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Mirriad is excited to support the IAB's Video Leadership Summit again this year! During our breakout session, “How Ad Innovation & Expanding Video Partnerships are Moving Consumers through the Purchase Funnel at Lightspeed”, we’ll be exploring how emerging formats such as AI-supported product placements, interactive and shoppable are transforming the marketing funnel beyond traditional 15-30 second spots.    We’ll also be exploring the standardization of these formats, in order to drive scale and boost the value for advertisers and publishers.   If you’re attending, be sure to join us! #emergingadformats #standardization #solutionforstreaming Stephan Beringer Mark Melvin Karen Magnani

Meet our leaders, Hitesh Chawla & Kyle Waxman at the IAB’s Annual Leadership Meeting 2024. DM if you would like to schedule a 1/1 session to learn more about Silverpush. Explore how our AI-driven proprietary solutions can take your brand & ad campaigns to new heights. #silverpush #IABALM #leadershipforum #networkingevent #connections #artificialintelligence #genai #videoads #adcampaigns #brandstrategy #alm2024 #2024goals #2024vision #advertising #adtech #advertisingandmarketing #interactiveads #techtrends2024

Content forms only a small part of Thought Leadership. While you may aspire to be a thought leader and/or produce content that you describe as "Thought Leadership”, there may be barriers preventing you from forming a meaningful connection with your audience. Learn crucial strategies to break down barriers both internally and externally with our latest Thought Leadership guide. ThinkWise: Your Guide to Building Thought Leadership offers aspiring thought leaders the opportunity to drive change and communicate on a level to build a connection with their audience. Download ThinkWise: https://ow.ly/lvAX50Sn4jx #thoughtleadership #b2bmarketing #thoughtleaders #marketingstrategies #contentmarketing #contentmarketingstrategy #guide #howtoguide

#CMW is more than just a conference. It's a vibrant marketing nerd family reunion buzzing with insights, connections, and tons of inspiration! 🌟 This year, Jenny Magic presented a session titled "5 Ways Marketers Sabotage Their Success," shedding light on crucial Change Leadership Styles to a packed room. CMW was a melting pot of diverse sessions tailored to these styles: visionary strategies expanding content horizons, analytical dives into content operations and evolving metrics, connector-focused discussions on building C-suite trust, innovator-driven talks exploring AI and breakthroughs, and advisor-centered insights on revenue growth and thought leadership. What was especially interesting was the natural alignment of attendees with sessions resonating with their Change Leadership mindsets. 🌐✨ Join the conversation on #ContentMarketing, #ChangeLeadership, #MarketingInnovation, and #DiversePerspectives and share your favorite #CMW2023 moments in the comments. 💬🔗 Pam Didner Andrezza Duarte Janina Deisenrieder

This week, let's explore the role of thought leadership in shaping brand strategy and establishing industry authority. Thought leaders are at the forefront of innovation, driving conversation and inspiring change within their respective fields. Join me as we delve into the power of thought leadership and its impact on brand perception and influence. Who are some thought leaders in your industry that you admire and why? #brandstrategy #thoughtleadership

We all know that when thought leadership is done well, it has a positive impact on reputation, relationship, and revenue. Our Thought Leadership Benchmark report reveals the strategies and innovations from the leaders that are using it to effect growth. Reasons to read: 💡Discover the practices that differentiate the most successful thought leadership programs from those that underperform. 💡Learn how top organizations leverage thought leadership to achieve remarkable growth and market presence. 💡Dive into budgeting trends and future expectations that leaders are tapping into for success. 💡 Uncover emerging opportunities in thought leadership, including the role of generative AI and content personalization. Download the full report today for actionable insights 👉 https://lnkd.in/ezyRNpdH How are you using thought leadership to drive business growth? Share your experiences👇 #ThoughtLeadership #EnterpriseGrowth #MarketingStrategy #ClientEngagement #BusinessDevelopment #CollaborativeInnovation #RevenueGrowth

Great Association for Accounting Marketing (AAM) Firm's Growth Council annual meeting! 🤝 Thank you Rhonda Clark and host company, Weaver. It is always a fantastic opportunity to connect with my peer CMOs and Growth Leaders to share insights and discuss how we are achieving growth in our industry. Hot topic was around martech tools including AI. 🛠️ Looking forward to next month's meeting despite back to virtual! 😥 #accountingindustry #growthstrategies #networking #CMOs #leadership #Marketing

Check out Austin Null, Influencer Strategy Director, at VidCon’s leadership summit. Watch the video below to hear some of his key takeaways and an interview with the one and only TikTok Facts Guy, Adorian Deck. #vidcon #influencermaketing