4Black History Month in the Automotive Industry…
In a world where diversity and inclusivity are becoming increasingly important, Black History Month stands as a testament to the rich contributions made by the black community across various sectors.
One such sector that has seen a significant impact is the automotive industry. In this story, we will delve into the influence and achievements of Black individuals in the automotive world, shedding light on their remarkable journey.
Let’s first look at Augustus D. Washington: Pioneering Auto Designer
Augustus D. Washington, a distinguished figure in the world of automotive design, is renowned for his groundbreaking contributions to the industry. Born in an era when African-Americans faced numerous challenges, Washington’s determination and creative talent set him apart.
He emerged as one of the earliest African-American automotive designers to gain recognition in the field. Through his innovative designs and meticulous attention to detail, Washington not only shattered barriers but also left an indelible mark on the aesthetics of automobiles.
Frederick McKinley Jones: Revolutionizing Refrigeration.
Fredrick McKinley Jones, an African-Anerican inventor, made an indelible mark on the automotive industry with his invention of refrigeration unit for long-haul trucks.
This breakthrough innovation not only transformed but also paved the way for the growth of the modern logistics industry.
Homer B. Roberts
The first black car dealer.
Homer B. Roberts was the first African-American car dealer in the country but his greatest achievement occurred far from that dealership. A veteran on World War 1, Roberts was the first Black man to attain the rank of lieutenant in the United States Army Signal Corps.
Following the war, Roberts moved back to his native Kansas City and began selling cars. He specifically targeted selling to the African-American community. In 1919, he put his first ad, for 7 used cars, in the Kansas City Star, the prominent local black newspaper. By the end of the year, he had secured 60 sales, all to black drivers.
In the following years, business continued to grow. He opened offices and hired salesmen. In 1923, he opened a brand new dealership named Roberts Company Motor Mart. Smaller automobile manufacturers saw his potential in the African-American market and backed his business. This helped Roberts land franchises with Hupmobile, Rickenbacker and Oldsmobile.
His business was hit hard by the depression and his dealership closes in 1929, but not before Roberts had etched his name in history.
I will be adding more articles on this most interesting chapter of the automotive industry and the contributions of African-Americans to it.
Black History Month in the Automotive Industry.
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