OMV’s Post

🌐 **Celebrating Shell's Resilience and Global Leadership** Thrilled to see Shell maintaining its position as the most valuable Dutch brand, reaching an impressive brand value of €46.5 billion in 2023—a testament to its enduring strength and global impact. Shell's commitment to ethical practices and its pivotal role in aiding customers during challenging times, such as divesting from Russia amid the Ukraine crisis, showcases its leadership beyond the business realm. It's inspiring to witness how companies can be forces for positive change on a global scale. Kudos to Shell for not only securing its position but for contributing to energy security in Europe. It's a reminder of the integral role businesses play in shaping a better world. #Shell #BrandValue #GlobalLeadership #BusinessImpact #EthicalLeadership

Shell, the most valuable Dutch brand?Well,may be.But it was in the news that Shell had relocated its head office to London,in a bid to circumvent certain legal requirements/obligations.Be that as it may,this Dutch brand is anything but valuable in the #NigerDelta, Nigeria where its subsidiary Shell Petroleum Development Company Nigeria Ltd signposts environmental and human rights violations,community land theft,crude oil theft etc. Of all these,the most brazen criminality perpetrated yet is the burying of Toxic,Radioactive,Carcinogenic,Non Biodegradable Effluent in Ogulagha Community,Burutu LGA Delta State Nigeria.This 'valuable' Dutch brand,Shell Plc's subsidiary SPDC JV,without strict recourse to global best practice and Environmental Guidelines and Standards for the Petroleum Industry (EGASPIN), laid a mixture of sand and cement of 2ft thickness on the contents the Borrow Pit,put a layer of soil and planted grass on top to criminally conceal the evil deed.See pic of the location of the ticking time bomb.The hazardous materials continues to seep into underground water sources,polluting the environment and spewing death in its wake.@ufuoma odiete @Saskia Kapinga Wael Sawan @Elozino Olaniyan, FNSE FNSChE Rob Sherwin

banazoom brand positioning itself in the most competitive markets in the world.

This is great. But does SHELL put the same value on the workers' lives who work on their assets? What makes a brand valuable are the workers who make the efforts and sacrifices for the success of the brand. Not the company/SHELL sacrificing the workers by committing HSE violations, workers' rights violations, and OSHA Laws. There's more information on my profile.

Exciting start to the day at the Brand Safety Summit London with the Opening Keynote session featuring Jerry Daykin, WFA Ambassador & Media Consultant! The Topic- Responsibility & Society: New Definitions of Brand and Digital Safety Daykin kicks off the conversation, challenging a fresh perspective on the media's role. It's not just about brand investment but also about nurturing the digital and media ecosystem of tomorrow - turning brand safety from a reactive response to a proactive opportunity.

Once a titan of innovation, soaring through clear skies of industry dominance, #Boeing has hit a period of intense turbulence. ✈ Sharing ways in which they can rebuild consumer confidence in the brand here with #ModernMarketingToday:

👀 In the sea of brands, it is crucial not only to be seen, but also to be heard. 👀 How to be heard: Three key strategies for effective brand communications 🗣👂 1️⃣ Maintain consistency 🏃♀️ : A consistent brand message across all channels strengthens brand identity and customer trust. Example: Lego's consistent message about play and creativity. 2️⃣ Create emotional resonance 💗 : Stories that arouse emotions are remembered and promote brand loyalty. Example: Coca-Cola's "Share a Coke" campaign (https://lnkd.in/duHBXg7x). 3️⃣ Listen and respond 👁️🗨️ : Actively listening and responding to customer feedback shows that a brand values its customers and responds to their needs. Example: Starbucks' response to customer feedback by introducing milk alternatives. Effective brand communications build on consistency, emotional resonance and customer engagement to create a strong and sustainable brand. 💚 💫 Next time, we'll take a look at the challenges and opportunities that come with change communications. 🎯

We embrace the arrival of the spring with anticipation for change. Our company brand, currently known as "Pušku pušku" will soon undergo a transformation, evolving into "Slowdown". The main reason for changing the brand name is our's determination to further expand into the international markets. Stay tuned for further updates!📽 #rebranding #brandchange #rebrandinglogo

Enhance Brand Reputation through Sustainability.........

We loved working with Promotion Technology Group on this comprehensive brand transformation. From revitalizing their brand strategy to enhancing their visual identity, we positioned PTG as a leader in the A/V integration industry. Read more about how our collaboration amplified their brand and generated new business opportunities at the link in our bio! #BrandTransformation #TextileCreative #BrandDesign #BrandStrategy #ClientHighlight #DigitalMarketing