Upstatement’s Post

Sometimes, great creative ideas with potential fall through the cracks. With the Concept Nursery Method, we make sure that even the smallest part of a creative idea that holds potential doesn’t go to waste. ✨ Wondering how we do it? Learn all about it over here 👇 https://lnkd.in/gkgKqN4M

Ready to uncover the power of slogans? Our quick one-minute video breaks down everything you need to know about these impactful phrases—from building brand identity to driving social change. Watch now and be inspired!

In a time where everything feels like it has been done before, creating something new can be a challenge for any advertiser. The difference between a successful idea and a mediocre one is keeping an open mind and constantly adapting to whatever changes are relevant. If you solely draw inspiration from peers, you can end up subconsciously creating a copy of another brand’s strategy. Instead, draw inspiration from other fields. No matter how seemingly unrelated, there can be something to learn... as they say, "inspiration is everywhere!" This interview contains helpful perspectives for any marketer, not just young creatives. #MarketingStrategy #GrowthMindset #Inspiration #CreativeDesign

Barbie's marketing team has truly killed it across the world! But what particularly caught my eye are these BTS videos - wherein we got a glimpse of Barbie's world, and also how the team worked to bring this imaginary fantasy to life. Just as BTS content in movies evokes emotions by showcasing the passion and dedication of the cast and crew, BTS storytelling by brands can also have a profound impact on their audience. When customers witness the faces and stories behind a brand, they connect with its values and purpose on a deeper level. When I created content for my vegan cheese company, Cowvathi, the BTS of how I was making the cheese garnered far more interest than even full blown professional photoshoots of the final products. 😎 BTS storytelling goes beyond showcasing a product or service; it humanizes the brand. Whether it's a startup or a well-established company, it allows brands to share their journey, their challenges, and their victories, or even their failures. When customers see the real people behind the scenes and the hard work they put in, it possibly creates an emotional connect. Anyway, this was a video I enjoyed watching before I went to see the movie, and truly rekindled nostalgia from my childhood where my sole purpose in life was to collect an obscene number of Barbie accessories. 🤣 #barbie #marketing #bts #behindthescenes ------------------------------------- I've recently moved to freelance content/consulting. Hit me up if you have a project in mind! 😃

Our Social media takeover is back! This time it's over to Anna and Nathan who'll be be your hosts for the week. They'll be kicking things off tomorrow with some wonderful insights in to the design process. #hemarchitects #designprocess #betterliving #notesfromasmallpractice #sheffieldarchitect #residentialarchitecture #homedesign #sustainabledesign ⁠#residentialarchitects #takeover

Don Draper's Mad Men wisdom: Creativity thrives when the creative department embraces a bit of unproductivity. It's a mistake to view creative work through the industrial-revolution lens of valuing only throughput. Like fishing, the best results don't come from a rigid "taut line" approach, nor from being overly "loose-line." Creativity emerges when there's a bit of slack in the line, allowing us to "think about it deeply, then forget it," until the subconscious finds the big idea. #creativity #madmen #gapingvoid #culture #design #advertising

Unlock the door to creativity with Urban Arts. We leverage research, insights, and strategic brilliance to craft extraordinary campaigns that captivate and inspire. We're not just about aesthetics, we're about results. From cultivating innovative ideas to curating compelling content, our expertise extends to building digital foundations that transform organizations. Your success is our driving force, and our dedicated team is here to bring your vision to life. With Urban Arts by your side, your brand's journey becomes an exhilarating adventure of innovation and growth. #urbanarts #digitalagency #marketing #business #advertise #socialmarketing #digitalmarketing

Just finished "Infographic Design Theory: How the Market and Science Impact Success" by Amy Balliett ! Check it out: https://lnkd.in/gffrsKn2 #informationgraphics, #datavisualization. #infographic #interactiondesign #design #uxdesign

Here are some ways Tailor Swift nails her branding and marketing. To read this ‘3 Minute Impactful & Entertaining News Story’ (newsletter), click here- https://lnkd.in/eeSPxkD9 #emailmarketing #subscription #business #branding #brand #brandstory #marketing #marketingstrategy #architects #architecture #designers #creatives #businessowners #managers #personalbrand #socialmedia #businessmanager