Sensor Tower’s Post

Here are the latest trends in mobile gaming (https://www.appsflyer.com): Genre games with IAP monetization are now integrating ads, and those with IAA are adding IAPs. Acquisitions are rising in casual games but falling in mid-core and hyper-casual genres. Ad revenue for games increased by 4% in Q2'24 compared to Q2'23. The first week is crucial for evaluating a game's monetization potential. Finding "whales" on iOS is becoming tougher, with top-paying users in North America dropping from 34% in Q1'23 to 27% in Q1'24. Android installs grew by 3% in H1'24, while iOS installs fell by 9%. #MobileGaming #GameMonetization #IAP #IAA #CasualGames #MidcoreGames #HyperCasual #AdRevenue #GamingTrends #Q224 #AppStore #GooglePlay #iOS #Android #UserAcquisition #InAppPurchases #MobileAds #GamingRevenue #GameDev #MobileGames #AppGrowth

Attention game developers, Are you prepared to broaden the horizons of your app and tap into the thriving Japanese market? With our team's expertise in navigating the nuances of Japan's gaming landscape, we've empowered numerous clients to achieve remarkable success. Take the first step towards unlocking your app's potential in Japan by scheduling a meeting with us. Let's collaborate and strategize for your app's triumphant journey in Japan. https://lnkd.in/e4rc7MFW #GDC #GDC2024 #SepteniGlobal #GameDevelopers #JapanGaming #AppDevelopment #MobileGames #JapaneseMarket #GamingIndustry #AppSuccess #JapanExpansion #GamingCommunity #GameDev #TechJapan #AppMarketing #MobileApp #JapaneseCulture #MarketEntry #JapanExperts #GamingTrends #AppStrategy #GamingConsulting #AppLocalization

Asia Pacific developers are making waves in the global app and gaming industry! I'm excited to share that the region bagged a majority of accolades at this year's Best of Play awards. In the apps category, Asia Pacific developers won 66% of the awards, while in the games category, a whopping 74% of the awards went to the Asia Pacific region. These developers leverage platforms like Android and Google Play to not only build great apps and games, but also to share them with the rest of the world. A testament to the creativity and innovation of Asia Pacific developers, and it's sure to continue to drive global growth. 🚀 Read more on Best of Play 2023 here. https://lnkd.in/gMUZp4pu #androiddevelopers #androidapp #playstore #googleplay #google

Great piece for my telecom colleagues on the power of bringing mobile gaming into their loyalty programs, and how adjoe can help execute on that. "Two billion mobile gamers worldwide spend more than an hour per day in gameplay. Mobile games are more than entertainment – they’re arguably a lifestyle. That’s why telecom providers must identify innovative ways to integrate gamification into their current apps and offerings." I saw first hand how effective programs like this can be at Aquto, and adjoe has both the scale and know how to execute on a program that drives engagement and loyalty. So don't hesitate to reach out if you're ready to take your loyalty program to the next level. https://lnkd.in/eRPEiQCv #telecom #telecommunications #mobilemarketing #mobilegaming

Cambodia's gaming industry is growing super fast!

🚀 Mobile Gaming Market on the Rise! 📈 In H1 2024, the global mobile gaming market grew by 4.7% YoY, showing strong recovery. Companies are focusing on high-quality products and exploring new, fast-return opportunities. Our latest report with Tenjin reveals: 📍Revenue up, despite fewer downloads. 📍 Strategy and hyper-casual games leading globally. 📍 Ad spend: 60% on Android, 40% on iOS. 📍 Trends: Mini-games and AI-Generated Content are booming. 🔗 Get the full report for FREE: https://lnkd.in/ejnNzwSa #MobileGaming #SocialPeta #MarketingTrends #2024Insights 

Did you know?🚨 With a large and growing #youth population, #India is a prime market for #mobilegaming. The sector is expected to grow by 20% by FY25 to reach INR 231 Billion🤑🚀 Consider entering the Indian market to reach a massive audience of potential gamers!💯 📞 Contact our expert #developers at 91-9828686605 🌐 Visit: https://lnkd.in/dy26zzwE #mobilegaming #indiangaming #mobilegamedevelopment #gamingindustry #gamers #mobilegaming #india #gamers #largestmarket #android #ios #boomingindustry #developers #gamedevelopment #gamedeveloper #trend #follow 

Love this article about mobile gaming in ExchangeWire! Not only are rewarded video ad formats preferred to in-app purchases, but 62% of app developers have noticed an uptick in user retention after implementing them! Mobile gaming is constantly having to dispel myths ... like the long-held belief that gaming was the preserve of young lads who hung out in dimly lit basements chugging Red Bull and eating pizza. While it's true that 66% of men play mobile games, it's also true that 70% of women play - mobile gaming has developed into a space without exclusion. Men and women, young and old. Link to article is in the comments. #mobilegaming #advertisingandmarketing #media

We know that Rewarded strategies help mobile games boost LTV, IAPs, and revenue. But how do we combat fraud and ensure genuine users engage with your game? Watch Faheem dive into the question and more in All About Apps' latest episode!🎙️ 👉Tune in to the full episode to get all the insights: https://bit.ly/3zfUUKl #AppSamurai #OneStopShop #MobileGaming #UserAcquisition

👍 Thumbs-up kid approved! Dynamic Preloads is a WIN. Also, a big thumbs up from AVOW's gaming clients: 👍 8.41M App Installs (Jan - Aug) 👍 1000% Increase in 6 Months 👍 Higher Engagement: Dynamic Preloads (32%) vs. Traditional (14%) Be first to reach new players with our Dynamic Preloads & Mobile Gaming Guide 👾🎮  🔗 (Link in first comment) #DynamicPreloads #MobileGaming #GooglePAI #BrentRambo