We're thrilled to host the ANA AIMM Member Forum at Paramount on July 16-17 for two days of engaging discussions and valuable insights. Keynote speaker, Montel Williams, will deliver a compelling message to reinforce why multicultural and inclusive marketing is more than just a trend but is instead a societal imperative. For more information visit: https://lnkd.in/eTY8huFJ #InclusiveMarketing #ANAAIMM Association of National Advertisers
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We asked our #APAC Editor Rica Facundo to give us her top picks for Cannes Lions through an APAC lens 🔍 APAC Marketers - Will we see you at the Cannes Lions International Festival of Creativity? Let us know in the comments 🔽 #MakeItWarc #CreativeImpact #CreativeImpact24 #BoldMindsBoldMoves Kantar #LiquidDeath
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Curious about where, when, and how the Asian American community engages with content? Uncover valuable insights in Nielsen’s latest AANHPI Diverse Intelligence Series Report and discover the impactful influence and media consumption habits of this community. https://bit.ly/4aY8fFa Gracenote #asian #asianamerican #advertising #marketing #tv #media #engagement
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"With the fragmentation of the media landscape and the proliferation of channels, we have many more touchpoints to work with. And at Mediaplus, we know exactly what people are interested in and what makes them tick. We can build on this and develop plenty more smart creative media ideas." With Cannes Lions International Festival of Creativity this week, Mediaplus Group CEO Matthias Bruell Brüll and Global Creative Lead Maximilian Florian Schöngen talk about how creative media ideas are developed and the impact they have 💡 🧠 Working together with the creative media team at Mediaplus, we are able to create truly innovative ideas by using behavioural insights to understand consumers and what motivates them. You can read more on their secrets to creative media planning in their interview below 👇 #CreativeMediaPlanning
What are the secrets to creative media planning? 🤫 We know: It's no coincidence that #Mediaplus is the best independent agency in the global #WARC rankings and comes first in the #RECMA Creativity Report. 💬 In the #BestTrends interview, our CEO Matthias Bruell and Global Creative Lead Maximilian Florian Schöngen explain why creative media increases the impact of campaigns, how our media ideas are developed and what the future holds - especially with an eye on next week's Cannes Lions International Festival of Creativity. Read the full interview here: https://lnkd.in/dgbxkXwU #WeTalk #MPCreative
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When it comes to nailing a #GlobalMarketingStrategy, Forbes shares the secret sauce! Learn how to captivate diverse global audiences with personalized strategies and hit the bullseye in international markets. Check it out: https://bit.ly/3Vm0IKI #GlobalMarketing #GoGlobal
Council Post: Expanding To A Global Audience? 10 Tips For Getting It Right
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Our 2024 Annual Marketing Report found that global marketers expect to allocate more than 63% of their ad budgets to digital channels this year—but is that investment ready to keep up with digital’s rapid pace of change? Join Ameneh Atai from Nielsen and Jorge Ruiz from TikTok at #CannesLions as they discuss how to measure success in a changing digital landscape. Register now to reserve your spot!
Measuring success in a changing digital landscape
events.nielsen.com
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Members of the IPR Measurement Commission gathered virtually to discuss how to adapt measurement practices in a changing media landscape. 📈 Discover how audiences are consuming content, and best practices for gauging message effectiveness, trust, and reach: https://buff.ly/3TGvAni
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We are thrilled to unveil the first instalment of our new blog series. We delve into all things CALD media and how to target the increasingly large linguistically diverse community in Australia. Stay ahead of the curve and gain valuable insights into crafting compelling and unique ad campaigns by reading our first blog post here, where we touch on the importance of multicultural media: https://lnkd.in/gmN3Y8pE #MediaRepresentation #AdvertisingInsights #MarketingStrategies #BlogPost #Multiculturalmedia #Empoweringcommunities
Empowering Communities: Multicultural Media's Vital Role in Australia
https://www.leba.com.au
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Discover insightful strategies to engage multilingual audiences by checking out our latest blog here: https://lnkd.in/dbr9dSrv #socialmedia #socialmediamarketing #blogpost #multilingualism #LSB #blog #languagetranslation
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In June, the brand achieved nearly 300 press mentions in top-tier media outlets, prominently placing the brand in the news almost 10 times a day. Editorial coverage in top-tier press publications builds credibility and generates exposure for your listings. #GoldenGateSIR #GGSIR #SothebysRealty #SIR #NothingCompares #ToWhatsNext #SFBayArea #LuxuryRealEstate #SFBayAreaRealEstate #RealEstate #renesanchezrealestate #losgatos
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Inclusive & Multicultural Solutions Lead Global Client Partnerships @ Paramount
2wLooking forward to hosting our Summer meeting in the best city in the world and at Paramount's HQ! 🗽