its 100th anniversary (1924-2024), the Double Diamond brand has a new plan: increase its relevance off the pitch. In March there was a collaboration with Palace. Now there’s a new chapter with Slam Jam. 👑 As shared on VERSUS by Johnny Kay, Umbro has created with Carlo Alberto Tinelli and his team at Slam Jam a new capsule collection by exploring the Manchester brand’s football DNA through the lenses of street style. A project that starts from a collection to promote the attitudes of a specific subculture. ⚡️⚡️⚡️Takeaway: if we talk about retro English football, Umbro has the highest credibility. That’s why in its new strategy the brand is now targeting innovators with retro-inspired projects rooted in the British terrace culture. As shared by Thomas Beahon, I’m very curious about the next steps because of Castore and Its acquisition of the Umbro Team Sport license. For sure, football culture is culture and its influence on fashion has never been so high. #Strategy #Culture #Streetwear 

Even our furry clients like to rock our merch🤩 Check out America sporting our cozy winter hat. A big thanks to Topdeck Apparel & Promotions for getting us these beauties. Comment below if you’d like one for yourself!🌲 . . . #kelseyandcorealestate #merch #realtor #realtorlife #ctrealestate #ctrealtor #ctrealestateagent #realestateagent #realestate #advertising

Tommy Hilfiger has shared his current plans for the Hilfiger fashion brand. He notes that there will be a move away from streetwear - the brand's origins, to keep up with modern trends such as the desire for refined high-end statement pieces (funny that in this image he is wearing street-wear but hey!). Tommy talks about the fast-paced environment in the world of fashion and the importance of staying up-to-date with seasonal and annual trends to maintain market share and relevance. How does your brand stay up-to-date and how do you plan your future strategy for growth and development? Get in touch with us today to get valuable, current, and bespoke insights into the needs and desires of your ideal client, along with the future trends of your industry so that you can stay ahead of the curve. #MRX #MarketResearch #LuxuryFashion

Tommy Hilfiger has shared his current plans for the Hilfiger fashion brand. He notes that there will be a move away from streetwear - the brand's origins, to keep up with modern trends such as the desire for refined high-end statement pieces (funny that in this image he is wearing street-wear but hey!). Tommy talks about the fast-paced environment in the world of fashion and the importance of staying up-to-date with seasonal and annual trends to maintain market share and relevance. How does your brand stay up-to-date and how do you plan your future strategy for growth and development? Get in touch with us today to get valuable, current, and bespoke insights into the needs and desires of your ideal client, along with the future trends of your industry so that you can stay ahead of the curve. #MRX #MarketResearch #LuxuryFashion

THE END OF AN ERA: VENEZIA FC SET TO PART WAYS WITH KAPPA A New Beginning: It looks like a big change is coming for Venezia FC, a team in Italy's Serie A league. They have been working with the sportswear brand Kappa for the past few years, creating some really cool jerseys. But now, it seems like they are going to team up with Nike's Nocta, which is led by the famous rapper Drake. The Rise of Venezia FC: Venezia FC has been around since 1907, but they really started to get noticed when they partnered with Kappa in 2021. Together, they made some awesome kits that fans all over the world loved. People started to see Venezia as not just a football team, but also a fashion icon. A New Direction: Unfortunately, things changed when Ted Philipakos, who played a big role in the partnership, left. The jerseys started to look different, with a sponsor logo instead of the classic Venezia design. Now, it seems like Venezia is ready to move on from Kappa and try something new with Nocta. The Legacy of Kappa: Kappa is a famous Italian sportswear brand that brought a lot of style to Venezia FC. Their collaboration created some of the coolest jerseys in football, mixing old-school vibes with modern looks. It wasn't just about the game; it was about making a statement in the world of sports and fashion. In conclusion, Venezia FC's journey from a local team to a global fashion icon has been really exciting. Their partnership with Kappa was a game-changer, but now they are ready to start a new chapter with Nocta. It will be interesting to see what the future holds for this stylish team. #Kappa

Former Xile managing director Paul Mullen tells Drapers about running the Scottish menswear indie under the ownership of JD Sports and Frasers Group, before he was made redundant in April and all three of the stores were closed – and why he is now launching his own premium menswear brand. Read his full comment by registering for FREE below. #comment #menswear #Xile #indie #independent #fashionnews #retailnews

In the world of sports, certain symbols transcend the game itself, becoming iconic representations of athletic prowess, passion, and loyalty. Think of Michael Jordan's iconic Air Jordan sneakers, Shane Warnes floppy hat, or the classic green jacket of the Masters. In the realm of golf, one such symbol is Tiger Woods' Sunday red polo. For years, golf fans around the globe have witnessed Tiger don the red shirt on Sundays, a tradition that has become synonymous with his dominance on the course. Now, in an exciting development, Tiger Woods has teamed up with TaylorMade to launch "Sunday Red" – a brand that promises to evoke nostalgia, engage with fans, and revolutionize golf fashion. The concept behind "Sunday Red" goes beyond mere apparel; it taps into the power of nostalgia and fan engagement. Just as football jerseys evoke memories of historic victories and legendary players, "Sunday Red" aims to create a similar connection within the golfing community. By channelling the spirit of Tiger's iconic Sunday attire, the brand invites fans to be part of a shared legacy, celebrating the moments that have defined Tiger's illustrious career. But what makes "Sunday Red" truly remarkable is its timing. In recent years, we've witnessed a resurgence of interest in vintage sports apparel, particularly in the realm of football. Retro jerseys from iconic teams and eras have become sought-after fashion statements, not just among die-hard fans but also in mainstream culture. This trend reflects a broader societal yearning for authenticity and nostalgia – a desire to reconnect with the heroes and moments that shaped our sporting memories. With "Sunday Red," Tiger Woods and TaylorMade are tapping into this cultural phenomenon, offering golf enthusiasts a piece of history to cherish and celebrate. By infusing the brand with Tiger's journey and achievements, "Sunday Red" transcends mere fashion; it becomes a symbol of perseverance, resilience, and dominance. #courtsidecommerce #sportsbiz #golf #sundayred #tigerwoods #taylormade