UN Tourism’s Post

Hi everyone! 🌍 As a part of the Zambia Tourism Agency, I'm eager to hear your thoughts! What aspects of the Zambian tourism sector do you think need improvement? 🇿🇲 Additionally, what specific information would you like to learn more about when exploring Zambia's beauty? Could you share your insights with us? Your feedback helps us enhance your experience. #ZambiaTourism #FeedbackWelcome"

Just around the corner from now, we’re gearing up to convene in Livingstone, Zambia, for an impactful discussion on promoting Africa and unlocking its tourism potential. This event promises not only insightful sessions but also invaluable networking opportunities that could shape the future of our continent’s tourism landscape. SMEs play a pivotal role in this journey. They are the heartbeat of innovation and local economic growth, driving authentic experiences that tourists crave. However, for SMEs to thrive and truly impact the tourism sector, robust policies and meaningful dialogue are essential. These elements ensure that our efforts are not just visionary but also actionable, creating an environment where SMEs can flourish and contribute significantly to our collective prosperity.

Know your continent Visit Africa Invest in Africa Africans should work tirelessly to improve modern tourism systems and accelerate the construction of tourist sites, especially in rural areas. We invite you to establish partnerships with South Africa

Beyond the entertainment factor, this advertisement serves as a powerful reminder of the immense benefits that tourism brings to the South African economy. Here are a few reasons why investing in and promoting South African tourism is a win-win for all: 1. Economic Boost: Tourism is a major contributor to South Africa's economy, creating jobs and fostering entrepreneurship. It stimulates growth in various sectors, from hospitality and transportation to local businesses and artisans. For every 7 tourists that come to South Africa, 1 sustainable job is created. 2. Cultural Exchange: Tourism fosters cultural exchange, promoting understanding and appreciation among people from different backgrounds. It's an opportunity to showcase our rich heritage, traditions, and vibrant communities on a global stage. 3. Global Visibility: Trevor Noah's advertisement has undoubtedly garnered global attention, putting South Africa in the spotlight. This increased visibility not only attracts tourists but also potential investors, creating a ripple effect that benefits various industries. 4. Environmental conservation. By highlighting South Africa's natural wonders and unique wildlife, we raise awareness about the importance of preserving these treasures for future generations. Let's celebrate the impact of tourism for this beautiful nation and continue to support initiatives that showcase the best of South Africa to the world! #SouthAfrica #Tourism #EconomicGrowth #LuxuryTravel #SecretAfrica

Did you know? Africa remains South Africa’s key source tourist market, with a 79.9% increase in visitors from the African continent in the first half of 2023. 🌍 These robust tourism figures showcase South Africa's undeniable allure and the success of marketing efforts. 📈 Learn more: https://lnkd.in/gGiKZrDB #TravelMarketing #SouthAfricaTourism #AfricaTourism #TourismSuccess

Tourism, if we must grow the numbers, we must begin to look at how the stories are told" Dr Victor Okhai Dr. VICTOR OKHAI at the PYNE-NESG Africa Tourism Conference 2023. Do we agree that storytelling goes a long way in controlling the narrative and perception of a country's history and cultural heritage? Some African countries are doing a great job in controlling the perception of their tourism potentials and offerings. Which of these countries are doing a better job at storytelling? Ghana South Africa Rwanda Nigeria Kenya #Africa #Tourism #pyne2024

Storytelling is critical to building and growing the tourism numbers

Tourism is one of the biggest contributors to the country’s GDP and efforts definitely need to be made to assist in it’s growth. The Tourism industry took a massive knock during hard lockdown. I firmly believe that an increase in domestic tourism is one of the ways we can help grow the industry and the GDP. Domestic Tourism needs to be more accessible to the citizens of this beautiful country and all that it has to offer.