Talon’s Post

Innovation is a massively misunderstood and misused term in media. Leveraging quality creative and leveraging the innate qualities of the media channel itself is innovative. Simple contextually relevant messaging hits the spot. The goal of advertising is fundamentally to reach the RIGHT AUDIENCE at the RIGHT TIME when they are in the right frame of mind to buy your product. #Contentisking #ContextisEmperor

So simple. So effective 👌

For all my brand marketers, experiential and advertising execs looking for unique ways to get your brand/clients in front of consumers in a fun and creative way, check out GEST Carts Chicago It is black owned and founded by one of my friends. Not to mention, it has amazing reach!! Check it out last weekend at NBA All Star! #blackhistorymonth #blackownedbusiness #blackexcellence #experientialmarketing #ooh #brandmarketing

Is media trade part of your marketing stack? Its a great way to flex your overall approach for digital marketing implementation.

Let's take a moment to celebrate our collective achievements in 2023 that have paved the way for future acceleration. Despite economic uncertainties, the #OOH industry persevered by proving its value to brands and continuing to modernize and progress. As we step into the new year, let's carry the spirit of #perseverance and #progress forward! 💯 Read the full report here: https://lnkd.in/eRVPfAgk

Success isn’t just about perfect conditions, it’s about making the most of every situation. Embrace the challenges, adapt, and keep moving forward. 💡 #Resilience #SuccessMindset #Leadership #Advertising #OOH #outdoor #DOoH #HowweDooh

Contrary to popular belief, New Year’s resolutions aren’t just a January thing. Our latest findings show a surprising shift: 32% are skipping resolutions for 2024 – a 16% jump from 2022. But why are they losing their lustre? In response to this waning interest in traditional resolutions, a new paradigm is emerging – one that prioritises continuous improvement and personal growth year-round. #OOH #RESHAPINGRESOLUTIONS

Connecting with customers on a personal level. American Express and #F1 announced a New Multi-Year Global #Sponsorship. Important key elements are: Brand Visibility, Target Audience Engagement, Community Engagement, Marketing Opportunities. American Express is creating a robust new momentum with the Formula One, offering to fans unique #experiences and presales options throughout 15 calendar races. Amex is already a partner of the #F1Academy powering #women, increasing females’ participation and attracting new #millennials into this sport that captivates popularity over and over more than 300 million fans worldwide with age between 18-34. Gen Z and millennials have desire for experiences and special privileges, and the race is a great platform to attract passion and popularity. The American financial corporation biggest value is focusing on #relationships that are at the heart of their business in delivering great products, services and experiences. #Partnership #Strategy #Technology #Relationships

Just return from a long holiday season? Need some tips to ensure everything runs smoothly in the freezing winter? Take a look at these ideas for taking care of your digital-out-of-home, and making it as stunning as ever. #tip #holiday #protection #care #dooh #ooh #led #display

Just return from a long holiday season? Need some tips to ensure everything runs smoothly in the freezing winter? Take a look at these ideas for taking care of your digital-out-of-home, and making it as stunning as ever. #tip #holiday #protection #care #dooh #ooh #led #display