Publica by IAS’ Post

ad:tech's Leadership Lens with Hermann Martje Abeldt, CEO of RevX to talk about the state of mobile programmatic marketing in India, the Indian advertising landscape and much more. Catch this Conversation and many more there - https://lnkd.in/gz4_iTsT #leadership #adtechin #imediain #affle #programmatic Affle

In today’s fragmented media landscape, identity-driven and audience-focused marketing is proving to be a winning strategy. TransUnion EVP TruAudience® Growth Strategy Matt Spiegel will take to the Beet.TV Stage for a fireside chat on the shifting role of identity in creating actionable profiles, and how best to find, target and measure performance. Immediately following, TransUnion SVP Gareth Davies will join a panel of experts to share new insights on the future of identity for television. Learn more about the speaking sessions and Global Leadership Summit here: http://transu.co/60475kEDb #BeetTV #MarketingInsights

Great group of panelists at #canneslions who can provide insight into accelerating your identity strategy to drive outcomes, plus good learnings about the role of the cloud in that acceleration.

Someone, somewhere, in a Havas leadership meeting approved putting profit over, well, everything and in doing so, threw every value B Corp stands for out of the window. Spending all that time, effort and commitment to attain certification - as well as the promise you're making - comes to nothing when you're prepared to put it in the bin for a retainer. Not a great day for our industry as this message impacts us all reputationally and sends the wrong message about putting profit over everything else Need to do better... Well done to Clean Creatives for driving this https://lnkd.in/e9tuKBDR

✨ Coming in 2024 ✨ The first-ever Marketing Vanguard Summit by Adweek. An uncommmon new leadership forum for a new era of flux. Be a part of it from the start. #brand #marketing #advertising #business #leadership #CMO #marketingvanguard

𝗘𝘅𝗽𝗮𝗻𝗱 𝘆𝗼𝘂𝗿 𝗕𝗿𝗮𝗻𝗱 𝗢𝘂𝘁𝗿𝗲𝗮𝗰𝗵 🌎 By becoming a thought leader in your industry, increase brand visibility & develop deeper connections with your audience. Amplify your brand with a thought leadership study. #BusinessGrowth https://hubs.ly/Q020bwgp0

Discover the industry secrets behind managing change, building strong leadership teams, and the importance of company culture and community service with Matty May, PCC. Download our free Navigating a Successful Career" White Paper here: https://lnkd.in/ezZXsK48

Global One Media undergoes a brand transformation to better reflect its values and core beliefs. The new brand is modern and empowering, conveying the Company’s mission to bridge the gap between small to mid-cap companies and today’s digitally-savvy investors. In addition, Global One Media Group announces leadership movement with Mr. Bastien Boulay updating his role title from Managing Partner to Chief Executive Officer, and Rianne Valdezco from Operations Director to Chief Operating Officer. Read the full news release: https://loom.ly/ibGX1X0 #InvestorMarketing #DigitalMarketing #SociaMediaMarketing #MarketingAgency #GlobalOneMedia

Thank you, Seaway Printing and Steve Gumm for the opportunity to talk about The Business News and the important role that local news plays in building an informed, impactful and thriving community. Different media have different applications, and there is undoubtedly a place for digital, but for me there’s always been a tactile joy in receiving a physical business newspaper - whether that be a global publication, a national one or even (or especially!) a local paper like us. And we pack a lot of our local business news into every single issue. Every issue we ask ourselves - how can we help create the kind of community we want to be part of? What question or piece of philosophy is integral to how you do business? #printing #business #news #leadership #media

Identifying the right key opinion leader (KOL) to represent your organization is an important part of your thought leadership strategy. Sara Batchelder says it's all about spotting those shaping industry opinions and trends. #PRStrategy #PRTips #PRPro #KOL