Ollin Ventures is thrilled to announce our investment in ReferPro, a groundbreaking platform designed to revolutionize the referral process for home service professionals! Meet the Leadership Team: · Murphy Nadauld, Founder and CEO, possesses a robust background in sales, operations, and management. As a second-time founder, Murphy has garnered valuable experience at Ubiquiti and successfully launched and sold his own home services business. His vision for ReferPro is rooted in a profound understanding of the challenges encountered by service professionals. Why ReferPro? · Home service businesses rely heavily on referrals, but managing them manually is time-consuming and inefficient. Many leads fall through the cracks, and traditional lead generation platforms often provide low ROI. · ReferPro taps existing CRM’s, and enables companies to create custom offers to previous customers for referrals that convert. This provides valuable attribution insights to see where marketing dollars are spent and if they are effectively working. · Automating the referral process, allows businesses to effortlessly generate and track referrals. The platform also connects service professionals with local influencers to further boost their reach. Market Opportunity: · With over 6 million home service professionals in the U.S. alone, ReferPro addresses an underserved market with a total addressable market (TAM) of $657 billion. At Ollin Ventures, we are passionate about supporting innovative solutions that drive positive change. Our investment in ReferPro reflects our belief in their potential to transform the home services industry. We are excited to partner with the entire ReferPro team on this journey to revolutionize referral marketing. Stay tuned for more updates as we embark on this exciting journey together! Thomas Wilkinson Stephen Smith Murphy Nadauld Andrew Mikkelsen
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I Empower Financial Professionals to Navigate Risk and Drive Growth | CEO & Founder at One Source Direct | Senior Credit Risk Officer & Financial Advisor | Business Development Manager
Revolutionizing the landscape for small businesses, Innovation outlier, Scott E. LeBeau, a seasoned business banker from Milwaukee, Wisconsin, sat down with Ashley Smart of BizTimes Media to discuss his groundbreaking, business networking platform One Source Direct. https://lnkd.in/gVrsWi9p Leveling the playing field state by state, and city by city, LeBeau's dynamic networking enablement tool bridges the gap for all manner of small businesses across the nation. Regardless of what type of entrepreneur you are, a minority-owned business, a solopreneur, a freelancer, a women-owned business, veteran owned, or have 25 employees, One Source Direct is diversely geared to these businesses to compete on a level playing field. Using an innovative blend of peer-to-peer technology and human acumen, the One Source Direct platform is poised to help small businesses thrive like never before. So thank you Ashley Smart for taking the time to talk with us and helping us to share our story. #startuptips #startupsupport #startupsuccess #startupstrategies #startupstory #startupstories #startups #startuplife #startupjourney #startupgrowth #startupfounders #startupfounder #startupecosystem #startupcompany #startupcommunity #startupbusinesses #startupbusiness #startup #saasstartups #leanstartup #leanstartups #startupnews #selfemployed #startupcommunity #startupchallenges #startupchallenge #startupculture
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Co-Founder, Pink Shark PR | Public Relations, Media Relations, and PR Consulting for Fintech Founders and Funders
How to Self-Fund Your First Million (Part 1) 👉 Self-funding your first million is simple - especially as a founder, you have "weapons" in your arsenal that a sales rep will never have. Please do not outsource your sales process too early -- especially if you're generating less than $2MM per year. Your superpower isn't sales here. It's being a founder who sells - and that's a huge distinction. And one that should and can be generating at least $1MM for you. Here is the 1st out of 3 simple and proven ways founders can self-fund on rinse and repeat. I have used these strategies to generate multimillions of dollars - regardless of the market, industry, spam filters, etc. 👉 Cold Outreach Personalization > Templatization. If I had a dollar for every debate I've been in about "cold outbound" this week here on LinkedIn, I could fund your startup myself ;) But make no mistake, cold outreach is a critical component to founder-led sales and every early-stage startup. And if you do it correctly, you can generate your $1MM just from this one technique. 🍒 Early-stage founders have the ability to cherry-pick their ideal customer, and spend more time personalizing the outreach, making meaningful connections through intimate understanding of both their ideal customer's need and the product they've developed to solve it. 🍒 Pick your first 25 (yes, we are going super small batch) perfect customers. Research each one heavily, solve their problems before you even write them a word. When it's time to write to them, write like you know them (because at this point you do). In fact, they are the reason your company exists in the first place, no? 🍒 Never ask for the sale in the email. You're not selling them on your product , you're selling them on making the connection. 🍒 As a founder who works with founders -- founder-led sales should either be focused on founder-to-founder or founder to CEO. But I prefer the former. 🍒 Write ONE hyper-personalized, short email first and then use that email to serve as a super-personal template for your other emails. This ensures that each email doesn't lose steam and become part of "lead generation". Lead-gen is for sales reps. Relationships are for founders. ❌ Do not attempt to do more than 25 in your first batch. For me, the smaller the batch, the better the results. Stay Tuned for Part 2 tomorrow. P.S. Want to work with me on generating immediate revenue for your startup? Introducing, Self-Funded, an accelerated sales mastery course specifically designed for startup founders and small business owners. In this 6 module class, you'll learn how to single-handedly self-fund your first $1MM using tried and true methods I use on repeat to close millions of dollars in any market. P.P.S. VCs ask me about special group rates for your PortCo founders. DM me or comment "early bird" and I'll reply with a link to get 20% off. Founders let me know what struggles you're currently having with sales!
Self-Funded
pink-shark-pr.thinkific.com
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Ditch the Pitch, Embrace the Hustle: Innovative Sales Techniques for Early-Stage Startups Forget polished brochures and stale conference calls. In the wild west of early-stage startups, traditional sales tactics are about as useful as a cactus in a snowstorm. You need grit, innovation, and a sprinkle of unicorn magic to conquer the frontier and attract those elusive first customers. So, put down the dusty CRM and strap on your bootstraps, because it's time to revolutionize your sales game. 1. Sell the Vision, Not the Product: Remember, you're not hawking widgets, you're building a movement. Showcase your audacious mission, the passion behind your hustle, and the revolutionary future you're creating. Customers buy into stories, not specs, so paint a picture so vivid they can taste the success. 2. Be a Social Media Samurai: Forget cold calls, become a content ninja. Engage in online communities, share valuable insights, and establish yourself as a thought leader. Drop knowledge bombs on Twitter, host AMA sessions on Reddit, and turn LinkedIn into your professional dojo. 3. Embrace the Power of Partnerships: You're not alone in this startup rodeo. Team up with non-competitors who share your target audience. Co-host webinars, bundle your offerings, and cross-promote each other like social media royalty. The collective clout will turn heads and amplify your reach. 4. Get Creative with Customer Acquisition: Ditch the tired lead forms and explore unconventional channels. Run pop-up shops in unconventional locations, offer limited-edition beta access, or launch crowdfunding campaigns with killer perks. Think outside the box, and your customers will follow (with their wallets open). 5. Data is Your Dragonfire: Numbers aren't boring, they're your battle cry. Track everything, analyze relentlessly, and adjust your tactics. Use data to prove your impact, measure success, and refine your approach like a master blacksmith. 6. Build Genuine Relationships: Forget transactional interactions, focus on human connection. Get to know your customers, understand their needs, and become their trusted confidante. Offer support, advice, and even virtual high-fives. They'll become loyal brand ambassadors, singing your praises from the rooftops (or at least their Twitter feeds). 7. Experiment, Embrace Failure, Iterate: Remember, there's no startup handbook. Take calculated risks, try crazy things, and don't be afraid to stumble. Learn from your missteps, pivot like a seasoned dancer, and emerge stronger with each iteration. Failure is fuel, not a firebomb. So, startup rockstars, what are your unconventional sales weapons of choice? Share your craziest customer acquisition stories, your most off-the-wall partnership wins, and the data-driven insights that turned your sales game into a unicorn stampede in the comments below! #Startupsales #Earlystagestartup #Innovativesales #Saleshacks #Getcustomers #Bootstrapping #Entrepreneurship #Startupcommunity
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A lead magnet is something valuable you offer to potential customers to encourage them to share their email addresses with you. The significance of lead magnets cannot be overstated, especially for startups. 💡 Learn what benefits lead magnets offer and why it's a tool startups can and should use to drive growth. #startup #startups #leadmagnet #leadgeneration #businessgrowth #entrepreneurship Read more 👇 https://lnkd.in/dAnXsBrs
What Are Lead Magnets And How Do They Work? - TechRound
https://techround.co.uk
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"Why Startups Need to Focus on Sales, Not Marketing" [e-wisdom weekly #01] It's our 1st E-Wisdom weekly post and we are starting our insightful weekly posts with this 2014 article by Jessica Livingston, a partner of Y Combinator, on the value of Sales over marketing in the beginning of a startup. All new founders who have just stepped into the game and the aspiring one , they should give this a read to know the real value of sales and what it exactly is, and the benefits it holds for your Startup. In this insightful article, she discusses how successful startups like Apple, Facebook, and Airbnb began by engaging with dedicated early adopters. These initial conversations not only helped define their products but also kickstarted their growth. The message is clear: When you're in the early stages, talking to users individually is vital. It's challenging, but it provides valuable feedback and ensures you're building something people genuinely want. Because Sales gives you a kind of harsh feedback that “marketing” doesn’t. Successful startups start narrow and deep partly because they don’t have the power to reach a big audience, so they have to choose a very interested one. But also because the product is still being defined. The conversation with initial users is also market research. Read the full article to learn why narrow and deep interactions are the key to startup success. Follow our page for more insightful posts like this in our e-wisdom weekly. curated by Aditya Yadav. https://lnkd.in/dxJyNqF
Jessica Livingston – Why Startups Need to Focus on Sales, Not Marketing
genius.com
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🎯Now days Startup grow fast - New Generation are looking for the effective Startup strategies to grow their business Fast - This Article Are more helpful for all Startup. 👉Click Fast - https://lnkd.in/dxtYVVGu. These Strategies Definitely helps you to grow your startup fast - Must Read This Post for Lead Generations. #Startup #startupsuccess #leadgeneration #onlinebusinessideas #startupstrategies #leadgenerationstrategy #startuptips #leadgenerationtips
Lead Generation Strategies: 7 Strategies That Work for Startups
https://intechnosoftware.com
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B2B marketers, want to find out how you can use your socials to attract success through talent acquisition, earned press and easier funding rounds? 🤩 Here's how: https://bit.ly/3U7BFcx #B2BMarketing #startups #B2BSocialMedia Forbes
Council Post: Six Ways Social Media Fuels B2B Startup Growth: Attracting Success
forbes.com
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Entrepreneur lessons from a venture capatalist - an insightful post by SAASTR What are some of the “ultimate sins” in marketing and sales and success in SaaS in the early stages? Sales: Hiring any reps you wouldn’t buy from. This never works out in the early days. Later, once you have a strong VP of Sales, it’s fine though. Hiring a “VP” of Sales before you have 2 scaled reps and a repeating process. Never works out. Crazy quotas. You can’t set folks up to fail 100% for sure. Especially the first few months, maybe even make their quota simply equal to their salary. Your sales reps need to eat. Expecting a closer / in-bound rep to do out-bound. They can’t. You have to hand in-bound folks leads. They are no good at generating them. Expecting an SDR to close. Hire stretch reps if you want, but someone without any closing experience likely can’t close at your startup no one has ever heard of. Unless the product is very cheap and the prospect is close to closed already. Hiring just 1 rep. You can’t A/B anything and won’t have any idea why anything works. Hiring reps before you close 10 customers yourself. If you can’t … Hiring for the logo. Hiring someone from Salesforce, Box, Twilio, etc. not only won’t save you. It’s a negative. Those companies are way, way too big. With way too strong processes and systems in place. And, most importantly, infinitely stronger brands Hiring any reps who “don’t care about money”. Startups are a journey and you need reps that want to be on the journey. But if they say in an interview they “don’t really care about money” … well … they aren’t sales people. Maybe OK for customer success Marketing: Hiring too junior of a marketing person as your first marketer. If they’ve never head a commit, or a number, they are too junior. Do not save money here Hiring a mediocre PR firm. $8k-$15k a month down the drain for nothing. Only the very best folks (and very best PR) is worth it Hiring a brand marketing firm. See last point. May make sense later, but this almost always is just throwing money down the drain in the early days Way too much SEO SEM talk. Both are important, but in SaaS, both likely will be relatively minor sources of customers Hiring a B2C marketer for SaaS. Related to the prior point. The skills are not that portable Customer Success: Hiring anyone in mid-market or enterprise CS that doesn’t go visit customers in person. A lot of folks don’t want to visit customers in person anymore. So be it. Just don’t hire them to manage larger accounts Hiring anyone in customer success in the early days that talks all about process. You really don’t need a ton of process in CS until $10m ARR, really $20m ARR in many cases. (Also true in sales) Hiring anyone in customer success that can’t give you 2-3 happy customers as references. Go find out what they really did for these customers Hiring anyone in customer success that wasn’t an expert in the product at their last company. That’s a sign
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CEO // Founder at ReferPro
2moExcited for the partnership and great things we'll continue to do together! 🚀