Orveon Global’s Post

Sooo ... here's last week's Consumer Pulse, written out. (Sorry it's late, we caught that bug that's been going around.) Topping the list are: Miku Cosmetics, cosmetic bag Golden Apple, Trixie Cosmetics, power grip primer, #nailembellishments and #watermelonmakeup #cosmeticsresearch #consumerresearch #consumerpulse #formulatingbeauty

While the overall Beauty category shows a slight dip in launches (-0.3%), exciting developments are unfolding in the sub-categories! 💄 The cosmetics trio – eye, face, and lip – is stealing the spotlight with the highest innovation increases, and lip cosmetics are turning heads with double-digit growth! 💋 Curious about the performance of other sub-categories...? Explore the full analysis here: https://lnkd.in/gaaDwgXA #BeautyInsider #Cosmetics #CPGData #RetailInsights

Global Cosmetic Industry's most recent findings show that 58% of the GenZ rely on #AI-driven beauty tools when selecting #colorcosmetic for purchase💄 compared to the 40% of all beauty consumers. It's a crucial indicator that #vitrual try-on tools are increasingly popular and trusted by consumers, highlighting their importance in the cosmetics industry. Full article on the link: https://lnkd.in/gwVHigsW #makeup #beautytech #vto

𝐒𝐡𝐚𝐝𝐞𝐬 𝐨𝐟 𝐒𝐞𝐥𝐟-𝐄𝐱𝐩𝐫𝐞𝐬𝐬𝐢𝐨𝐧: 𝐓𝐡𝐞 𝐏𝐚𝐥𝐞𝐭𝐭𝐞 𝐨𝐟 𝐂𝐨𝐥𝐨𝐫 𝐂𝐨𝐬𝐦𝐞𝐭𝐢𝐜𝐬 The 𝐂𝐨𝐥𝐨𝐫 𝐂𝐨𝐬𝐦𝐞𝐭𝐢𝐜𝐬 𝐌𝐚𝐫𝐤𝐞𝐭 is a vibrant and evolving segment within the beauty and personal care industry. It encompasses the production and distribution of #cosmetics and beauty products designed to enhance or alter a person's appearance. From #lipsticks and eyeshadows to foundations and nail polishes, this market offers a diverse range of products that allow #consumers to express their unique style and beauty. 𝐊𝐞𝐲 𝐅𝐞𝐚𝐭𝐮𝐫𝐞𝐬: ♦ 𝐄𝐧𝐡𝐚𝐧𝐜𝐢𝐧𝐠 𝐁𝐞𝐚𝐮𝐭𝐲: Color cosmetics are designed to enhance and highlight a person's natural beauty. ♦ 𝐏𝐫𝐨𝐝𝐮𝐜𝐭 𝐃𝐢𝐯𝐞𝐫𝐬𝐢𝐭𝐲: This market includes a wide variety of products, from lip and eye makeup to face and nail cosmetics. ♦ 𝐒𝐡𝐚𝐝𝐞𝐬 𝐚𝐧𝐝 𝐅𝐢𝐧𝐢𝐬𝐡𝐞𝐬: Offering a broad spectrum of shades and finishes to suit diverse skin tones and preferences. ♦ 𝐈𝐧𝐧𝐨𝐯𝐚𝐭𝐢𝐨𝐧: Constant innovation leads to new products and formulations. ♦ 𝐏𝐞𝐫𝐬𝐨𝐧𝐚𝐥 𝐄𝐱𝐩𝐫𝐞𝐬𝐬𝐢𝐨𝐧: Color cosmetics enable individuals to express themselves and boost their confidence. 𝐊𝐞𝐲 𝐏𝐥𝐚𝐲𝐞𝐫𝐬: ▪ L'Oréal ▪ The Estée Lauder Companies Inc. ▪ Procter & Gamble ▪ Coty. ▪ Shiseido. ▪ Revlon. ▪ AMOREPACIFIC ▪ Kao Corporation ▪ Avon. ▪ Mary Kay Global #ColorCosmetics #BeautyIndustry #MakeupArtistry #DiversityInBeauty #Innovation #PersonalExpression #BeautyEnhancement #ConfidenceBoost

It's time to take the #ConsumerPulse. This week, beauty consumer searches include Melt Cosmetics Nightmare Before Christmas, Catrice Cosmetics under eye brightener, Crash Cosmetics and more. Here's the full video report. #consumerresearch #cosmeticscience #Halloweenmakeup #eyebrightener #skinhighlighter #veganbeauty #bronzerstick #RareBeauty #startercoils

Not all packaging is created equal. Refills won't always be the right choice. A Morrama guide to designing planet conscious packaging for skincare, makeup and cosmetics products. Shout out if you'd like to chat about your brand. #packagingdesign #sustainbledesign #designstrategy

https://lnkd.in/exsNJnBp Did you know about the #Cosmetics #AmericanBrand, named Paula's Choice Skincare? This #skincare project tends to meet many needs of anyone willing to take care of themselves, by taking a certain straightforward approach to the composition of its #beautyproducts. Thus, the founder Begoun Paula, who struggled for years with #acne and #eczema, made it her mission to find a solution to these problems and create an effective #BeautyCare line. That's why, she decided to launch in 1995, her own #cosmetics line. Based on this statement, we invite you to discover the new #PaulasChoice #exfoliatinglotion, which is a new cosmetics revolution for your skin, following the first #Exfoliate #lotion which was issued 20 years ago, made of #BHA ingredients. Without forgetting that, between the choice of AHA and #BHA, lotions and gels, it can be easy to get lost. A good reason for Paula's Choice Skincare Europe - Unilever Prestige to design this new #ExfoliateLotion, still belonging to the #SkinPerfecting line, highlighting this time on AHA contents. For more information, we interviewed the #EMEA #BrandAmbassador #Eleonora to tell us more about this. Music: #LeVert / #Casanova #CosmeticReview #Cosmetique #interview #PaulaBegoun

What frustrates European consumers about color cosmetics?   If you're in the beauty industry, Eastman’s recent study on consumer preferences could help inspire your next project. It reveals valuable insights like European consumers’ top issues while using color cosmetics. You can read the report here: https://lnkd.in/etmqQVmV #Cosmetics #Beauty #PersonalCareIngredients #ConsumerInsights #ConsumerResearch