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CREATIVE SCENARIO PRETECH ERA Was yesterday a better mor joyful time? As some Zoomers seems to think so, Post-modern industrial aesthetics inspire a world steeped in retro progress and innovation. It is all about this good not so old Newstalgia (the word was coined two years ago), that Urban Dictionary defines as "something new that harks back to something old". The unconscious bias behind it? That the rounder more charming aesthetics of yesterday’s tech was a reflection of a simpler happier time. How to harness this phenomenon? By proposing creative, ecological solutions to the perceived chaos, and infuse them with references to this fantasized golden age. Technical, laboratory-style workwear evoking the technological boom of the ‘80s but also old-school electronics as an inspiration for object and interior designers, are all the rage. Older is better, and cooler, and definitely reassuring. Taken from our SS26 Inspiration Trend Book. To know more : https://lnkd.in/gptb9b3Q #trends #inspirations #trendbook #springsummer #creativity #strategy #brandterritory #peclersparis #prospective #tech

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