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Knit anywhere, at anytime and with anyone โ€“ The World Wide Knit in Public Day ๐Ÿงถ๐ŸŒ This weekend, the World Wide Knit in Public Day took place. This special day isn't just about yarn and needles, it's about community, creativity, and sharing passion. The global event, founded in 2005, encourages knitters to come together in public spaces to break the stereotype of knitting as a solitary, indoor activity. It's a day to connect, create, and inspire! One #startup has recognized the creative and connecting potential of knitting also outside of this special day. We at #SevenAccelerator are happy to work with a portfolio partner known for its unique approach to knitting โ€“ OONIQUE. The company was founded in 2020 and since then is revolutionizing the #knitting world with its unique business model, offering customizable, high-quality knitting kits that cater to both beginners and seasoned pros. Their mission? To make knitting more accessible, personalized, and enjoyable for everyone. OONIQUEโ€™s innovative approach allows customers to design their own knitting kits online, selecting their preferred size and color. This customization not only empowers knitters to create something truly unique but also ensures they have all the tools they need to succeed. Their kits come with detailed instructions and video tutorials, making it easy for anyone to pick up knitting, no matter their skill level. Moreover, the Munich-based start-up is dedicated to #sustainability. They source eco-friendly materials and promote mindful consumption, which aligns with the values of todayโ€™s environmentally conscious consumers. This commitment not only helps reduce waste but also supports ethical production practices. We have been working with OONIQUE since 2022. There have been a number of joint successes and milestones along the way. For example, OONIQUEโ€™s TV campaign has boosted them to become one of the best-known online knitting/wool-companys. Recently, we converted our media investment in company shares and thereby took the next step in our shared journey.ย Weโ€™re looking forward to whatโ€™s yet to come! Boris Hardi, Johanna Jacob and the whole Oonique team, keep up the good work!

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Boris Hardi

Topics: Startups, Real Estate & Healthy Human Understanding* in Business (*Gesunder Menschenverstand) ๐Ÿง 

1mo

Thanks for having us SevenAccelerator โœจ

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