Transparency is one of our main values at Fygë and it led us to an important debate:
Should we keep our prices exclusive behind a 'log in' wall, or should we fully embrace transparency?
After all, we decided to go with full transparency; Now, at Fygë, prices are visible without any log-in barrier, and items can be added to the cart freely.
It means we encounter abandoned carts without gathering any potential customer information or much data, but our eyes are set on a bigger picture – living up to our promise of transparency and prioritizing our long-term goals like building THE BRAND!
Another common concern was: "Aren't you just handing your competitors an advantage by openly sharing your pricing and system?" - We believe in a different kind of competitive edge.
We're not interested in hiding from other caterers. Our vision extends towards partnership and community building, thriving together in a transparent, collaborative environment.
We see our open approach not as a vulnerability, but as a strength, building trust and a sense of community that we hope will set new standards in our industry.
#catering #ecommerce #transparency #fyge #failfast