Peter Marshall’s Post

Japanese beauty company Pola Orbis Holdings will expand into Southeast Asia within the next three years as it taps into its booming prospects. It outlined plans to establish a "new strategic region" in Southeast Asia, highlighting it as a "promising market", especially with the luxury beauty sector poised to gain momentum. We have produced an original paid report "Southeast Asia Beauty Market Report" to analyze Southeast Asia's beauty layout, distributors, retailers, travel retail duty-free merchants and other major players, allowing you to quickly learn about the Southeast Asia beauty market. Please send a private message for details. #SEA #beauty #luxury #report #data

Are You Aware That Tomorrow Is a Huge Opportunity for Your Luxury-Tourism-Related Business in Europe? ❤️ Tomorrow is the Qixi Festival—China’s Valentine’s Day, on August 10th. Chinese consumers in Europe are ready to spend big on gifts for their loved ones, making this an opportunity you don’t want to miss. ❤️If you’ve never heard about the Qixi Festival, you’re not alone. But it’s a big deal! Like Valentine’s Day in Europe, it’s all about giving gifts—flowers, handbags, cosmetics, luxury goods, and romantic experiences. ❤️International brands like Gucci, Valentino, Louis Vuitton, and Prada recognize the potential, releasing special limited edition products just for this occasion. So, what does this mean for your business? It’s a chance to win over Chinese consumers by offering “Limited Edition” products or “Special Romantic Arrangements.” How can you get started? Imagine benefiting from this occasion by turning your boutique hotel, jewelry store, concierge service, or luxury tourism company into a top destination for Chinese tourists in Europe. To make this transformation easy, I’m offering an exclusive, limited-time coaching package. In just 4 weeks, you’ll have a personalized action plan to tap into this lucrative market. With only 4 spots available, this special summer offer is perfect for those ready to take action. Ready to unlock this opportunity? If this sounds interesting to you, book your FREE online discovery session by August 15th to see if we’re a good fit to work together. You’ll find the link in the comments! #luxuryhospitality #luxuryretail #boutiquehotel #crackthechinacode #qixifestival2024

An indepth interview with our management about the Loreal lounge and fragrance speak easy bar experience . An unconventional convention. When I first drafted the Loreal lounge concept, first thing came fo my mind was what is the reason behind and the need for our retailers to travel all way to our booth when during the covid we are already all used to online teamings. What is the meaning to just create another functional meeting rooms and brand walls that retailers see everyday everywhere. Rewind and rethink … What is the meaning of travelling today after Covid ? With the new era of digital world, technology evolve faster than we call can imagine. Human connection becoming much precious to us all . We all can relate how important it is to take balance in our life and work and relationships after panadamic. What can we do to bring happiness and meaning to our customers? What is the environment and service we can bring to integrate products in the travelling lifestyle today . Connecting with each other for meaningful conversation to build meaningful relationships Discovering unique experiences How our everyday products / new products / new service are integrated seemingly into the experience we create for travellers Sustainability embedded in every perspect of our life from product ingridents to packaging to construction. We need everyone’s awareness, effort and commitment and passion to do so.

"𝘛𝘩𝘦 𝘍𝘳𝘦𝘯𝘤𝘩 𝘈𝘳𝘦 𝘙𝘰𝘮𝘢𝘯𝘵𝘪𝘤𝘴, 𝘉𝘶𝘵 𝘛𝘩𝘦𝘺'𝘳𝘦 𝘈𝘭𝘴𝘰 𝘙𝘦𝘢𝘭𝘪𝘴𝘵𝘴." - Mindy (Emily in Paris) That being said, "Emily in Paris" is way closer to real-life luxury marketing than you would like to believe! 🤯 Having viewed the world of French luxury through the lens of a non-French intern in the luxury division of L'Oréal and studying in one of the top French Business Schools, I can vouch for that. 😎 Last week, was I the only one who spent her 4-day weekend binge-watching the new season of "Emily in Paris," one of my favorite shows, or did you as well? 🤭 After 4 seasons, 35 episodes, and roughly 24 hours of total watch time, I compiled a well-researched, carefully curated report from scratch on the key findings I could extract as inspiration for marketers in the luxury industry. ✨To top it off, I even added real-world examples of luxury industries to highlight the key takeaways. ✨ If you find this report insightful and relatable, don't forget to let me know your feedback in the comments! Follow me for PART 2 soon! 😉 #luxury #emilyinparis #netflix #marketing #luxurymarketing

𝗧𝗿𝗮𝘃𝗲𝗹 𝗣𝗲𝗿𝗳𝘂𝗺𝗲 𝗠𝗮𝗿𝗸𝗲𝘁 𝟮𝟬𝟮𝟰-𝟮𝟬𝟯𝟬 𝗥𝗲𝘀𝗲𝗮𝗿𝗰𝗵 𝗿𝗲𝗽𝗼𝗿𝘁 The report provides a comprehensive overview of the evolution of the travel perfume industry chain, encompassing the market dynamics of both online (Eau De Parfum, Eau De Cologne) and offline (Eau De Parfum, Eau De Cologne) segments. It delves into the market status of key enterprises operating in mature and emerging markets, while also analyzing cutting-edge technologies, patents, popular applications, and prevailing market trends within the travel perfume sector. Regionally, the report conducts a thorough analysis of travel perfume markets across key regions. North America and Europe are witnessing steady growth, buoyed by government initiatives and a growing consumer consciousness. Meanwhile, the Asia-Pacific region, notably China, stands as the global leader in the travel perfume market, propelled by robust domestic demand, supportive regulatory frameworks, and a robust manufacturing infrastructure. 𝗧𝗼 𝗸𝗻𝗼𝘄 𝗧𝗿𝗮𝘃𝗲𝗹 𝗣𝗲𝗿𝗳𝘂𝗺𝗲 𝗠𝗮𝗿𝗸𝗲𝘁 𝟮𝟬𝟮𝟰 𝘁𝗼 𝟮𝟬𝟯𝟬 ,𝗥𝗲𝗾𝘂𝗲𝘀𝘁 𝗳𝗼𝗿 𝗦𝗮𝗺𝗽𝗹𝗲 𝗣𝗗𝗙:https://lnkd.in/gv6thA7A *𝗕𝘆 𝗧𝘆𝗽𝗲Eau De Parfum, Eau De Cologne   *𝗕𝘆 𝗔𝗽𝗽𝗹𝗶𝗰𝗮𝘁𝗶𝗼𝗻 Online, Offl: *𝗕𝘆 𝗥𝗲𝗴𝗶𝗼𝗻: North America, Europe, Asia-Pacific, South America, Middle East & Africa #travelperfume #perfumemarket #fragranceontheroad #scentsoftravel #perfumejourney #aromaadventure #travelingfragrance #portableperfume #perfumeforjourneys #scentedvoyage #fragrancefinds #perfumetraveler #travelingaromas #perfumeessentials #perfumelovers #onthegoscents #fragranceexplorer #perfumeaddict #travelscents #perfumecollection #fragrancetravel #scentedgetaway #perfumebottle #travelcompanion #perfumeforher #fragranceforhim #perfumelifestyle #travelspray #scentedadventures #perfumeguide

Part-3 is out with Maria Bashutkina . Entering into #luxurywatchmaking industry could be the most challenging yet a most opportunistic decision for #luxurybrand management students. Luxury watchmaking is a very established field with prestigious brands that have a rich heritage and loyal customer base. Breaking in can be tough, requiring strong industry knowledge and connections. Working with a renowned watchmaker offers immense brand prestige. It can open doors to other luxury sectors and build a strong reputation. The industry is a fascinating blend of tradition and cutting-edge technology. The technical aspects and niche market become exciting opportunities to learn and specialize. Additional Points: Consider focusing on specific areas within the industry, like marketing, sales, or heritage management. Research independent watchmakers alongside established brands. There’s a growing market for unique, artisanal pieces. Network with industry professionals at trade shows and events. #watchmaking #luxurybrand #luxuryliving #swisswatch #jobopportunities #rolex #omega #swissmade #ceos #masterstudent #jobseeker #educationalcontent

Check out this exciting event below if you are a student in Japan, and are interested in learning more about LVMH and the luxury industry!! The selected students will get to network with members of LVMH Japan and join some workshops to learn about the different Maison, job functions and career journeys!!

Untamed Fragrances - our Alumus on Tour - Birkholz perfume, pure luxury. Philip Birkholz: Yesterday, a flight to Bogota, then from Bogota straight to Rio de Janeiro, and the day after tomorrow, off to Croatia for a client event. As exciting and great as many business trips are, they can also be exhausting and tiring. That’s why I’ve developed a routine that helps me not only make each trip successful but also enjoyable. **Before the Trip:** Everything starts with careful packing. Every item has its place in the suitcase – this ensures clarity and order. Of course, it’s also important to stay fit and healthy. A shared meal with the family before departure gives me strength and a sense of security. **During the Trip:** Capturing impressions is essential for me. Taking notes helps me process experiences and refer back to them later – both professionally and personally. The typical things that sometimes get overlooked in the midst of stress are unfortunately the most reliable for a successful business trip: sufficient sleep, physical activity, and a healthy diet. Despite the busy schedule, I always plan some time to implement these things, explore the surroundings, and get to know the local culture. **After the Trip:** After returning, I take time to reflect on everything. Sports, music, or painting help me unwind and process the experiences in peace. All this until the next trip is just around the corner! #TouroBerlin #tourouniversityberlin #wearetouro #berlin #StudentLife #ExploreBerlin

🇨🇳 Is China's Luxury Market Weathering the Storm? 🌪️ Exploring Strategies Amidst Global Slowdown The recent surge in Japan's luxury market serves as a compelling example of the potential impact of outbound tourism from China, as evidenced by LVMH's first-quarter revenue growth figures. During this period, Japan recorded an impressive 32 percent revenue growth, reflecting the return of Chinese tourists abroad. It's important to note that these figures specifically pertain to LVMH, shedding light on the brand's resilience amidst challenging market conditions. 🔹 Focus on VIC and VIP: With changing consumer behaviors, prioritizing Very Important Customers (VICs) and VIPs is essential. Tailored experiences and offerings can deepen loyalty and drive substantial revenue. 🔹 Optimize Store Footprint: Evaluating store presence in China is crucial. Brands should consider rationalizing or expanding based on market conditions, ensuring strategic alignment with evolving consumer preferences. 🔹 Prepare for Outbound Tourism: Anticipating the resurgence of China's outbound tourism is imperative. Brands can capitalize on this trend by enhancing offerings and experiences to appeal to Chinese travelers abroad. 🔹 Leverage Digital Expansion and Customer Engagement: To revive their momentum, luxury brands can harness the power of digital expansion and customer engagement strategies. Leveraging innovative digital platforms and personalized experiences can reignite consumer interest and drive growth in a rapidly evolving market landscape. Despite economic headwinds, LVMH remains resilient, leveraging digital expansion and targeted initiatives to engage consumers. As luxury's top players navigate uncertainty, strategic focus on high-net-worth clients and selective store investments can pave the path for sustained growth. #ChinaLuxury #LuxuryMarket #ConsumerInsights #RetailStrategy #OutboundTourism 🌟

This article from Vogue Business is spot on! Summer is for travel and new experiences, and it makes perfect sense for brands to meet consumers where they'll be having fun. Europe boasts some incredible destinations, and it will be interesting to see which brands pop up where. Thinking about hitting the road myself this summer, and a pop-up experience would definitely sway me to check out a new brand or product. What are your thoughts? Where do you think the hottest pop-up locations will be this summer? P.S. We help brands create unforgettable experiences that drive sales and brand loyalty. If you're looking to amp up your summer strategy, let's chat! Best, https://lnkd.in/enzH7Fmb