Ben Phillips’ Post

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EVP, employer branding, talent marketing, & advocacy | Consultant, advisor, mentor, & coach. | You'll benefit from my 'Featured' section.

In EVP, employer branding and talent marketing, what should you measure? What could you measure? And what should you most definitely 𝙣𝙤𝙩 measure? That's exactly what I cover in my latest video 👉🏼 https://lnkd.in/eW2GUFma There's plenty here to get you started and/or repoint you in the right direction. I've also chunked it into chapters so you can dive into whatever section you fancy if you can't be arsed sitting through the whole thing. That's just the helpful kind of guy I am! 😁 Here's hoping someone out there finds it useful. 🙏🏼 As always, whether you agree or disagree, or have something insightful to add, let's help our community learn from each other in the comments. Cheers. 🤜🏼🤛🏼 (And hey, don’t be a stranger. Connect with me for more ramblings and rants on company culture and its expression through EVP, employer branding, recruitment marketing, and your people experience. 👋🏼).

Alex Her

Global Employer Brand Storyteller | Public Speaker (Top-30 Recruitment Thought Leader, Top 10 TA Speaker | Co-Founder The EB Space | Award Winning Talent Brand Leader | Top 50 Recruitment Influencer

3w

Hey friend, are you saying that EVP, Employer Brand, and Talent Marketing are not altogether and run separately?

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Lauren Miller

Talent | Brand | Marketing | Communications

3w

Age old discussion in this space. Ultimately what is within your circle of influence. It's so different for each business and clearly depends on your size and ability to track. In this market I suspect many will need to explore quality of applicants, rather than an overall number. Great discussion!

Olga Fenko

✅ Certified Talent Marketing & Employer Branding professional | Leader of ERG | Connecting great talents with their dream jobs through the power of marketing approach.

3w

Added the video to my "to watch" list. Tracking KPIs is essential in this field. Thanks for sharing!

Darren Bush

Global TA Lead at Ericsson | TA Tech Podcast Host | Redesigned Presentation software

3w

I'll be watching this later.

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