PVH Corp.’s Post

#Pride is less than a month away, and once again the haters have ramped up their campaign against businesses such as Target from selling Pride merchandise, and one again some of my fellow members of the #LGBTQ community are complaining about these companies apparently backing down from the haters. My question to those members of the LGBTQ community who complain about #Target and other companies shifting their policies towards selling Pride merchandise is what should a publicly traded company do to protect it's employees and property from some Trumpanzee wearing a MAGA hat two sizes too small so it doesn't cover the point on their head from potentially causing harm to their employees or property? Do you really expect a Target employee who's paid minimum wage to stand up to and possibly take a punch or worse by some attention seeking knuckle dragger who's recording their stomping a styrofoam Pride display just so they can get some views on YouTube? The responsible answer to my question is "NO!" One solution to the problem which I am suggesting to the LGBTQ community who want to purchase Pride merchandise from a business which is trying to deal with haters while both protecting their employees and property, as well as showing some support by offering Pride merchandise is, if possible, purchase Pride merchandise from the business's web site if it is offered. To that end here is the URL to Pride merchandise being offered by Target: https://lnkd.in/g7a8AzCi You can also purchase Pride merchandise from local businesses as well, to show your support of their supporting Pride. While you may not be too happy with the solution I am proposing you can take some joy from the fact it is a potential solution the haters, and it helps keep hardworking employees safe from harm, and more importantly it sends a message to the haters that they can't stop Pride or keep the LGBTQ community from celebrating Pride. I may or may not get some negative remarks from other members of the LGBTQ (or trolls pretending to be members of the LGBTQ community 😉 ), but I take pride in offering a solution to keeping Pride safe, and to show the haters the LGBTQ community can out whit them without too much effort. PS: Also consider that complaining about companies like Target shifting their policies regarding Pride is also what the haters want. PPS: Hate is bad for #business. Stand up to it or find ways around it. #LGBTQCommunity #AcceptanceMatters #NoToHate

June has come back around, and brands are *still* rainbow washing 🥱 Here are 5 meaningful things you can do this #PrideMonth, rather than change your logo to a rainbow 👇 1️⃣ Contribute to organizations directly supporting the LGBTQIA community (in the form of both time and money) 2️⃣ Ensure your internal policies and practices are inclusive to your existing and future workforce 3️⃣ Run DE&I training for your team to create a more inclusive working environment (hit up Laura Clarke if you want to make this happen!) 4️⃣ Partner on initiatives and campaigns with LGBTQIA creators — and please don’t expect them to work for free! (Ash has published some lovely content around this) 5️⃣ Engage with the LGBTQIA community to understand their perspectives, challenges and needs Brands often mean well, but meaninglessly posting about Pride Month can often create a false sense of allyship. Rainbows are more than welcomed…as long as the brand puts their money where their mouth is. If you really want to impact the equity, acceptance and inclusivity of the LGBT community, please positively commit to to these activities year-round. Ongoing support is much more meaningful, and helps create positive change for future generations! If you *are* going to post about #PrideMonth, ensure LGBTQIA voices are involved in the creation and approval of any content or campaigns you have going out. If you can think of anything else you’d like to see, feel free add other ideas in the comments 👇

Embracing Diversity in Brand Representation. This helped brands connect authentically with the LGBTQ community. Tokenism is out – real stories are in. Learn how to move beyond tokenism with these insights: ☑ Discover impactful campaigns: 1. Nike's "Be True" – Celebrating LGBTQ athletes 2. Skittles' Pride packs – Colorless candies, colorful message 3. Absolut's "Kiss with Pride" – Highlighting historic moments 4. Levi's Pride Collection – Inclusivity in fashion 5. Starbucks' "What's Your Name?" – Supporting trans identities ☑ Understand key elements for authentic representation: 1. Genuine storytelling 2. Diverse casting 3. Inclusive language 4. Community involvement 5. Long-term commitment ☑ Leverage powerful strategies for inclusive marketing: 1. Collaborations with LGBTQ creators 2. Supporting LGBTQ causes 3. Transparent and honest messaging 4. Consistent representation across platforms ☑ Optimize your brand's approach to inclusion: 1. Internal education and training 2. Inclusive workplace policies 3. Celebrating LGBTQ events 4. Listening to LGBTQ voices 5. Continuous learning and improvement ☑ Take in top tips for authentic representation: 1. Avoid stereotypes 2. Show, don't tell 3. Engage with the community 4. Be mindful of intersectionality 5. Celebrate diversity year-round ☑ Ensure every campaign respects and uplifts LGBTQ experiences. Embrace a strategy that includes: 1. Thoughtful content creation 2. Meaningful partnerships 3. Transparent communication 4. Consistent support for LGBTQ rights Save and study this today, to start your journey towards authentic representation tomorrow.

Explore the latest trends reshaping marketing strategies in our Insights Navigator: 5 Trends Reshaping Marketing Strategies. Here's a sneak peek at what you'll discover: 1️⃣ Embracing South Africa's Youth Culture: Learn how KFC's Play Braam Concept Store is revolutionizing experiential dining and customer engagement. 2️⃣ Rethinking Packaging for a Greener Future: Discover The Coca-Cola Company's Sustainable Sprite Bottles initiative and how prioritizing sustainability enhances brand appeal. 3️⃣ Tapping into Cultural Trends: Explore McDonald's Anime Campaign and how staying culturally relevant boosts consumer connections. 4️⃣ Empowering Activism through Limited-Edition Sneakers: See how Humanz x Riky Rick Foundation collaboration is making a positive impact through fashion. 5️⃣ Championing Diversity and Inclusivity: Learn about Procter & Gamble's Gable Initiative and its support for the LGBTQ community. Download our Insights Navigator today to stay ahead of the marketing curve and navigate the currents of change with confidence. https://lnkd.in/dxvX26Sn #InsightsNavigator #Trends #MarketingStrategies #Marketing

As Pride month comes to a close, let’s reflect on the importance of inclusivity in the workplace. We’re committed to ensuring the values we celebrate during Pride Month - diversity, acceptance and equality, are upheld every day of the year. Pride Month reminds us of the progress we’ve made and the work that still needs to be done. It’s a time to celebrate our LGBTQIA colleagues, friends and community members, and to reaffirm our commitment to creating a workplace where everyone can thrive. Here are a few ways we can continue to support LGBTQIA inclusion: 🌈 Encourage open and ongoing conversations about diversity and inclusion 🌈 Review and implement policies that support LGBTQIA employees 🌈 Participate in and support LGBTQIA events and initiatives throughout the year Let’s keep the spirit of Pride alive, this month and every month. #PrideMonth #Inclusivity #Diversity #LGBTQIA #WorkplaceEquality #ContinuousSupport

Target's Pride Merchandise Availability: A Call for Consistent Support This statement addresses Target's recent decision to limit the availability of Pride merchandise in certain stores. Target's Public Stance: Target offers its Pride collection online and in select stores. While online access ensures inclusivity, limiting in-store displays can be perceived as inconsistent with an authentic commitment to LGBTQIA rights. The Responsibility of an Ally: True allyship involves unwavering support, even during moments of adversity. Target's LGBTQIA advocacy efforts, including sponsorships and Pride event participation, should be matched by consistent in-store representation. A Call to Action: Target can demonstrate its commitment to the LGBTQIA community by: Maintaining a comprehensive Pride merchandise selection across all stores. Publicly affirming its support for LGBTQIA rights, especially when facing opposition. Impact of Consumer Choice: The decision of some LGBTQIA consumers to seek alternative retailers highlights the power of consumer choice. Target should acknowledge this sentiment and strive to be a leader in LGBTQIA inclusion. Conclusion: By taking these steps, Target can solidify its position as a true ally, fostering a more inclusive shopping experience for all customers. #target #diversity #Pride #inclusion #ally #LGBTQ #LGBTQIA #LGBT

### Celebrating Pride ALL YEAR: ✨🏳️🌈 Hey friends! There's something powerful about seeing businesses show up for Pride. Whether it's a local bakery whipping up some colorful treats or big companies showcasing their support, it feels good to know our community isn't just seen, but celebrated. Now, I know there's talk about whether businesses are genuinely supportive or if they're just sporting rainbows for the trend. It’s like when you're picking teams in gym class – everyone wants the popular kid on their team, right? But what really matters is businesses that stick around, even after the month is over. Those who don't just talk the talk but walk the walk – they're the real MVPs. Connecting with my community is something I hold dear, and it's heartwarming when businesses do too. It's not just about slapping a rainbow on products; it's the ongoing support, the year-round commitment, and the true understanding of what Pride means. This is what we aim for at Supergay Spirits. Queer-owned and proud, our values align with the spirit of inclusivity and authenticity that Pride represents. We’re here not only during the glittery parade of Pride month but in every season. It's about creating a space where everyone can be their fabulous selves and feel a little bit more at home. 🥂 If you want to read more about how businesses are getting involved during Pride, check out this cool article I found. It's a good read, really opens up the conversation, and kind of reminds me of what we're all about. Keep shining, keep loving, and remember, the best way to celebrate Pride is by being unapologetically you. And isn't that something to toast to? Take a peek at the article here: [Insert Article Link] 🌈 P.S. - If you're curious about how our spirit resonates with the colors of the rainbow, drift over to supergayspirits.com and discover a community that clinks glasses in the name of love, all year long.https://buff.ly/46PuSso cool LGBTQ businesses to shop this Pride Month - Mashable

🏳️🌈 June is Pride Month 🏳️🌈 It commemorates the Stonewall riots of June 1969, which were a turning point in the LGBTQIA rights movement. It's a time to celebrate LGBTQIA identities, raise awareness about LGBTQIA issues, and advocate for equality and inclusion. On the other hand, many companies support the LGBTQIA community through inclusion programs, rebranding with rainbow colors hiring LGBTQIA employees and incorporating this KPI’s into their internal metrics. In 2022 Statista conducted a survey revealing that 42% of respondents experienced non-inclusive behaviors in their workplace, 33% reported receiving jokes or sexual comments, 31% encountered jokes directed at them, 25% faced disrespectful comments about their identity and 20% experienced social exclusion. This raises the crucial question is ¿Does true inclusion exists within companies? Personally, I’ve encountered such behaviors in various phases of my work life. I believe that while some companies genuinely make significant efforts internally to understand and promote inclusion, others merely do so for the sake of statistics. I hope more companies embrace an inclusive from within. Meantime I will try my best to continue promoting inclusion and advocating for secure spaces. #HappyPrideMonth🏳️🌈

With Pride Month right around the corner, we’ll soon see the rainbowfication of various corporates. While it’s always encouraging to see businesses show support, let’s hope this year it goes beyond the surface. True support means fostering an inclusive culture that champions equal opportunities and creates a genuinely welcoming environment for everyone (and not just turning your app logo/LinkedIn display picture rainbow to pride colours). Representation and visibility are important, but they must be backed by real, tangible actions that support the LGBTQIA community year-round. From hiring practices to workplace policies, and from employee resource groups to leadership training, every layer of an organization can and should reflect a commitment to diversity and inclusion. As allies, we are all responsible for bringing in the small contribution to make our work places #GenderInclusive Here’s to celebrating Pride Month with authenticity and dedication to lasting change. 🌈 #PrideMonth #Inclusion #Diversity #CorporateResponsibility #LGBTQIA #Equality #WelcomingWorkplaces