How can AI be a driver for growth? At today's IPA (Institute of Practitioners in Advertising) Business Growth Conference, Iva Johan, Chief Strategy Officer at Bernadette and Liberty Covill, Junior Planner at faith, our AI agency , shared insights on how major brands can leverage AI for growth. Liberty and Iva expressed their enthusiasm for AI solutions, emphasising the importance of first understanding the problem at hand. They also highlighted how at VCCP we are proactively embracing AI, preparing to utilise it for delivering sustained value and growth for clients as the landscape evolves. #IPABusinessGrowth #AI #VCCP
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How are 200 digital agency leaders worldwide currently utilizing AI, what impact has it had on their businesses, and what are their plans for AI in 2024? 🤔 In 2023, generative AI made big waves in the digital world, prompting digital agencies to embrace the technology for immediate business benefits. In 2024, agency leaders expect AI to have an even greater benefit and positive impact on business and paint a promising future for their role. Discover the enlightening 2024 AI Outlook for Digital Agency Leaders in this insightful report by Duda. Get your copy now! 😍 https://lnkd.in/gn-2Zvgi #Duda #AI #ArtificialIntelligence #DudaReport #DigitalAgencies Tagging Santi C. Jason Barnard Anton Shulke
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CEO @ Signpost | Empowering Businesses, Cultivating Dynamic Partnerships: Together, We Forge Success
The power of AI is real, and it's time to harness its potential! At our communication focused platform for SMBs, we are dedicated to maximizing the value and benefits that AI can bring to our customers. We are building our platform to empower businesses to streamline their 1 to 1 conversations, allowing them to focus on what they do best. What does success look like? You can trust that your conversations are in good hands while you focus on growing your business. How are you incorporating AI into your platform to bring more value to your customers? Let's discuss in the comments! #AI #SmallBusiness #CommunicationPlatform
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Chief Marketing Officer ⎮ Country General Manager ⎮ E,D&I New Power Leader ⎮ Start-up Advisory Board Member ⎮ Foods, Nutrition & FMCG ⎮ Ex-Nestlé, Unilever
So much in agreement! AI is a tool to help us decide and design solutions, recipes, content,..., better, faster and more data powered. Let's embrace it and work with it, using as we always do, our judgment and 'esprit critique', to ensure the propositions deliver on our purpose- and performance- driven plans 👍 What’s your view and experience? Are you an early adopter? #aiadoption #ai #aiapplications
Chief Executive Officer at Nestlé | Rethinking Business Growth to Drive Value
In truth, I wish the vocabulary on #AI evolved differently to reduce the mystique. From our latest All Hands, here’s the best advice I can offer Nestlé employees on the role that AI can play in our business. #technology
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AI was last year’s buzzword and continues to drive innovation and conversation at the water cooler this year. At Advidi, we’re more than embracing AI on all fronts, starting with AI training workshops. We sat down with Jessica, our AI Product Lead, to discuss why Advidi has implemented these workshops company-wide and how it strengthens our position in the industry. #ai #aiaffiliatemarketing #advidiai #artificialintelligence #businessintelligence #businesdevelopment #affiliatemarketing #affiliatenetwork #innovation
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How will you respond to AI’s potential to revolutionise your industry and drastically change the way things are done? Will you adapt or get left behind? Adapt and move forward with Digital Marketer Bee as we embrace new technology. We’ll leverage the power of AI to provide your business with an evolving advantage over your competitors. #AI #digitalmarketing #artificialintelligence #dmbee
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As the landscape of #branding shifts at a dizzying pace, #ai emerges as a potent force, promising to unlock new frontiers of creativity and redefine what's possible. This #newsletter The ABC of Artificial Intelligence (AI) for Agencies is your guide to positioning your #agencysuccess in the AI-driven future. Join me each week as we explore personalized #insights crafted for your agency's innovative journey. #subscribenow to the newsletter 👉 https://buff.ly/49Q09NQ and be encouraged and motivated to explore and grow your agency with AI!
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Embracing AI isn't just a choice anymore – it's the fuel for any agency seeking a commanding lead. Let’s learn together and integrate #ai into everything we do as agencies. This #newsletter The ABC of Artificial Intelligence (AI) for Agencies is your guide to positioning your agency for success in the AI-driven future. Join me each week as we explore personalized #insights crafted for your agency's innovative journey. Subscribe to the newsletter here -> https://buff.ly/3SQiW5S be encouraged and motivated to explore and grow your agency with AI
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🚀 𝐌𝐚𝐱𝐢𝐦𝐢𝐳𝐢𝐧𝐠 𝐀𝐈 𝐔𝐭𝐢𝐥𝐢𝐭𝐲 𝐢𝐧 𝐁𝐮𝐬𝐢𝐧𝐞𝐬𝐬 🚀 To make AI systems truly useful, it's crucial to focus them on the right problems, support them with relevant and high-quality data, and integrate them seamlessly into user experiences and workflows. Moreover, continuous monitoring and testing are essential to ensure AI systems consistently deliver high-quality, relevant results. At PREGIOTEK, we specialize in guiding businesses through this journey, ensuring their AI implementations drive value and innovation. #AI #ArtificialIntelligence #TechInnovation #BusinessStrategy #AIIntegration
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CSO, Brand Strategist, Crowdsourcer, Researcher, Human
3wThat sounds great - wish I could have attended. I recently wrote an article for MediaCat on some of the headaches AI causes agencies if anyone fancies a read: https://mediacatmagazine.co.uk/why-ai-genius-causes-a-training-headache-for-agencies/