This week, we're headed to VidCon where the world’s leading creators, their fans, and brands converge in one place. 🌟 Catch Paramount's Steve Ellis and Unilever's Casey DePalma McCartney in a marquee conversation about the venerable brand’s POV on the past, present, and future of the creator economy. 🗓️ Friday, June 28 🕐 2:05 pm PST 📍Industry track, Ballroom AB On Thursday, watch Nicole Rosenberg and Jennifer Wang at "Brand Case Stories: What's Working in Today's Creator Economy" on how partnering with creator communities rewarded fans and became the winning ingredient for Burger King to continue the pop culture conversation. 🗓️ Thursday, June 27 🕐 1:30 pm PST 📍Industry track, 304ABC And don't miss our "Rise of Gen Alpha: Now & Next" session, which explores Gen Alpha’s identity and their connection with media and brands (and how brands can prepare), presented by Margie Papa and Alexander Cammy. 🗓️ Friday, June 28 🕐 1:35 pm PST 📍Industry track, Ballroom D For more info visit: https://bit.ly/3KQJjnF. See you there! #VidCon #VidConAN24 #CreatorEconomy #Creators #Paramount
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Reflecting on a successful Vidcon Anaheim 2024. 📺 First off I was so pleased to share the stage with award-winning creator and entrepreneur Adam W - as well as Ian Trombetta, SVP Marketing NFL and Jo Cronk, President Whalar. We discussed the success of YouTube and the NFL’s partnership, shared learnings from year one and our plans to go even bigger in year two. Note to self: preseason is only a month away! 😲 Here are my top three takeaways from this year’s event: 🤝SPIRIT OF CAMARADERIE AND PARTNERSHIP WAS STRONG. I saw competing platforms, talent and service providers interacting, sharing, partying - all in celebration of the growth and success of creators. I recall a time when it didn’t feel this way. I left feeling so energized by the vibrancy of the ecosystem. 💻LIMITED AI DISCUSSIONS, LOTS ABOUT BUSINESS-BUILDING. For a topic that’s taken us all by storm, there was remarkably little chatter (onstage or off) about the challenges/benefits of AI. The topic I heard the most is how do we provide creators with more holistic business-building support? 🚪THE BRANDS HAVE LEFT THE BUILDING. Did anyone see any brands? I literally spoke to one brand advertiser over the course of 3 days. I remember the days of creator and brand speed dating. I don’t believe it’s just the draw to Cannes. Could the lessened brand presence indicate a maturing of the sales landscape, where brands don’t feel the need to be on-the-ground striking up direct relationships with creators? Or, were advertisers missing a prime opportunity to support the creators that work so hard for brands? VidCon attendees, let me know what you thought about this year’s programming! What learnings did you take away from the conference? 👉 Hit me up in the comments. #creators #vidcon #vidconAN24
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🌟 Starting Now: The Key to Creator and Creative Spaces: Representation! As the creator economy evolves, addressing inequities and fostering equity is more important than ever. 🌐 We are exploring how Hartbeat, Ensemble, and UTA Creators break down barriers and revolutionize the industry. Discover their approaches to building a more inclusive and sustainable future for creators. Tune in for a discussion on ensuring representation in the creator economy's cultural and commercial aspects! https://lnkd.in/dctmtcgJ #MarketingBrewSummit2024
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We wrapped up VidCon having fun and meeting even more YouTubers before our Creator Ambassador (Desiree Martinez) presented her session: 12 Strategies to Monetize Your Passion. Thanks to VidCon for a great event! If you missed us, book a call to learn how we bring YouTube Creators and Investors together: https://bit.ly/4cydMCK #VidCon #VidConAnaheim #GigaStar #YouTube #CreatorEconomy #Creators #YouTubers
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𝐂𝐫𝐞𝐚𝐭𝐢𝐧𝐠 𝐂𝐨𝐧𝐧𝐞𝐜𝐭𝐢𝐨𝐧𝐬 𝐓𝐡𝐫𝐨𝐮𝐠𝐡 𝐒𝐡𝐚𝐫𝐞𝐝 𝐕𝐢𝐞𝐰𝐢𝐧𝐠 𝐄𝐱𝐩𝐞𝐫𝐢𝐞𝐧𝐜𝐞𝐬 At WotchoTV, we believe in the power of content to bring people together. Shared viewing experiences can create strong bonds within communities, allowing viewers to connect over their favorite shows and movies. Whether it's a family movie night, a watch party with friends, or engaging in online discussions about the latest episodes, our platform fosters connections that go beyond the screen. Explore how WotchoTV promotes community building through content. Our diverse library offers something for everyone, making it easy for viewers to find common ground and enjoy shared experiences. By creating opportunities for viewers to engage with each other, we help strengthen community ties and build lasting relationships. Join us on WotchoTV and be part of a vibrant community of engaged viewers. Discover content that not only entertains but also connects, and see how shared viewing experiences can bring people closer together. Together, we create connections through the power of content. 𝐄𝐱𝐥𝐩𝐥𝐨𝐫𝐞 𝐧𝐨𝐰: www.wotchotv.com #CommunityBuilding #SharedExperiences #WotchoTV #ConnectingThroughContent #ViewerCommunity #WatchTogether #ContentConnections #StrongerTogether
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Founder at RadiaGlow-Pioneering Solutions for Creators and Fans! Monetize your community, cultivate genuine connections, and enjoy a stable monthly income from your dedicated fanbase.
🌟 Exciting News! 🌟 Thrilled to introduce RadiaGlow, where creators OWN their narrative and fans BELONG to a community like never before! 🚀 The Problem: Creators, tired of renting your audience? What happens when algorithms shift focus, and you lose control? Say goodbye to uncertainties! 💡 Our Solution: RadiaGlow empowers creators to truly own their narrative, monetize their community, and forge genuine connections. 🌐 Countdown Begins: 🗓️ Waitlist Launch: Tomorrow 🚀 MVP Release: In One Month 🎉 Join the Movement: Be the FIRST to experience RadiaGlow! Join the waitlist for exclusive early access . 👀 Exclusive Preview Video: Watch the sneak peek into the future! See how RadiaGlow redefines fan-creator connections. 🚀 Why Us? Audience Ownership Monetization Tools Genuine Connections 🌐 Join the Revolution: Let's reshape the future of fan-creator relationships together! Thank you for being a part of this journey! 🚀✨ #Creators #Fans #OwnYourNarrative #MonetizeConnections #ElevateYourJourney #JoinTheRevolutio
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Join the #LYKSTAGE revolution where your creation is rewarded from Day One as your watchtime get consumed by your loyal followers. We believe that every creator should start monetizing from their first video and the viewers should get their share of rewards. Join the platform that can bring a balance to the video sharing world. https://buff.ly/42srenU #LYKSTAGE #creators #viewers #rewards #usergeneratedcontent
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Delighted to share some love from our partners at Static Media! 🌟 Vidazoo's video player is an absolute game-changer, and when our partners succeed, we celebrate those wins together. A massive thank you to Brian White and the Static Media team for trusting our solution and for the fantastic feedback. We're all about integrating tech that helps publishers smash revenue goals and enhance user experience without compromising performance. Want to see similar results? Chat with Gal Dror, William Lauricella, or Matan Agi about how Vidazoo can elevate your revenue strategy! 🚀 . . . #SuccessStories #AdTech #VideoMonetization #DigitalStrategy
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It's been a four-year journey 🤔 Curious about how it all started? # Chapter 1 - (100 Videos in a Minute and an Almost Enterprise Pilot) # Back in 2020, while reading an article about Google DeepMind’s experiments with turning webpages into videos, a simple yet groundbreaking thought struck me: What if every text in the world could be transformed into videos? While we initially offered these Social Widgets for websites, We learned from early users that not all businesses had websites, but almost all of them were active on Instagram and Facebook. I was fascinated by the portability of video formats, realizing that our widgets could live in many environments, not just the web. Curiously, this epiphany came just as I was diving into marketing trends for 2021, which proclaimed short video content as king. Coming from a front-end development background, we were seasoned in dressing data with user-friendly interfaces. But was creating a video any different? Initially, I thought of it as just adding a "moving front-end" at 24 frames per second 😅 Oh, how naive I was! I lately learned that videos had many more dimensions: - storytelling - script - voiceover - music - media Not to mention the processing time and server-side costs. (In the early days, my partner Alberto Roman cautioned me about the complexities of video production. I was eager to push ahead quickly, but I soon realized the value of his insights. Looking back, I'm profoundly grateful for his patience and understanding as we navigated those challenges. ) I posed a challenge to Kenazo Anthony and Yulier Camilo Garrido Garrido: "Can we generate 100 videos in a minute?" They nailed it, using some AWS magic that has become a core part of our secret sauce to this day. We also brought on Luis Ernesto Reynaldo Jordan to design and implement a landing page with static data to showcase predefined videos created by Jorge Sibila and Emmanuel Arias Ibarra for demo purposes. Following this, Julio Jimenez and Olga Roman crafted our first UI and Bel Koffman as our business development rep (really shined—she's a rock star at it.). With such a dynamic team and cutting-edge product, the stage was set to conquer the world. I reached out to knowledgeable friends in product, marketing, and sales for feedback. Thanks to Darren D. Sturges, Philip Rothaus, Jonathan Liu, Marcela Ganem, Simon Yule and many others. They helped shape our early ideas, and we almost landed a big enterprise project because of it. Our first version of the product was simple—an Excel file. Each row had video specs. Fill in the columns, and suddenly, you have as many videos as rows. But during a user interview, Jonathan Liu pointed out a big gap: "Ok, guys, we can make 100 videos now, but how do we link everything? Where does the info come from?" It took us until January 2023 to crack that code. To be continued... Drop a comment if you're curious about how we solved it! :)
Celebrating a Major Milestone: Over 1,000 Creators on Woxo There was a time when reaching 1000 creators seemed a distant milestone. But things have changed... especially with our dedicated team and the innovative use of technology at Woxo. We've taken a moment to reflect on what it means to achieve this in just 1 year. Here's the whole post: https://lnkd.in/e4Su9kAh You might find it as inspiring as we do, but this is where we stand today.
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CEO LiveEQ: The fastest growing app for horse people. Horse girl 🐴, Digital strategy executive, mom.
“I’m not believing that the dress is cute” 😂 There’s a lot that goes into the content we produce at LiveEQ with the Influence Group, but the main aspect we focus on in EVERY video / post is emotional selling. Our Creators genuinely back the brands they work with, because they have a need for the product in their lives. Whatever the product type, we can get down to an emotional need for it. This results in posts with huge engagement rates, comments thanking them for sharing the product - authentic connection. The value of authentic connection on the internet cannot be overstated. #equestrianbusiness #equestrian #horsebusiness
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