During last month's #CannesLions2024, our CVP, Global Head of Marketing Katie Secret joined The Drum for a conversation on the power of attention metrics in identifying and capitalizing on underfunded high-attention moments on the open internet. Discover how Onyx by Outbrain is designed to help brands leverage these moments for impactful engagement. https://outbra.in/4eEfww0
“We're seeing brands take a more holistic approach to how they present their brand - and platforms have been pivotal in helping brands understand how their audience interact across content." Katie Secret corporate vice-president, global head of marketing at Onyx by Outbrain talks about how can brands can capitalise on high attention moments? In partnership with Outbrain #TheDrumatCannes
