Textual - SMS Commerce’s Post

My favorite part about text to buy is that it supports low-friction, highly personable purchasing journeys. Or, more simply said, it shows me what I actually want to buy and makes it simple to do so! Product reordering spotlights how that proximity and control does not simply empower the seller, it empowers the customer as well. Take a peek at our latest article if you want to learn more!

Customization in consumer goods: How to create the ultimate customer delight? Read - https://lnkd.in/dzFwDNcm #oped #opinion #CustomerSatisfaction #customerengagement #BusinessGrowth

#BRANDCONSUMERISM: THE BROKENPROMISE “Transaction could not be completed”. Imagine a situation where you have to pay a restaurant, or some other service and this message pops up. The worst is when for that entire day you cannot transact- I have felt really angered at different points when I experienced this. It slowly wained my trust in the brand, and with that, went my brand loyalty. Brands are all too familiar with painting a picture-perfect world, promising happiness, fulfillment, and a touch of magic alongside their products. But what happens when reality falls short? This is the dark side of brand consumerism, where customer satisfaction takes a backseat to profit margins and empty promises. Brands are masters of weaving narratives, I myself am guilty as charged when it comes to telling a brand's narrative- as much as possible, I ensure that narrative is from the inside out. The designer handbag signifies luxury and status. The perfect social media ad portrays a world transformed by the latest gadget. We, the consumers, become captivated by these carefully constructed stories, yearning to participate in the idealised world they represent. The problem arises when brand promises become a one-way street. Companies focus on the initial transaction, neglecting the long-term relationship with the customer. The focus shifts from building trust and loyalty to maximising sales and short-term gains- a transaction can fail but when it becomes consistent, that's no longer excusable. Broken promises inevitably erode trust. When a product fails to live up to its hype, the disappointment lingers. Examples abound of brands that failed to deliver on their promises. Airlines tout luxury travel experiences, only to deliver cramped cabins and surcharges for basic amenities or even delayed flights and lost luggages. Logistic giants promise seamless delivery, but delays or mixed up orders leave customers feeling disappointed. Actions speak louder than words. Brands must demonstrate their commitment to customer well-being through transparent practices, quality products, and responsive customer service. ● Instead of planned obsolescence, focus on creating durable, high-quality products that last. ● Be honest about your products and their limitations. Address customer concerns openly and proactively. ● Actively seek customer feedback and use it to improve products and services. ● Don't overpromise and underdeliver. Align your marketing messages with the actual customer experience. It's not about creating a picture-perfect world, but about building a brand that delivers on its promises, one satisfied customer at a time. #ToYourBrandSuccess

📦 Want to elevate your customer journey beyond simple transactions? Discover how a well-crafted unboxing experience can make a significant difference in branding, loyalty, and customer satisfaction. ✨ Read our latest blog to master the art of unboxing! https://hubs.la/Q01Z__230

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Unlocking the secret to customer loyalty lies not just in the product, but in the journey of discovering it. 🎁 Our latest insights delve into the critical role of the unboxing experience in shaping consumer perceptions and fostering brand loyalty. Discover how strategic packaging can turn a simple transaction into a memorable event that customers are eager to relive and share. 🔗 Click the link to learn more: https://lnkd.in/d5DTS3Pa #BePromo #PromotionalProducts #PromoProducts #Marketing

💡❐ Ecomme Brands: The High Cost of Average Customer Service 💡❐ Ecomme brands, a cautionary tale: Imagine a customer who encounters a problem with an order. They reach out for help, but response times are slow, solutions are not forthcoming, and empathy is absent. This isn't just a scenario; it's a reality for many consumers, and it's the silent brand killer — average customer service. It's not just a missed opportunity; it's a dent in your brand's reputation, a loss of trust, and often, a loss of that customer to a competitor. Ecomme brands, it’s more than a quick fix. It’s recognizing that every interaction is a chance to reinforce your brand’s commitment to its customers, to turn a potential negative into a resounding positive. When responses are generic, when solutions are inadequate, and customers feel undervalued, they don’t just complain; they leave and take their business elsewhere. 👀 You know the drill: 🔁 Share these Nuggets! 🤔 Ecomme brands, are you measuring the impact of average customer service on your bottom line?

In today's fast-paced market, building brand loyalty is more important than ever before. With new competitors emerging daily, businesses must prioritize long-term customer engagement. How can you achieve this? By implementing various strategies like: 1️⃣ Providing top-notch customer service 2️⃣ Offering enticing loyalty programs 3️⃣ Building a vibrant online community Want to dive deeper into these strategies and get actionable tips on how to make them work for your business? Check out our latest blog post! #BrandLoyalty #CustomerEngagement #BusinessStrategies

Struggling to keep your customers engaged? Discover how push notifications can transform your eCommerce strategy! 📲 From setting them up to understanding their benefits, we cover everything you need to know. Learn how to effectively use push notifications to drive customer engagement, increase sales, and improve customer retention. Don’t miss out on this powerful tool that can take your eCommerce business to the next level. Click the link 👉 https://lnkd.in/dYMJVKAu to know more... #eCommerce #PushNotifications #BusinessSuccess #CustomerEngagement #MarketingStrategy #OnlineRetail #TechSolutions #RetailSuccess #eCommerceTips #MarketingAdvice #brainspate