Neon Agency’s Post

🎬 Calling all Movie Enthusiasts and Marketing Gurus! Share Your Insights on PVR Cinemas! 🍿 Hello LinkedIn community, I'm excited to announce my latest project in Marketing Analytics aimed at analyzing the brand awareness and performance of the iconic PVR Cinemas. Your input is incredibly valuable, and I invite you to be a part of this journey.🎥 📋 https://lnkd.in/giyumrPx Click the survey link above. Share your valuable feedback about PVR Cinemas. Encourage your connections to participate and magnify our impact. By sparing just a few moments to complete this survey, you can make a significant impact. I kindly invite you to participate in this survey to help me gain deeper insights into consumer perceptions and brand awareness. It will take just a few minutes of your time, and all responses will be kept confidential. Feel free to reach out if you have any questions or need more information. Thank you in advance for your support! 🌟 #PVR #BrandAwareness #MarketingAnalytics https://lnkd.in/giyumrPx

It's coming up to awards season! If you have a great campaign which you think is worthy of an award, why not enter it to The Drum OOH Awards, which I'm helping to judge. For me, an effective entry is one that is 1) in the right category, 2) clearly shows the campaign objectives, strategy, and results, and 3) is written in a way that demonstrates what was unique or award-worthy. Entries close next week! #oohadvertising #awards2023 https://lnkd.in/e7P5Jb7y

They say actions speak louder than words. We say, why not have both? Proud to be sharing our new work for CaratLane - A Tanishq Partnership. Introducing: Postcards. A gift that speaks for itself and lets your love shine even brighter. This Season of Love, #KhulKeKaroExpress with Caratlane❤️ Himanshu Saxena | Parikshit Bhattaccharya | Avnish Anand | Jennifer Pandya | Gurukeerthi Gurunathan #FreshFromTheBarn #NewWork #TheZagWay #ClientWork #advertising

How cuteeeeeee 🩷😭 Publicis Groupe agencies definitely did their thing executing such a dope partnership!! From the alignment of the new Mean Girls movie coming out next year, to the timing for Black Friday and the reuniting the cast within the commercial! There are so many points to hit on here. This is truly what it looks like to execute a strategy and creative briefs. We love to see it! Pass that Dutch!! 🤣🤣👩🏾💻👩🏾💻👩🏾💻👩🏾💻 #meangirls #walmartdeals #marketingstrategy

She’s right because these are few of the headings I saw this week about Brands; 1. Hinge is trying to cure Gen-Z loneliness. 2. CMO of “X Brand” shares next year is all about “purpose”. 3. New Ad from Smirnoff is “we do we”, promoting diversity and inclusion. Even if the Ads are effective, brands are really pushing hard on new taglines. The Tags are being used as “social-proof”. That works well, but the best option is still to use the organic social proof from customers, that’s more trustable than plain statements. What do you think? P.S. Credits to Elle Cordova for her excellent video. #marketinginsights #brandmarketing #marketingmemes #brandstrategy

Are you leveraging the awareness & cultural connective powers of Copa América? If you're not, you should be! ⚽ 60% of consumers told us that ads appearing during Copa América positively impact their perception of the brand, & 59% said those ads increase their likelihood to engage. It's a huge marketing & brand building opportunity to not only enhance brand perception & drive consumer engagement, but also to tap into cultural pride & foster brand loyalty with Hispanic audiences. Are you advertising during the matches? Let us know in the comments! #CopaAmérica #CulturalAuthenticity #MarketingStrategy #ConsumerInsights

Regularly reaching out to the consumer is always keeps your brand in their top of the mind… And it works…👍 #adnoc #karnaphuli_automobiles_ltd. #consumer_insights #activation_&_campaign #market_branding #consumer_promotion #new_brand_establishment #hard_work_pays

Sometimes, an ad speaks volumes without saying a word. Let's be honest we're all saying it in our heads "Should of gone to Specsavers." The one thing people don't realise is how long this ad has took to make, 22 years 🤯 Over the years Specsavers have drilled the same tagline into our heads so that this ad works. The tagline is one of the most recognisable taglines in the UK 🫨 It's took 22 years for them to grow a brand, an audience and too staple a tagline 🙌 Many brands like Specsavers have done it over the years, Every little helps... Have a break have a... It gives you wings... Just do it... So next time you see a well thought out ad like this from a big household name just think how long it has took this brand to have this impact. 👏 #marketing #socialmedia #adcampaign #campaign #specsavers