Nearly two decades ago, we introduced the concept of refrigerated protein bars, boasting a fresh, preservative-free ingredient list. With this disruptive innovation brought to attention the struggle that most consumers face - finding fresh, healthy snacks in grocery stores. When in search of protein bars, most consumers will fruitlessly search the snack aisle, not realizing there are fresh snacks right around the corner. In response, we crafted a GPS disguised as a Perfect Bar to navigate shoppers to the refrigerated section, where fresh food lives. We went one step further by partnering with TV personality Chelsea Blackwell, known for her viral celebrity look-alike comparison, to help shoppers find real Perfect Bars amongst the imposters in the snack aisle. #ThePerfectImpostor #RefrigeratedForAReason #PerfectBar
Love this!! Love your protein bars ❤️
We need to bring more people to this refrigerated set ;-)
Well played perfect snacks. Don't touch me there though
This is greatness! I know EXACTLY where to find them...
Applause to Wheatsville Food Co-op and Perfect Snacks what a great campaign! 👏👏
Fun! Excellent products.
Love this!
Retail Sales Representative at Wonderful Sales
1moLove your products; pricey yes. Like anything else they have value and are WORTH what you pay. Taste amazing and unlike anything else in their category, convenient, healthy ingredients and have that great source of protein I’m looking for. The name says it all, they are perfect 👍