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Episode 14 of The Revenue Lounge podcast is out! 🎉 Our host Randy Likas spoke to Keith Rabkin, Chief Revenue Officer at PandaDoc, about accurate sales forecasting strategies and how it works and evolves as a company scales🚀 Learn about the importance of deal inspection, leveraging technology, and maintaining a customer-centric approach in driving revenue growth🎙️ Here are some exclusive insights: ❌ Bad data is a significant obstacle; prioritize data accuracy Bad data can severely hamper accurate forecasting. If you don't know your close rates or pipeline creation accurately, you can't predict future revenues accurately. 🤝 Invest in a strong, data-driven RevOps team Prioritize data-centric approaches with a strong RevOps team. Establish unified data definitions across operations and marketing operations. 🛠️ Use RevTech tools to capture and analyze customer interactions Tools that pull signals from calls and emails offer detailed insights into each deal. There's no substitute for analyzing historic data—looking at the intersection of rep performance, seasonality, and deal stage to identify trends. 🔬Continuously analyze historic data While exploring various tools, it’s crucial to find one that integrates well with your processes and enhances your data-driven decision-making capabilities. Tune in to the full episode! Link in comments👇 #salesforecasting #revenueforecasting #revenueoperations #CRO

Vanshika Nagar

Social Media Marketing Intern at Nektar.ai with Journalism background

3w

🎧 Tune in to the full episode: https://bit.ly/3RXh7TV

I really enjoyed the conversation Randy Likas, hope your listeners find it interesting!

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