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Ripples of Impact: The Chronicle of WABAG's Century in Water. Chapter 04 : Consolidation and Export (A decade of Monopoly) In the 1960s, WABAG's successful growth trajectory continued, and in 1964, the company celebrated its 40th anniversary. By 1964, most major cities in Germany and renowned companies were already customers of WABAG, which designed and constructed approximately 95% of dam water treatment facilities, establishing a near-monopoly position. Both larger and smaller municipalities and businesses were among their clients. The name WABAG was not only well-known in Germany but also globally, due to their projects in Europe and the Middle East. In 1963, Wolfgang Kretzschmar took over the business following the sudden death of his father, Alfred Kretzschmar, at a time when WABAG had around 200 employees and an annual revenue of approximately 20 million euros. WABAG executed projects like the sintered water treatment for steelworks in Rourkela, India, and wastewater treatment facilities for BASF. Their wealth of experience from overcoming challenges formed the basis for innovations during this period. #RipplesOfImpact #WABAGChronicle #Europe #MiddleEast #BASF #Rourkela #Germany #SDG #Passioneering #Water #Sanitation #Sustainability #ESG #WABAG #VATECHWABAG #WABAG100

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