Sagaci Research’s Post

Africa's youthful population is a major driver of change in the alcoholic beverage market. With a median age projected to be just 28.4 by 2050 (UN Population Division), this demographic boasts characteristics that are transforming consumer preferences. This young demographic also forms a significant part of the new middle class in Africa; signifying a growing consumer base with disposable income. Their new-found financial freedom translates into a desire for more than just necessities; younger consumers are seeking out premium and diverse beverage options that cater to a more sophisticated palate. In our new report, we delve into the five most critical trends reshaping the African alcoholic beverage market; with insights on the rise of the urban consumer, the growing demand for premium products, and the increasing interest in innovation and responsible drinking. This report is an exploration of emerging trends and new market potential; guiding your long-term business decisions and ensuring sustained success for your brand. Click the link to download: https://lnkd.in/dY7iSjpD #PierrineReports #AfricanBeverageInsights #ConsumerInsights #AlcoholicBeverageTrends

The diverse needs of American population... Expert from Collage Group weighs in on how supermarkets should respond to the needs of growing multicultural market: https://ow.ly/KaMe50QHjrQ #foodretail #thoughtleadership #supermarket

Wenjun (Michelle) H., our Senior Dairy Analyst, spoke at the 10th Global Dairy Seminar in Singapore last week, and shared our analysis and insights on the key drivers of #dairy #demand and product mix in #China. In short, a structural shift of demographics in the mainland will push the direction of dairy fundamentals, while the industry experiences some rebalancing in the shorter term, following the earlier period of rapid domestic #supply growth. For #SoutheastAsia's dairy market, Michelle shared that the recovery of the consumer market is underway across the region. Favourable procurement settings look set to persist through into 2024, supported by supply chain investments from local champions to address supply and price risks. #FoodAndAgriculture #RaboResearch #analysis #dairymarket

Changes in the demographics in ASEAN and their buying power are influencing packaging trends, spotlighting two major themes — premiumization and sustainability. In his latest byline article, Darren Milligan, VP/GM, Materials Group ASEAN, points out the importance of the role of pressure-sensitive labels in staying ahead of maturing consumer demands and advancing regulatory measures, and the need for a collective approach to a sustainable packaging industry. Read the article: https://avydn.co/48HyqOT #sustainablepackaging #premiumlabels #sustainablelabels

Sustainability & Premiumization are the two major factors today in packaging which helps drive brand growth. Read more..

The food and beverage industry in the Africa region has seen healthy growth over the last few years and this is expected to continue over the upcoming years. Population expansion, shifting demographics, increased urbanization, and a booming market for flavoured alcoholic beverages are a few more factors that are boosting the growth of the market in the region. Valued at USD 2,40,310.19 Million in 2021, Africa Food and Beverage Market size is projected to reach USD 3,77,514.95 Million by 2030, growing at a CAGR of 5.15% from 2023 to 2030. Africa is also experiencing the fastest population growth of all world regions. In the year 2022, the total population of Africa amounted to over 1.4 billion. According to the UN (World Population Prospects), the region’s annual population growth rate is very high, at 2.45% in 2021, and is projected to remain above 2% for the next 20 years. Furthermore, there is rapid growth in urbanization in the region; projected to have the fastest urban growth rate in the world, and by 2050, Africa’s cities will be home to an additional 950 million people. The growing population and urbanization are leading to strong demand for food and beverages in the region, among many other factors. Download our recent Food and Beverage report, and understand the trends and insights that have driven the evolution of the Food and Beverage sector within the last ten years, and reposition your brand for success in the coming years. Download here: https://zurl.co/eAOb #FoodAndBeverage #PierrineReports #AfricanFood

In today's evolving market, understanding consumer preferences is more crucial than ever. With a shift in dietary habits, particularly among younger demographics, the pork industry faces new challenges and opportunities. The recent trends show a nuanced picture of pork demand—while traditional drivers have shifted, export markets like Mexico have shown remarkable growth. This highlights the importance of adapting to changing consumer preferences and the global market landscape. For producers and industry stakeholders, embracing these insights can lead to innovative strategies that resonate with today's consumer values. Let's dive deeper into understanding these trends and fostering a consumer-centric approach in the pork industry. #PorkIndustry #ConsumerTrends #SustainableFarming #FoodInnovation #Agribusiness

[Graphic News] [Four out of 10 households say their children don’t eat kimchi] A recent survey on Korea’s kimchi consumption has shown a shift in preference toward shop-bought kimchi rather than home-made kimchi. And 4 out of 10 households found that their children did not eat kimchi. According to the 2023 Kimchi Industry Survey Analysis Report by the Korea Agro-Fisheries and Food Trade Corporation., 40.9 percent of the 3,183 households surveyed answered that their children do not consume kimchi. The ratio of children that do not eat kimchi has been rising gradually, from 32.3 percent in 2020 to 37.2 percent in 2021, and now 40.9 percent. Tap below to read full story. #Kimchi #SouthKorea #survey #analytics #consumption #children #appetite https://lnkd.in/gK5U6UTW

Drop in consumption can be seen across most of the #FMCG sectors in #Kenya. The biggest impact was felt in the food sector (-10%), followed by non-alcoholic beverages (-6%). Food and dairy were hardest hit in terms of shopping frequency, both suffering a decline of 7%, while volume per trip fell furthest in food (-5%) and non-alcoholic beverages (-4%). How can brands navigate tough times and thrive in Kenya? Access the article below and discover how. 👉 https://lnkd.in/dSbBNekF #ConsumerBehaviour #ConsumerInsights

Numerator new report on granular insight into the shopping behaviour of #Ramadan-observing #Canadian consumers. Here’s a sneak peek at what you’ll learn: During Ramadan, the Discount Grocery and Dollar channels both captured a greater share of Ramadan observers’ #FMCG spend. Ramadan shoppers were more likely to purchase categories to help fill up before or after fasting— proteins like Meat and Beans and Breakfast products. Ramadan shoppers spent less on Health & Beauty categories overall compared to prior years— but more on Personal Health products. Canadian brands and retailers need a modern panel to understand modern consumers. #radio #radioadvertising