🥃 A Cask Supply Specialist's Perspective 🥃
As a Cask Supply Specialist at Dewar's, I would like to share insights into a part of our innovation: cask finishes 🌟
Our whisky's legacy is etched into history, celebrated for its time-honoured traditions and distinct profiles. Yet, in the ever-evolving tapestry of today's market, embracing innovation is the key to honouring our roots while intriguing the curious modern day drinker.
🌐 Unveiling Flavours:
Cask finishing stands as a testament to the journey of flavour evolution. It involves transferring our matured whisky into an array of cask types—ranging from Sherry and Port to Rum and Wine casks—for an additional maturation period. This process can vary in duration and unravels a harmonious interplay of flavours, inviting our consumers to savour an entirely new facet of our beloved spirit.
🔨 The Craft and Science:
Crafting exceptional cask finishes is a marriage of science and artistry. The selection of the perfect cask, one that complements the existing whisky character while introducing intricate aromas, tastes, and hues, demands meticulous attention through ongoing sampling and analysis by the Blenders in my team.
🌍 Catering to Modern Tastes:
In a global landscape where palates are diverse and curious, embracing cask finishes is akin to speaking the language of the contemporary enthusiast. It bridges the gap between our time-honoured methods and the modern palate, appealing to both seasoned connoisseurs and newcomers alike.
📈 Crafting a Distinctive Edge:
Beyond its artistic allure, casks are vessels for storytelling - inviting our consumers to embark on a journey that sets our brand apart. In a competitive market, the ingenuity behind cask finishes becomes a beacon, guiding whisky aficionados toward uncharted sensory territories.
Examples of some of our cask finishes can be seen in our Dewar's 8 Cask series.
#CaskSpecialist #WhiskyCraft #InnovationJourney #CaskAlchemy #DewarsWhisky
Executive Vice President
1mo250 3:1’s. Just the right size. Delicious. Great job Ingenuity Center team for a great grind, formulation and blend. Formax Weiler= Better Burgers. All summer long and all year round.