Tech Observer’s Post

t takes more than business tactics to manage international connections in the food and beverage sector in today's interconnected globe. A practical guide to worldwide success, from cultural awareness to regulatory compliance: 1️⃣ Cultural Insight: Understand local customs and communication styles. 2️⃣ Diverse Teams: Build a global perspective with a diverse team. 3️⃣ Regulatory Compliance: Stay compliant with local laws and regulations. 4️⃣ Clear Communication: Break language barriers for effective collaboration. 5️⃣ Localized Marketing: Tailor campaigns to fit each market's cultural values. 6️⃣ Strategic Networking: Expand your global network on platforms like LinkedIn. 7️⃣ Tech Solutions: Use virtual tools for seamless global communication. 8️⃣ Flexibility: Adapt to change; global success requires flexibility. Master these essentials for global growth in the food and beverage sector. #GlobalBusiness #InternationalRelations #BusinessTips #Networking #ProfessionalGrowth 

🌎 Entering the International Market: How Difficult is it Really? In my experience, entering the international market is a challenging but exciting process. It's not just about expanding your sales geography; it's about diving into a new world where everything is different: mentality, work approaches, and market specifics. Together with my partner Natali Trubnikova, we've embarked on this journey, and we can already say that the most important thing is to build healthy communication and trust between companies. 🌿 Every country has its own business customs, etiquette, and negotiation style. Understanding these is crucial to avoid misunderstandings. 🌿 What's acceptable in one country might be off-putting in another. Flexibility and adaptability are key. 🌿 Each market has its own unique characteristics that need to be considered when promoting your product or service. How do we build healthy communication and trust? ▪️ We're not afraid to discuss our expectations, goals, and challenges. ▪️ We value each other's time and opinions. ▪️ We always keep our promises. ▪️ We understand that we can't always get what we want and are open to finding common ground. 🏃♀️ Entering the international market is a marathon, not a sprint. It's a long and demanding process that requires a lot of effort and patience. But if you're willing to put in the work and build healthy communication with your partners, success is definitely achievable. #business #internationalmarket #communication #trust #partnership #success

"With an average cost of turnover per employee at around £30,000, it costs much more to replace a talent than to give them the skills to adapt to a new environment". No business can afford to haemorrhage money. Which is why, when working on an international scale, it's vital to invest in providing your employees with the right cultural tools to conduct their business successfully, than lose money to yet another recruitment advert (and potentially a big-budget contract).

Curious how some companies surge ahead in competitive markets? The answer is simpler than you think: RCA. By aligning with us, you're gearing up for significant growth. Let’s detail exactly what makes an RCA partnership transformative for your business: Global Reach, Local Impact: Through our strategic partnerships, we've shown it's not just about entering new markets—it's about leading them. Partner with RCA, and you’re choosing to lead the market, not just participate. Reputable Innovation: Our name, RCA, is synonymous with cutting-edge technology and innovation. Partnering with us allows you to capitalize on this reputation, enhancing consumer perception of your products as advanced and leading-edge. Scale Economically: Aligning with RCA isn’t just about adding a logo. It’s about enhancing your entire business model. Enjoy significant savings on marketing while building consumer trust quickly—benefits that directly impact your bottom line. This opportunity is available now, and it won’t wait. RCA is your opportunity to scale new heights. Why settle for the ordinary when you can achieve the extraordinary? Explore Opportunities: 👉 David Guillon - Director for Africa and the Middle East 👉 Frank Goergen - Director for Europe Seize this chance to transform your product line and market presence with RCA. Let's make history together in your market! Proudly part of established. The Creative Licensing Company, Home of iconic consumer electronics brands such as RCA, Thomson, Blaupunkt, Saba, Nordmende, and more.

A 'One-Size-Fits-All' approach doesn't work for international business development. I’ve seen it many times in my career where a US-based company tries to take their domestic business development strategy and simply transplant it onto international soil, thinking that what worked at home will automatically work elsewhere. This is a critical mistake, and here's why: Cultural Nuances Matter Every country has its own set of values, customs, and traditions. What is considered polite and professional in one country may be perceived as offensive or inappropriate in another. For example, in many Asian countries, exchanging business cards is almost a ceremonial affair. Business Etiquette is Not Universal Understanding how to greet someone, how to conduct a meeting, or even how to sign off an email varies from country to country. Each country has specific protocols around how to initiate and conclude business meetings. Communication Styles Differ The way people communicate in business settings can differ dramatically. In countries like Germany and Switzerland, people often value directness and efficiency. In contrast, many Asian countries place a higher value on indirect communication and preserving 'face.' Misunderstanding these communication styles can lead to confusion and lost opportunities. I sat in some interesting early meetings when I was in the music industry and Sony (from Japan) and BMG (from Germany) merged. Language is More Than Just Words Learning basic phrases in the local language, goes a long way in building relationships. Make the effort to show respect and it will go a long way. Tailoring Over Transplanting So to increase your success rate in international business development know that it  isn't about transplanting your domestic strategy into a new market. It’s about tailoring your approach to meet the specific needs, values, and norms of that market. This requires research, cultural understanding, and sometimes even partnering with local experts who can navigate the intricacies of doing business in a particular country. A tailored approach may take more time initially, but the payoffs in terms of long-term relationships and sustained revenue growth are well worth it. #internationalbusiness #businessculture #respect #language

The Do's and Don'ts of Guanxi ⛩️🐉🎎 Guanxi (关系), often translated as "relationships" or "connections," is far more nuanced than these simplistic terms suggest. To truly understand and succeed in the Chinese business and social landscape mastering Guanxi is essential. Let’s dive into three key aspects of why you should master Guanxi offering insights that go beyond the readily available information. Aspect 1 Guanxi: Currency of Trust Guanxi is not just about knowing people it's about building deep lasting relationships. In China trust and loyalty are paramount and Guanxi is the currency of trust. Unlike Western cultures where networking often revolves around transactional interactions Guanxi demands a genuine interest in others' well-being and a commitment to long-term connections. This means investing time and effort into getting to know your counterparts on a personal level. To truly master Guanxi, you should understand the importance of face-saving (面子) miànzi and reciprocity (互惠) hùhuì. Face-saving is about preserving someone's dignity and avoiding public embarrassment while reciprocity involves the give-and-take that sustains relationships. These concepts are deeply ingrained in Chinese society and should guide your interactions. Aspect 2 The Role of Confucian Values To appreciate the nuances of Guanxi, one must delve into the rich history and philosophy of China. Understanding Confucian values is crucial for mastering Guanxi: Hierarchy: Recognize the importance of seniority and titles in Chinese society. Show obedience to those in positions of authority both in business and social settings. Reciprocal Obligations: Be aware that when someone does you a favour they expect a return in the future. Reciprocity builds trust and strengthens Guanxi. Harmony: Strive for harmonious relationships and avoid confrontation or public disagreements. Conflict can damage Guanxi irreparably. Aspect 3 Navigating Guanxi in the Digital Age The digital transformation has not bypassed China and it has brought about significant changes in the way Guanxi operates. While traditional face-to-face interactions remain essential the digital realm is now a vital component of relationship building. Chinese social media platforms like WeChat and Weibo have become powerful tools for maintaining and expanding Guanxi. 建议 Jianyi/Recommendation Mastering Guanxi is not just about collecting business cards or making small talk at banquets it's about building authentic lasting connections rooted in trust, respect, and reciprocity. While some aspects of Guanxi may seem inscrutable to outsiders delving into the depths of Chinese culture and history reveals its profound significance. Remember true mastery of Guanxi requires patience cultural sensitivity and a genuine interest in building meaningful relationships. 📜 What are your thoughts on Guanxi? Would love to hear your comment. #guanxi #china #business #tipsandtricks #culture

During my recent visit to London, I had the pleasure of touring co-working spaces of a pioneering health and event company #newhealthmedia Emre Recep Beşkardeş. Witnessing the successful creation of an ecosystem for healthcare ventures in the heart of London sparked insightful discussions about extending their services to the dynamic market of Germany. With A.S.C. MOTOR ELEKTRİK MOTORLARI SAN. TİC. A.Ş., I've been at the forefront of transferring technological industrial products to Germany for over six years. This success is grounded in a robust educational foundation, profound local market knowledge, unwavering commitment, strategic decision-making, and excellent execution. As part of our commitment to excellence, we've established a dedicated call center with skilled sales and support teams. What sets us apart? Our teams consist of native speakers, ensuring not only linguistic fluency but a deep cultural understanding, resulting in unparalleled customer satisfaction. If you're navigating the German-speaking market or envisioning a strategic move to the EU, let's connect. We can integrate your high-quality, innovative products and services into our portfolio, assist in building your brand, refine your company strategy, and amplify your marketing and sales efforts through our specialized call centers and strategic partnership with ancreva | strategy and brand engineering Ömürden Sezgin. #BusinessGrowth #MarketExpansion #CallCenter #BrandStrategy #ThinkGloballyActLocally

🌏 The Art of Visibility in Japan's Food Business 🌏 Running a wholesale business in Japan, like at JML Group Japan, is an exhilarating journey, blending the flavors of innovation with the essence of tradition. One of our primary activities, and arguably the most crucial, is our presence at conventions, events, and exhibitions. 🔍 Being Visible: More Than Just Showing Up In the dynamic world of food business, visibility is key. It's not just about being seen; it's about making a lasting impression. We've learned that success doesn't just come knocking – it's pursued with persistence and strategy. 🤝 Personalized Engagement: The Heart of Networking Post-event, our work intensifies. We send out tons of emails, each with a personal touch, to the people we've met. These aren't just follow-ups; they're the seeds of future relationships. We ensure they remember us – not just our names, but the essence of our conversations. 📧 Nurturing Relationships: A Continuous Process A few weeks later, another round of emails goes out. This time, it's about rekindling the connection, reminding them of our fruitful discussions, and reinforcing that we're here, ready to collaborate and support. 💼 Sparking New Opportunities This approach isn't just about maintaining visibility; it's about creating meaningful relationships. Each interaction is a potential spark for new business opportunities, collaborations, and driving sales. It's a testament to the power of dedicated networking and the importance of genuine connections in the business world. 🚀 At JML Group Japan, we believe in the power of visibility, personalized engagement, and nurturing relationships. These are the pillars that support our journey in the ever-evolving landscape of the food industry. #FoodBusiness #Networking #JMLGroupJapan #BusinessGrowth #RelationshipBuilding

Which APAC country saw the largest market growth in 2023? 📊 Which (foreign) sunscreen brand is the best seller in China? 🌤️ Just two of the topics our #incosasia and #incoskorea Event Director sarah gibson tackles in this insightful interview about the APAC personal care market. 👇 Read the Q&A here: https://bit.ly/4aJPLYT #personalcare #cosmeticscience #APAC