Tamil Nadu Rural Transformation Project’s Post

As our constitution turns semi-sesquicentennial, let’s take a moment to celebrate our incredible journey from 1950 to 2024. ~Our GDP has skyrocketed from $30 Billion to a whopping $3.75 Trillion, marking a 100X growth. ~Our Per Capita Income has seen an astounding 700X growth, from $3 to $2070. ~Our population has grown from 350Mn. to 1.34 Bn., with a youthful median age of just 28. The next 100 years promise to be even more exciting. After all, it’s the century for India. This Republic Day, let’s raise a toast to the entrepreneurial spirit that thrives in every corner of India. At Pantech Digital, we’re proud to be part of India’s vibrant spirit of innovation and resilience. We’re ninjas of growth, ready to help you break barriers and achieve unimaginable results. Join us as we paint the digital landscape with success stories, empower brands, connect with influencers, and make ripples in the digital world. Together, let’s write a growth story as vibrant as our nation. 𝐇𝐚𝐩𝐩𝐲 75𝐭𝐡 𝐑𝐞𝐩𝐮𝐛𝐥𝐢𝐜 𝐃𝐚𝐲, 𝐈𝐧𝐝𝐢𝐚 🇮🇳 #RepublicDay #GrowthMindset #PantechDigital #LetsMakeItHappen

We welcome Blitz India Media, as the new Corporate Member with CMEE IIM Lucknow. As leaders in the field of emerging market research and analysis, CMEE IIM Lucknow and Blitz India Media are excited to work together on a variety of projects, including but not limited to: sustainability policies, sustainability awareness; sustainable development goals (SDGs); sustainable marketing practices in emerging economies, and more. Extending best wishes to Dr. Deepak Dwivedi Prof. Satyabhusan Dash, for their dynamic leadership and outstanding contributions About Blitz India: Blitz India is an adventurous endeavour in constructive journalism. There is no other weekly publication in India whose whole focus is on development journalism like this one. Issues pertaining to the betterment of people's lives, including policies, programmes, and initiatives, receive consistent attention in the news weekly. It paints a balanced, factual, and historically accurate view of modern India and the globe. To fulfil the transformative slogan of the United Nations Agenda 2030 and make sure that no one is left behind in the development process, Blitz India provides trustworthy analysis and in-depth articles with helpful solutions. While the government is working tirelessly to accomplish the SDGs, Blitz India believes that the media also has to play a crucial role. Blitz India's social foundation offers a powerful platform for directing all efforts towards achieving the SDGs. Saxena Sandeepp Ishan Srivastava #marketing #research #sustainabledevelopment #businesssustainability #management #development #sustainabledevelopmentgoals #sdgs #academia #industry #journalism #media #collaboration #government #internationalrelations #globalconnections #publicsector #g20 #lifestyleforenvironment #lifeeconomy #unitednations #emergingeconomies #skilldevelopment

Over two-thirds of India thrives in its villages, where a digital revolution is blooming. Whether it be agriculture or any other field, a revolution is going to take place in rural India. What’s unfolding there?   Today, we're diving into an inspiring journey that's close to our hearts – the transformative impact of social media marketing in the vibrant landscapes of rural India. Did you know that 65-70% of our population calls the rural heartlands home❓ These regions are not just the backbone of our economy but a flourishing ground for untapped market potential, thanks to the digital revolution. In rural areas, the absence of multiplexes, malls, libraries, and community clubs means the Internet becomes the primary source of entertainment and learning. Without access to movie theaters or social clubs, villagers rely entirely on the Internet for watching movies, education, skill development, communication, and socializing. This widespread use of the internet for virtually every aspect of life highlights the stark contrast between urban India and rural Bharat. With the advent of the affordable internet, like the game-changing introduction of Jio, rural India is now more connected and digitally savvy than ever!🤩 ✅ Social media have emerged as a pivotal platform. ✅ Transcending traditional communication channels. ✅ Becoming a primary source of engagement. ✅ Education. ✅ Empowerment. It’s fascinating to see how platforms we love, such as Instagram and YouTube, have become integral to rural lives, reshaping marketing strategies and fostering a new era of digital consumers. But what truly resonates with these audiences? It's all about relatability, trust, and content that speaks their language, mirroring their local sensibilities and narratives. The rise of hyperlocal influencers and tailored content like short videos has proven to be a hit, creating a sense of community and belonging. The potential here is immense – for brands, this is a golden opportunity to innovate, connect, and grow with these emerging markets. Leveraging technology like AI and Iot combined with the power of social media, can transform marketing approaches and create meaningful impacts on a large scale. As we reflect on this digital evolution, We’re excited about the prospects and the positive changes it can bring to rural India.  The same is true with the agriculture industry. This is a realm of opportunity, growth, and untapped potential that can drive significant economic and social progress.   We’re curious to hear your thoughts! How do you perceive the impact of social media marketing in rural India? What opportunities or challenges do you see? Let’s start a conversation! Share your insights, experiences, or questions below. 💬   What do you think? Please drop your comments! 👇  

#InternetUsageIndia2023 Here's a fascinating chart that highlights how the Internet is utilized across India, from metropolitan areas to rural regions. (Note: 42% of India's population, or 596 million people, still don't have Internet access!) Recent reports estimate the total internet user base in India at 890 million, whereas the chart below is based on a base of 810 million. This study was conducted by two well-known organizations and is based on an exhaustive sample size of over 90,000 people (66,000 urban, 25,000 rural) in 400 cities across 35 states and UTs, lending credibility to these data points. While activities like #NetCommerce, #DigitalPayments, and #OnlineLearning are more urban-centric, other activities such as #OTT, #Communication, #SocialMedia, and #OnlineGaming are more widespread. Each column should be read independently. For instance, of the total OTT consumers (Video Audio) in India, 15% are in the top 9 metros (106 million), while 53% are rural consumers (374 million)! #DigitalIndia2023 #DigitalConsumersIndia #OTTVideo #OTTAudio Source: Internet and Mobile Association of India, Kantar

The Beginning of India's Digital Journey 🚀 Go back in time to when social media first appeared in India and began to weave a digital tapestry that changed our lives.📅 🌟 Connect: Social media opened doors to limitless connections, bridging gaps and fostering communities. 🌐 Global Reach: Explore the world from your fingertips, as social media broke geographical barriers and made the globe a smaller place. Boost Your Brand with a Social Media Mastermind! Follow Us for Exclusive Updates! @mittalmarketings #socialmediamarketing #instagramgrowth #facebookmarketing #socialmediaexpert #socialmediaoptimization #business2024

🇮🇳 India & the Internet Boom : Key Trends from Kantar ICube 2023 The latest Kantar ICube report paints a fascinating picture of India's digital landscape! Sharing this as the 800M scale is not registered with many customers during my interactions. Here are some of the highlights: 📈 820 Million Active Internet Users: India's internet user base continues to surge, with an impressive 8% growth in 2023. This represents over 55% of the population! 👧 46% of internet users are women. Gender divide has narrowed over the years. 🚀 Gen Alpha Goes Online: Intriguingly, a whopping 33% of the 61 million new users are Gen Alpha (under 15 years old). This highlights the increasing digital adoption at a young age. ⏰ Urban vs. Rural Divide: Interestingly, while urban users clock in 105 minutes per day online, rural users are catching up quickly! Rural internet users are growing at a staggering 2x the rate of urban users. ✂️ Cord Cutting on the Rise: The dominance of OTT platforms is evident with 208 million (20%) internet users identified as cord cutters, ditching traditional cable subscriptions. These trends indicate a dynamic and evolving internet ecosystem in India. Stay tuned for more insights on how businesses can navigate this exciting digital wave! #DigitalIndia #KantarICube #GenAlpha #InternetTrends #IAMAI More here : https://lnkd.in/gM_bpkdh

Indians Maintain High Happiness Levels at 77% in June 2024, Mirroring Previous Month: Ipsos IndiaBus Happiness Monitor Link in the comments Parijat Chakraborty Ipsos #mediabrief #IpsosIndia #IpsosIndiaBus #IpsosIndiaBusHappinessMonitor #research #marketing #media  

It takes a certain pedigree of person to have the gumption (and in this case, also the courage & confidence) to share their data for the larger cause of studying and analyzing the events industry. When i reached out to Archhan Gurtu many months ago with this idea of #BeastsOfBharat, he didn't hesitate for even one second before signing up. And it wasn't just because he believes in me as a person. It was purely because he too believes that data and insights can build our industry way more than simply feel-good awards. The symbiosis between the events industry and India's various economic sectors is literally powering the growth of a New Bharat. The data that Market Men Consumer Connect & Events Pvt. Ltd. will share with us of the work they have done through the year will help us uncover many insights that will prove that events are a core propeller of India's focus growth sectors. So, as we kickstart the #BeastsOfBharat journey today, I would like to thank you so much, Archhan, for collaborating to co-create the future of the event industry with us at Eventpreneur. More details - www.eventpreneur.me/beasts #beastsofbharat #eventpreneur #eventprofs #experiential #bharat

🕒 Time's ticking! Our "Year in Review" INDIA edition webinar is about to start today at 15H IST — don't miss out on this valuable session. You can still join us for insights that matter. 📈 Registered attendees will gain exclusive access to the presentation post-webinar. 🔗 Join in here: https://lnkd.in/dAYfsJWy #digitalanalytics #digitalmeasurement #socialmedia #socialmediameasurement #comscorewebinar #comscore #india

🇮🇳 I feel proud to be a part of Swadesh Conclave 2023. The conclave was dedicated to India & it provided a national platform for sharing knowledge, challenges, and achievements. Theme: "Influential India" There was wide participation of social media influencers from Finance, Food, Tech, Travel, and Artists. 📌 Key Takeaways: 1. The government acknowledges the pivotal role of influencers in the digital age. 2. Focus on recognizing the authenticity and impact of influencers on citizens. 3. Had discussions, decisions, pledges, and a visionary outlook for the nation. 4. The objective was to explore how influencers can contribute to the advancement of various government welfare schemes and projects. - Remember, whether your contribution is large or small, it propels India's progress. - Let's unite & promise ourselves to collectively build a stronger & more prosperous nation. I felt great in meeting Sourabh Sisodiya, CFA Riya Gadhwal Anant Ladha, CFA CA CFP LL.B. Neha Nagar Kunal Saraogi CA Rachana Ranade Gaurav Ghai Hope to meet you all again very soon! #SwadeshConclave2023 #InfluentialIndia #finance #stockmarket