SPARK’s Post

🥪 Let's talk about collaboration – it's the heart of our agency's success. Today, we had a brainstorming session where everyone's ideas clashed and merged into something truly remarkable. It's a reminder that the power of collaboration can turn even the craziest ideas into magic. Join us on this creative journey! ✨ #CollaborationMagic #CreativeJourney #CFImarketing

WHAT DO WE MEAN BY COLLABORATIVE? Having worked through our What Really Matters brand model as the foundation for our rebrand, the word 'collaboration' kept popping up, as both a brand value and key message. It's probably a well-worn word, but it's an important word for us. What do we mean by collaborative? For us it's critical on many different levels. Primarily, we believe that great ideas come from collaboration and the open sharing of opinions and information. But to get to that point of collaboration we need a truly democratic team spirit, which is why we avoid hierarchy in our business, as we want our team members to be candid, open and honest. But that sense of collaborative spirit also extends to the way we work with our clients. We want our clients to be members of our team, as we want to be welcomed as members of theirs. We believe this is the only way to do great work, as through collaboration, we are able to get to the essence of a client's business and any brief that they might present to us. Our full rebrand reveal is coming very soon. If you'd like to see the process we've been through, please visit us at https://lnkd.in/dfyED4Qc #collaboration #collaborative #brandagency #creativeagency #rebrand #brandrefresh

WHAT DO WE MEAN BY COLLABORATIVE? Having worked through our What Really Matters brand model as the foundation for our rebrand, the word 'collaboration' kept popping up, as both a brand value and key message. It's probably a well-worn word, but it's an important word for us. What do we mean by collaborative? For us it's critical on many different levels. Primarily, we believe that great ideas come from collaboration and the open sharing of opinions and information. But to get to that point of collaboration we need a truly democratic team spirit, which is why we avoid hierarchy in our business, as we want our team members to be candid, open and honest. But that sense of collaborative spirit also extends to the way we work with our clients. We want our clients to be members of our team, as we want to be welcomed as members of theirs. We believe this is the only way to do great work, as through collaboration, we are able to get to the essence of a client's business and any brief that they might present to us. Our full rebrand reveal is coming very soon. If you'd like to see the process we've been through, please visit us at https://lnkd.in/dvYntKwn #collaboration #collaborative #brandagency #creativeagency #rebrand #brandrefresh

WHAT DO WE MEAN BY COLLABORATIVE? Having worked through our What Really Matters brand model as the foundation for our rebrand, the word 'collaboration' kept popping up, as both a brand value and key message. It's probably a well-worn word, but it's an important word for us. What do we mean by collaborative? For us it's critical on many different levels. Primarily, we believe that great ideas come from collaboration and the open sharing of opinions and information. But to get to that point of collaboration we need a truly democratic team spirit, which is why we avoid hierarchy in our business, as we want our team members to be candid, open and honest. But that sense of collaborative spirit also extends to the way we work with our clients. We want our clients to be members of our team, as we want to be welcomed as members of theirs. We believe this is the only way to do great work, as through collaboration, we are able to get to the essence of a client's business and any brief that they might present to us. Our full rebrand reveal is coming very soon. If you'd like to see the process we've been through, please visit us at https://lnkd.in/dHwYzYyT #collaboration #collaborative #brandagency #creativeagency #rebrand #brandrefresh

𝗘𝗹𝗲𝘃𝗮𝘁𝗶𝗻𝗴 𝗖𝗼𝗹𝗹𝗮𝗯𝗼𝗿𝗮𝘁𝗶𝗼𝗻 𝗶𝗻 𝗟𝗶𝘃𝗲 𝗘𝘃𝗲𝗻𝘁𝘀: 𝗔𝗴𝗶𝗹𝗶𝘁𝘆 𝙍𝘂𝗹𝗲𝘀 𝙄𝗻 𝙋𝙧𝙤𝙙𝙪𝙘𝙩𝙞𝙤𝙣. Reflecting on a recent event I produced, it initially felt like a rollercoaster of challenges, but our collaborative team turned it into a smooth ride. Unclear goals, decision-making mysteries, and management quirks can make things bumpy, but addressing them upfront transforms into enhanced efficiencies later in the timeline. Here are my top tips for your event collaboration playbook: 𝟭. 𝗟𝗮𝗻𝗴𝘂𝗮𝗴𝗲 𝗖𝗼𝗻𝘀𝗶𝘀𝘁𝗲𝗻𝗰𝘆: Develop a shared vocabulary for the event's unique dynamics. 𝟮. 𝗖𝗿𝗮𝗳𝘁 𝗮 𝗖𝗹𝗲𝗮𝗿 𝗣𝗹𝗮𝗻: Think of it as our event script, but with a detailed workback or critical milestone plan. 𝟯. 𝗗𝗲𝗰𝗶𝘀𝗶𝗼𝗻-𝗠𝗮𝗸𝗶𝗻𝗴 𝗩𝗜𝗣 𝗣𝗮𝘀𝘀𝗲𝘀: Grant explicit decision-making rights at all levels to instill a sense of ownership. Collaboration isn't just invited; it's the life of when producing complex projects. A key is that decentralization starts at the top, ensuring a showstopper live event regardless of your team size. #eventprofs #sportbiz #eventplanning #eventmanagement #eventmarketing #eventproduction #experientialmarketing #brandactivation

With over two decades of skin in the creative comms game, we’re not afraid to say we’ve been around the block a little. Having worked with clients of all shapes, sizes and industries, each with their own unique project vision, we’ve pretty much seen it all when it comes to the collaboration process. ⁠ ⁠ Using our collective wisdom in the field, we’ve curated a list of five top tips for all the sole traders, agencies, organisations and businesses out there who are thinking about launching a project. If you want to know more about how not to work with an agency, check out the link in the comments!

Looking to get the best ideas out of your team. Let me and Convection Consulting facilitate a brainstorming session. Great offsites and insights. We can do brainstorms online too - great for remote teams!

Depends on who’s doing the collaborating. If you’re coming up with the foundation for a campaign, let’s start with a small group of creatives—ideally small multiples of two. Need a media plan? Get the media and account people together. And so on. Also, make sure there’s ONE person who can green light the project, or move it to the next stage. Because committees = death of creativity.

Dive into creativity with me! ✨ Check out my latest blog post "Let's Get Creative: Embracing the Magic of Brainstorming with Friends." Discover how collaborative brainstorming can ignite your projects. Read it here: https://lnkd.in/eMawUDQB #Creativity #Brainstorming #Collaboration

Cross-pollination gets everyone on the same page, leading to better teamwork, more realistic expectations, and a harmonious work environment. It accomplishes this by breaking down department barriers and creating a collaborative environment where different teams can share their knowledge and skills. #CrossPollination #Collaboration #Teamwork https://lnkd.in/gJZPyFjr