Tina Gabbard’s Post

🚨 🏈 It's officially Super Bowl week! Get your game face on and dive into our new playbook that explores elevating your digital advertising game with high impact creative. Backed by research, we dive into the impact creative has on media performance and offer up four turnkey plays you can implement today to drive results across the entire funnel for the rest of the year and beyond. Download the full playbook here to outscore the competition 🥇 ➡ https://lnkd.in/ePGwy66d

Mark your calendars for March 19th at 8 PM IST because we're hosting an exclusive webinar: "The Trust Equation: Essential Ingredients for Online Brand Authority." Key discussion point for the webinar:  1. Why is establishing trust in search critical to traffic and conversion? 2. What are the Conversion Path trust signals and how do you leverage them for growth? 3. How to compound your search and sales with UGC. Register now to secure your seat. - https://lnkd.in/gBfTtpjM

Learn how to identify those crucial inflection points in your marketing strategy and make every dollar count. Understand the balance between media and creative investments, and uncover innovative ways to engage with the customers you've already won. 🎯👥 Chris Rigas, VP of Media at Markacy, sheds light on the concept of incrementality and knowing when to pivot to new channels for better growth💰 Get the whole conversation here - https://lnkd.in/edM975ZX

Save the date! Our Virtual Programmatic Day is back on 6th June, uniting global leaders, innovators, and thinkers in programmatic advertising! Whether you're interested in DSPs, SSPs, or DMPs, this event is tailored to you. We're offering a series of powerful sessions that will explore the latest trends shaping the future of programmatic trading. Expect to uncover new strategies, confront barriers, and discover drivers transforming the European market. It's more than insights—actionable intelligence could redefine how you interact with your ad stacks and inventory: https://lnkd.in/ezRTbq-i

We just helped a family festival achieve a 14.3% increase on target ticket sales 🔥 And we're detailing the exact strategies we used in The Ticket Sales Playbook. It shows you how you can: 🎟 Maximise key opportunities for revenue and growth 🎟 Prove marketing ROI 🎟 Discover proven strategies that have helped us achieve results like the above AND double ticket sales for event brands So that you can rest easy knowing your ticket-selling strategy is going to succeed 🚀 Without having to waste time and money on marketing tactics that won't work ❌ Would you like a copy? Click the link in the comments to download yours👇

Entries are open for Digiday's Media Awards, recognizing the companies working to modernize digital media. Learn more and submit by January 5 to secure the best rate on entries. #media #awards #digitalmedia

I know how it feels! There are pros and cons to being a one-man army! Great as it was, truth be told, I don't miss it! At the end of the day, working with at least another team member is better way to go on about working! Right? #marketing #socialmedia #advertising #teamwork

If you’re already “selling” tickets by advertising and promoting local events, it’s time to start capturing the full revenue and data value from your existing advertiser and consumer base. 

In 2024, events have emerged as one of the top four most important digital revenue streams for publishers, but many publishers have yet to seize their full potential. Join us for an exclusive webinar presented by Evvnt and METRO, where we’ll uncover the untapped potential of local events. We’ll guide you through the strategies and tactics to turn local events into revenue-generating powerhouses and solidify your brand as a trusted, locally recognized provider. Learn how to boost local consumer awareness and drive ticket purchases through automated print pages and QR codes… Evvnt’s publishers who use print calendars typically generate 15% more revenue from local events than those who don’t! We’ll also share the secrets to creating more traffic and event listings on your online calendar, unlocking new revenue streams through ad space and self-serve calendar listings. https://lnkd.in/eTebanXZ