Profitero’s Post

🔥 Insights coming in hot from this week's #RetailMediaThursdays with Profitero's Andrew Pearl 👇 🔍 Digital Shelf Data: Boosts brand visibility and conversion online. Moving to page 1 in search results can nearly double sales! 🚀 💡 Best Practices: - Use data effectively to optimize media. - Only 20% of brands leverage data for impactful changes - Avoid siloed team efforts; integrate strategies for better execution 🔮 Future Trends: AI-driven, shelf-intelligent content, and smarter media integration are on the horizon! 🤝 Key Partnerships: Profitero & Skai make media spend more efficient, saving time and costs while increasing sales 📈 Watch the full episode to find out more: https://okt.to/OaN3Pc

I'm excited to chat with Mario Tarantino from Huel and Fernando Moreno tomorrow morning as we dive into how Heap | by Contentsquare helps businesses fully understand, optimise, and connect the entire customer journey with Product Analytics. Join us as we share the latest updates in the Contentsquare platform, showing how Product Analytics allows for a complete view of the customer journey. Plus, hear from Mario in our Customer Success Spotlight on how Huel leverages Heap and Contentsquare. This is a great opportunity to see how data-driven insights can break down silos, provide tailored insights, and support scalable business growth. Register now or share with a colleague in your Product team if you think it would suit them best. Link in the comments 👇 #CustomerJourney #ProductAnalytics #DigitalExperience #Heap #Contentsquare

PeeknPlay's Success Story: Increased Bookings & Reduced Costs with LEAP360! Want to Achieve the Same Level of Success as PeeknPlay? PeeknPlay, a family entertainment center, leveraged LEAP360 to revolutionize its operations and achieve remarkable results: ✅ Increased bookings ✅ Reduced monthly expenses ✅ Streamlined operations ✅ Automated processes Don't just take their word for it! #LEAP360 can do the same for your business. With our powerful customer data platform, you can: 💡Gain valuable customer insights to better understand and engage your audience 💡 Optimize operations for efficiency and productivity 💡Drive growth by leveraging data-driven strategies 💡 Automate marketing campaigns to reach the right customers at the right time 💡Enhance your customer experience with personalized interactions 💡Streamline booking and sales processes to increase revenue Ready to unlock similar success for your business? Book a free demo today!: https://lnkd.in/gBdrehCT #LEAP360 #LEAP360CRM #LEAP360Suite #playareas  #marketingsolutions  #LEAP360marketing #automateyourbusiness #familyentertainmentcenters  #customerdataplatform

Hi Linkedin family, Exciting times at the 'Innovate and Dominate: Charting New Paths to Success' webinar series! I had the honor of representing Xuno.AI, a leading upsell platform for post-transaction pages on top e-commerce sites, and sharing the virtual stage with Ankur Sarawagi, Head of Shiprocket Engage 360. Throughout this enlightening series, we delved deep into how AI is transforming marketing, particularly when it comes to optimizing ad spends and ensuring every dollar connects with the right customer at the right moment. As I mentioned during my session: "Customer satisfaction and profitability are interconnected. In today’s digital age, reaching the right customer with the right message at the right time is key to unlocking both." We also explored the key challenges: 1. Rising customer acquisition costs and diminishing customer attention 2. Publishers losing out on potential revenue while striving to optimize ad placements At Xuno.AI, we’re tackling these issues with our cutting-edge platform—driving advanced targeting, real-time optimization, and cost-efficient engagement. The results we’re delivering to brands speak volumes, and we’re just getting started. A big thank you to everyone who joined us in this series! Your participation and energy made it truly impactful, and I’m looking forward to more innovative conversations in the future. Let’s keep innovating and dominating together! A Special Thanks to Rahul Jain sir for believing in me. #AI #MarketingOptimization #DigitalTransformation #CustomerSatisfaction #Profitability #ZunoAI #Shiprocket #WebinarSeries #InnovateAndDominate

🎇 Wow, what a kickoff at the #NABShow in Las Vegas! Our booth and suite were fully booked, had awesome talks with customers and interested media professionals. They're super keen on our SaaS suites, hunting for ways to boost their operations, stay nimble, and make their content investments pay off big time. Lots of buzz about latest innovative SaaS tools: 💡 Ratings Artist: Award-winning AI tool that instantly and accurately provides predictive analytics and scoring for all content types, with dedicated predictions per target demographic.⚡⚡ NAB Show Product of the Year 2024 Nominee. 💡 FAST Scheduling Artist: State-of-the-art FAST automation that instantly schedules a qualitative, legally correct and ready-to-air FAST at the push of a button. ⚡⚡ NAB Show Product of the Year 2024 Nominee. 💡 Title Management: One source of truth across all titles. 💡 Strategic Planning: Channel manager’s tool for crafting high-level content-centric scenarios that align audience engagement with business objectives and provide a seamless handoff to long-term scheduling. 💡 BI Studio: Self-service business intelligence (BI) app for real-time content and audience intelligence, closing the loop between operational KPIs and the strategic plan. 💡 VOD Scheduling: Tool for elegantly addressing an increasing range of content monetization models. 🤝 Book a meeting here: https://lnkd.in/ef8eBNsy #mediagenix #contentstrategy #contentvaluemanegement #contentscheduling

In adtech, generating insights, crunching numbers, and understanding data are core skills. However, nothing truly ignites passion like a good creative. 💙 Check out these cool ones from United International Pictures, Renault and St1 Suomi! 💥 Adnami #creativehighlight #highimpact #attention #digitaladvertising

💪 ASK THE EXPERTS! On September 10th, join us for an exclusive webinar where top industry experts will guide you in transforming your marketing tech stack. This event will feature: 🎙️ Mike Allton, Chief Storytelling Officer at Agorapulse 🎙️ Tomáš Putnoky, CEO at Forvio 🎙️ Andy Kozak, Chief Product Officer at Forvio 🎙️ Jenna Chiaradio, Chief Customer Success Officer at Adriel What’s in it for you? ✅ Real-world examples of successful tech stack combinations with Gen AI ✅ Actionable insights from industry leaders ✅ Personalized feedback on your current tech stack Don’t miss this chance to elevate your strategy and learn from the best in the field! 🔗 Register now: https://hubs.ly/Q02LcLPJ0 #MarketingWebinar #TechStack #AIinMarketing #DigitalStrategy #ExpertPanel #MarketingInnovation

Some say that dev people need to know marketing... Do you agree? Marketing is all about understanding your audience, but it’s also about continuous learning and adaptation. This week, I’m diving into the latest trends in digital marketing and how they can impact tech businesses like BlinkTech Solutions. From AI-driven analytics to personalized customer experiences, the landscape is evolving rapidly and I am eager to learn about it. #MarketingMonday #DigitalMarketing #ContinuousLearning

At Click2.ai, we are thrilled to announce that we are taking personalization to the next level! Our latest feature additions will include personalizations and workgroup options, allowing for more targeted intent while staying true to your unique voice and style. This is a game-changer for enhancing user experience and engagement! Alpha testing is officially underway, and we are starting strong with 4 dynamic groups leading the way. This is just the beginning of what promises to be a revolutionary shift in how we interact with our platform. 🔹 Personalizations: Tailoring your experience like never before 🔹 Work Group Options: Enhancing collaboration and productivity 🔹 Targeted Intent: Reaching your audience with precision 🔹 Voice Adherence: Ensuring authenticity in every interaction Join us on this exciting journey as we redefine the possibilities of personalized experiences at Click2.ai. Stay tuned for more updates as we continue to innovate and elevate our platform to new heights! Drop a comment if you would like to have the feature released to you during Alpha! #Personalization #Innovation #UserExperience #Click2ai #AlphaTesting #TechRevolution

idealo internet GmbH just nailed personalization with Journeys by Storyly! 💚 They ask users about their preferences and serve up tailored recommendations in real-time. It's genius! 💫 Plus, they're gathering valuable insights along the way. Keep rockin' it! #InspireMe #PersonalizedExperiences #UserInsight #Journeys