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Today we welcome our July Issue! GAME L10N https://buff.ly/4coRWSv Video games: You may or may not love them, but you certainly know them. They’ve become an inescapable part of pop culture, growing from humble beginnings in the ‘70s and ‘80s to their modern status as the world’s biggest entertainment industry. Whether we’re talking the addictive, play-anywhere titles of mobile gaming or the boundary-pushing, big-budget AAA game space, it’s overwhelmingly likely that video games have a place in your life or in the lives of your loved ones. Just like the film industry’s gradual introduction of sound and color over its first few decades, video games have similarly grown with increasingly sophisticated graphics and sound technology, narratives, and game design. With the biggest titles requiring similarly huge audiences to turn a profit, the language service provider plays an increasingly important role in localizing games for new markets. This month’s issue of MultiLingual magazine is all about game localization, with articles exploring everything from current best practices and cutting-edge techniques to its wild history as developers and linguists set the standards for translation title by title. With the industry projected to continue growing as the decade unfolds, it’s clear that games will be a driving force in the language industry for the foreseeable future. So pick up that controller, plan out your character build, and press start to play as we explore the past, present, and future of game localization. In this Issue: - "Kulitan and the Fight for Revival" by Tim Brookes - "In Africa, Time Is Not Money" by Michelle Rabie - "Allegorical Distance and Its Impact on World-Building" by Kate Edwards - "Translators Remain Unsung Heroes in the Global Success of Video Games" by Diego Perez - "Magic, Mayhem, and Mergers" by Cameron Rasmusson - "The State of AI in Game Localization" by Mimi Moore - "Language Companies and the Generative AI Boom", compiled by Eddie Arrieta and Cathy Martin Available now for our digital subscribers. #MultiLingualMedia #MultiLingualmagazine

What a masterpiece this interactive pixel art cover is 😍 . Here's another idea: how about a cover contest? I would apply.

Mimi Moore

B2B Tech Freelance Content Marketer | Content Strategist | IT | Localization | Globalization | [email protected]

2w

I can't wait to dive into this issue!

Another must-read issue of Multilingual!

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