Numerator’s Post

New Amazon brand store quality index is a real gem. Don’t miss out, monitoring is key! Improve your brand‘s customer perception or your brand is meaningless. I am not with others actually that resellers are the big winners of the actual developments, but you have to represent true brand ownership and care to win over competition indeed! Thank you to Matthias Habel for bringing that topic up! #brandstory #bsqi #bsi #amazon #brandstore

What does Amazon Prime Day mean for retailers? This is what Lucia Mastromauro, Acceleration Managing Director UK, has discussed in her recent LinkedIn post, also shared by LinkedIn News “Amazon Prime Day goes beyond being an Amazon-centric event; it has effectively expanded the retail calendar by introducing a well-timed "deal" date during a typically slow season for the industry.” “Retailers who demonstrate agility, embrace data-driven strategies, and foster a culture of experimentation are most likely to reap significant benefits during this period. By leveraging these tools and approaches, forward-thinking retailers can successfully position themselves to attract the attention of bargain-hunting consumers, ultimately boosting their sales and market presence.” Check out Lucia’s full post in the LinkedIn News article below. #retail #retailmedia #marketing #data #amazonprimeday

Pricing and Discounting Tips after analyzing 4 years worth of data from Amazon’s biggest sales events. ⭐️ Starting discounts a day or two before major events can help boost your visibility and jump-start sales by capturing early shoppers. ⭐️Our analysis shows that discounts in the range of 10% - 20% were particularly effective, with brands like Theragun, KitchenAid, YETI, and Tuft & Needle generating three- and even four-figure sales increases by targeting this range during sales events. ⭐️ Nearly half of consumers seek out subscription options when shopping on Amazon. Increase Customer Lifetime Value (CLV) by offering event or holiday deals on consumable products with the option to Subscribe & Save. Check out all 10 tips our Biggest Sales Event Report. https://lnkd.in/g5GqnAui

What does Amazon Prime Day mean for retailers? This is what Lucia Mastromauro, Acceleration Managing Director UK, has discussed in her recent LinkedIn post, also shared by LinkedIn News “Amazon Prime Day goes beyond being an Amazon-centric event; it has effectively expanded the retail calendar by introducing a well-timed "deal" date during a typically slow season for the industry.” “Retailers who demonstrate agility, embrace data-driven strategies, and foster a culture of experimentation are most likely to reap significant benefits during this period. By leveraging these tools and approaches, forward-thinking retailers can successfully position themselves to attract the attention of bargain-hunting consumers, ultimately boosting their sales and market presence.” Check out Lucia’s full post in the LinkedIn News article below. #retail #retailmedia #marketing #data #amazonprimeday

📈 Amazon's Strategic Shift: Smaller Sales Events to Boost Year-Round Spending Amazon's 2023 Prime Day events generated $13.88B in US sales. To maintain momentum, Amazon is diversifying with smaller sales events like the Big Spring Sale and Amazon Pet Day, aimed at different consumer needs. 🔍 Key Insights: Sales events address consumer spending caution. Discounts on popular categories like health & beauty and electronics drive engagement. Non-Prime members converted to Prime after these events. 🔗 Full Article: Amazon Uses Smaller Sales Events: https://lnkd.in/eKbi4Zp6 #ecommerce #amazon #retailstrategy #consumerbehavior #salesstrategy

Dive into the latest edition of our LinkedIn Series: "Commerce Insights" 🌟   This week, join Gaëlle Abi Nader, Transact's senior executive, as she shares 11 essential steps to unlock Amazon Prime Day success. Gain valuable strategies to elevate your Amazon marketing efforts and ensure a standout performance during this major shopping event.   #AmazonPrimeDay #EcommerceSuccess #DigitalMarketing #CommerceInsights #Transact

Amazon releasing all this new data is showing their desire to swim upstream in the retail market and it's getting results, as we watch their Ad business grow YOY each year. ⛽ #AmazonData #RetailStrategy #AdvertisingGrowth #ConsumerInsights #RetailInnovation #MarketLeadership #EcommerceTrends #DigitalMarketing #AmazonAdvertising #BusinessGrowth

We've been using Amazon for years to grow sales and awareness on products, earning the right to then present them to buyers at Retail. This has been our magic recipe for success. Need help on Amazon or at Retail? DM us for more info! #ContentMarketing #DigitalMarketing #SocialMediaStrategy #SocialMediaTools #EngagementStrategies #BrandBuilding #OnlinePresence #SocialMediaTrends #MarketingAutomation #EcommerceTips #OnlineShop #SellOnline #EcommerceStrategy #DigitalSales #OnlineRetail #EcommerceSolutions #VirtualShopping #OnlineMarketplace #ProductPromotion

𝐀𝐫𝐞 𝐲𝐨𝐮 𝐬𝐞𝐭 𝐭𝐨 𝐜𝐫𝐮𝐬𝐡 𝐢𝐭 𝐭𝐡𝐢𝐬 𝐐𝟒 𝐨𝐧 𝐀𝐦𝐚𝐳𝐨𝐧? The clock is ticking. 𝐐𝟒 𝐢𝐬 𝐧𝐨𝐭 𝐣𝐮𝐬𝐭 𝐚𝐧𝐲 𝐪𝐮𝐚𝐫𝐭𝐞𝐫—𝐢𝐭’𝐬 𝐲𝐨𝐮𝐫 𝐜𝐡𝐚𝐧𝐜𝐞 𝐭𝐨 𝐦𝐚𝐤𝐞 𝐛𝐢𝐠 𝐰𝐢𝐧𝐬. With 𝐁𝐥𝐚𝐜𝐤 𝐅𝐫𝐢𝐝𝐚𝐲, 𝐂𝐲𝐛𝐞𝐫 𝐌𝐨𝐧𝐝𝐚𝐲, and the 𝐇𝐨𝐥𝐢𝐝𝐚𝐲 𝐫𝐮𝐬𝐡 coming up, now’s the time to stand out. Consider this: Q4 usually accounts for 30-40% of yearly sales. Last year, Amazon saw a massive 60% boost in ad spend during these key events, leading to record-breaking traffic and sales. 𝐒𝐨, 𝐰𝐡𝐚𝐭’𝐬 𝐲𝐨𝐮𝐫 𝐩𝐥𝐚𝐧? Now’s the time to fine-tune your strategies, optimize your listings, and ensure your inventory is ready for the rush. The stakes are high, but so are the rewards. This Q4 could be the game-changer for your year—don’t just join in, take charge. #AmazonFBA #Ecommerce #Q4Strategy #BlackFriday #CyberMonday #HolidaySales