Noticias Telemundo Communications’ Post

For many in PR, those who work in the news media feel like friends and family. We may not always see eye-to eye, and like family, we often resolve our differences over a good meal and a bottle of wine. And so yesterday’s news of Newshub’s pending closure is with mixed emotions. Sadness at the thought of good friends losing their jobs, and anger at their media owners being so slow to evolve their model. What was their transformation strategy? Why haven’t they diversified? Why haven’t they placed more value on their own product?   Consumer habits have shifted faster than Taylor Swift changes her outfits. The distribution of news needs to keep pace and it needs to be widely available. Opinions need to cater for polarised audiences, not just middle of the road. And just like the music industry has found a somewhat better solution than copyright theft, news media and big tech need to reach solutions faster than they have been for their audiences. Adapt or die.   We are gutted for the people of Newshub, the professionals who have poured their hearts and souls into excellence in journalism and into their craft. There are so many people and memories I think of when reflecting on Pead’s involvement with Newshub over the years. From receiving a “please explain” call from @Mark Jennings when his reporters and presenters started using the word Starkish, to hosting a fundraiser for @David Farrier so he could afford to hunt down the Mongolian Death Worm. The hijinks of hosting TV3 people on cruise junkets and XBox trips to E3 (remember those days) and those early starts for my own lively on-air discissions with @Paul Henry, @Duncan Garner, @Amanda Gillies and @Ryan Bridges on the AM show. There’s also been bantering with @Lloyd Burr and pitching to his ace producer Lydia Batham, and working with Andrew Szusterman who was then head of content at Mediaworks to produce the great NZ Music Awards live broadcasts, year after year. The list could go on.   Pead doffs its cap to the team at Newshub (and its predecessor MediaWorks) who have contributed to their newsroom being so important to the democracy of our nation. Newshub newsroom faces closure in Warner Bros. Discovery Proposal https://lnkd.in/dtgJkmfX

A bold step from Stuff to try its hand at traditional broadcasting. Having moved from print (Stuff) to radio (RNZ) to telly (TVNZ) I know just how tricky it can be to evolve storytelling across the different formats. TV requires a massively different mindset when it comes to writing. Even after five years in my 1News role I was still learning. That said, I think the new generation of journalists are better equipped than their predecessors to quickly adapt their craft as needed. I'm interested to see what sort of product is put to air. Good pictures are almost everything in television and Stuff will need to marshall significant resources to rival the well-established newsgathering operation at TVNZ. An increase in live interviews could be one way to reduce the reliance on resource-intensive packaged stories but that skill is not learned overnight. Leveraging the broadcast experience of the Newshub team who secure employment will be crucial. I really admire Sinead Boucher's brave and positive intent. Best of luck to the team and fantastic to see fresh investment in the news media after some gloomy weeks! https://lnkd.in/gixZv8P2

Revolutionizing News: Streaming’s Real-Time Resurgence As streaming platforms continue to dominate the media landscape, the traditional news broadcast model is facing a reckoning. Gone are the days of waiting for the evening news or morning paper; today's audiences demand up-to-the-minute updates delivered directly to their screens. This shift towards real-time reporting has forced news outlets to embrace a more agile approach to journalism, with reporters tasked with delivering accurate and timely information in a constantly evolving news cycle. Read more….. #StreamingNewsEvolution #RealTimeReporting #DigitalJournalism #MediaInnovation #NewsBroadcasting #JournalismEthics #StreamingPlatforms #BreakingNewsRevolution, #NewsEvolution #RealTimeNews #DigitalMedia #Journalism #StreamingRevolution #MediaEthics, #writing,

Corporate Priorities and The Rise Of Lazy Local News It's a growing public consensus that the quality of local TV news is deteriorating. With its primary concentration on crime and violence it has become more depressing and less informative and as a result less desirable to the average viewer. This current format of presenting the most salacious events of the day under the guise of breaking news has become stale and monotonous. At the root of the news industry's indifference toward implementing any appreciable change is the monetary metamorphosis of the local affiliate ownership model. When we follow the money, we see a major shift in revenue streams for publicly-traded broadcast conglomerates. Retransmission fees, rather than robust journalism, have become the lifeblood of corporate TV ownership. Also referred to as “carriage fees” these are the amounts paid by cable and satellite systems to carry local channels. Quantity over quality is the new blueprint. The more affiliates under your belt the more revenue. Monthly checks from cable operators provide a source of consistent profits, rendering the pursuit of actual local-level journalism obsolete. While news directors of local affiliates may be responsible for implementing directives, it’s the national corner office corporate executives with decision-making power who ultimately dictate the industry's trajectory. We’ve all seen the notifications scrolling across the bottom of our TV screens directing us to: “Call your cable provider and urge them to keep broadcasting this over the air channel.” Translated into layman’s terms this means, “Tell them to keep those retransmission fees rolling.” Despite the best-intended aspirations of many local news directors to invest in well-compensated staff and actual journalism, these priorities simply don’t align with the profit-centric goals of the corner office. Consequently, newsrooms find themselves understaffed and under pressure, struggling to stay relevant and maintain some semblance of community connection. Expecting local news affiliates to rely on inexpensive police blotter content and weather can last only for so long.

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https://lnkd.in/ecNJXGXr Broadcasters and news providers are pushing for laws allowing them to negotiate with dominant digital platforms like Facebook and Google for fair terms and conditions when their content is picked up. In Canada, a law that requires online companies to negotiate licensing agreements to pay news publishers was passed last year. That led Meta to pull the plug on news. Facebook and Instagram users in Canada are no longer able to view or share news content, including news articles and audio-visual content posted by radio stations. But a surprise silver lining may offer hope for U.S. broadcasters and news providers. Just released data from Media Technology Monitor finds the most popular source among Canadians for online news is now Canadian broadcasters. Following Meta taking news down last year, MTM says nearly three in ten (29%) online Canadians say they are using the websites or apps of Canadian news organizations more. “While Canadians are mentioning traditional outlets like TV and radio as being used more for news content, 18 to 34 year olds are looking more to YouTube and other social networking platforms to get their content,” it says in a new report. There is also a high rate of awareness of what is happening. MTM says three-quarters (78%) of online Canadians are aware that Meta is blocking news on Facebook and Instagram, although people who use those sites are less aware of what is occurring – a natural outgrowth of both no longer featuring news. Critics of the social media giant can also point to MTM data showing that more than one third (35%) of online Canadians feel that they will consume less Canadian news as a result of the Meta ban, with women and 18 to 34 years olds most likely to feel that way. Broadcasters on both sides of the border have slammed Meta for holding news “hostage.” The National Association of Broadcasters and Canadian Association of Broadcasters support legislation they say enables news providers to negotiate with tech giants. “These retaliatory tactics demonstrate Meta’s monopolistic dominance over the advertising marketplace and its ability to dictate how radio and TV broadcasters, newspapers and others can reach audiences online,” the trade groups said in a joint statement last year. But Meta has argued that it is news outlets that have benefited from the distribution channel, and that by making news available on its platforms it has generated about $175 million per year worth of free marketing for news outlets. “We know the people using our platforms don’t come to us for news,” it said in a blog post after it pulled news down in Canada. U.S. Fight Brews....

🚀 The Digital Revolution in Public Broadcasting: Lessons from Yle 🇫🇮 The digital era has transformed journalism, pushing public broadcasters to redefine their roles. While many struggle to adapt, Finnish broadcaster Yleisradio Oy (Yle) stands out as a leader in digitalization. Yle's early investment in its streaming platform, Areena, and a forward-thinking organizational culture have made it a household name, surpassing even Netflix in Finland. Key factors behind their success include strong leadership, a unified platform, and a relentless focus on customer experience. Public broadcasters worldwide can learn from Yle’s innovative approach to stay relevant in this rapidly changing landscape. 💡📱 Learn more here: https://lnkd.in/eVT8t8jz #DigitalTransformation #PublicBroadcasting #Innovation #collaborateinnovation #CustomerExperience #MediaRevolution

Want to change the world? Start with the stories we tell. Are you in the Know? #media #entertainment #innovation #investing #networking #management https://lnkd.in/e94bGc-E

Zee Business emerges as the leading YouTube Live channel During Budget Day, asserting dominance in news broadcasting - Audience Reports #love #share #spred #linkedinconnections #audiencereports https://lnkd.in/gUyZC6pd

Do you want to make your brand part of the national conversation on the big calendar news moments and breaking news stories over the coming year? Whether it's foreseeable events like the Paris Olympics or emerging stories, this promises to be a year of unique opportunities. Discover why below. #Newsroom #BroadcastPR #MediaTraining