In a recent article about Steppenwolf's tactical economic decision to shrink operations in order to stay solvent, Executive Director Brooke Flannigan said the following,
“As theaters approach the end of extraordinary federal funding, this should be a wake-up call to communities across the country, not just here in Chicago, to support the arts, support local and regional theaters,” Flanagan said. “No theater company is immune to failing. We encourage the community here to rediscover the joy of seeing live theater, that communal experience you can’t get at home. Buy a ticket to a show, make a contribution [to fundraising efforts].”
This statement feels so - infuriatingly trite.
I have three responses:
1. If you want people to support your regional or community theatre, ask them what they're interested in, then do the work that follows those lines. We do not get to cry about public disinterest, and then scratch our heads about why they're disinterested if we're not talking to them to find out.
2. If you want to keep doing work that YOU want to keep doing, look harder for patrons. We live in Capitalism, and if you're not going to do anything to contradict that, but continue playing the capital game of profit motive, then find people to fund you. Do not demand support from disinterested community that you are disinterested in working with.
3. This is not actually a wake up call for communities.
This is a wake-up call for T H E A T R E S.
Find better funding sources. Advocate for government intervention like those interventions of the past. Actually work with, in, and for your community in order to receive investment from that community.
Do better.
It's not on us, it's on you.
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