Motion Sickness’ Post

The ShowHeroes team is currently at Cannes Lions International Festival of Creativity and CEO Ilhan Zengin has thoughts on this year’s atmosphere. This year’s Cannes Lions is very different from last year’s, where caution was the dominant feeling. But is it roaring excitement this year, or something more nuanced? Read his thoughts alongside other industry leaders in Digiday. 👇 https://lnkd.in/edYn9KD9 #Cannes2024 #CannesLions #digitaladvertising #digitalmarketing

UNIQUE ENTERTAINMENT A magician offers something distinct and unexpected, standing out among traditional event entertainment. Denver Mind-Reading Magic: Anthem & Aria #DenverEvents #CorporateEventPlanningDenver #DenverEventProfs #MileHighEvents #DenverEventPlanner #CorporateEventsCO #DenverMeetingPlanner #DenverEventSpace #ColoradoCorporateEvents #DenverBusinessGatherings

🍽️🎶 Reflecting on an Unforgettable Experience: Show Calling for an Exclusive Dinner Event and Concert 🍽️🎶 Words cannot express the privilege it was to serve as the Show Caller for a truly exclusive high-end dinner event and concert, where elegance and artistry intertwined to create an evening to remember. Collaborating with a separate film company added an extra layer of creativity and sophistication to the entire production. From the moment guests arrived, greeted by the opulent ambiance meticulously crafted to evoke a sense of luxury, to the breathtaking performances that unfolded on stage, every detail was carefully curated to exceed expectations. Working alongside the film company brought a new dimension to the event, seamlessly blending live entertainment with cinematic elements. The synergy between our teams allowed for a seamless integration of lighting, sound, and visuals, elevating the experience to new heights. As the evening progressed, each course served was a culinary masterpiece, perfectly complemented by the soulful melodies and electrifying performances that filled the air. The energy was palpable, and every moment felt like a celebration of artistry and refinement. But beyond the glamour and spectacle, what truly made this experience unforgettable was the sense of camaraderie and collaboration among everyone involved. From the talented performers to the dedicated crew behind the scenes, each person played a vital role in bringing the vision to life. Reflecting on this extraordinary event fills me with gratitude for the opportunity to be part of something truly special. It's moments like these that remind me why I'm passionate about what I do – the ability to create moments of magic and leave a lasting impact on those who experience it. I extend my heartfelt thanks to everyone involved in making this event a success. Together, we created an evening that transcended expectations and left a lasting impression on all who attended. Here's to the power of collaboration, creativity, and the endless possibilities that lie ahead! #ShowCaller #EventProduction #ExclusiveEvents #Collaboration #MemorableExperiences

Delivering a successful and exciting event is a big deal.   And in the grip of event fever, it can be difficult to think beyond the day itself BUT if you don’t you might miss an opportunity to maximise ROI.   Capturing your conference or awards night on film gives you lots of options for communications post event, even if you don’t use it straight away.   Here’s five ideas of where filming an event can add value:   1) Highlights film – capture interviews with speakers, members of the SLT or delegates and mix with b-roll and music to give a flavour of the event for internal/external stakeholders. 2) Future campaigns – if you’ve got a group of people in the room that rarely get together think about future campaigns where you might want interviews and maximise your filming time. 3) Vox pops for social media – want to use the event to showcase your top employer status and attract new talent? Capture delegate vox pops for use on LinkedIn, Insta or TikTok. 4) Training materials or CPD – is your keynote speaker going to talk about something relevant to your whole organisation? Capture the presentation in full and top and tail with slides to create new training materials. 5) Cascade packs – want to create a cascade pack for your management team to take back to their teams? Why not use video clips to make it more engaging and help land the key messages?   Check out the film below we made for Avignon Capital following their gala event last year.   Inspired? Give us a call at InsightMCL to talk through the options.   #eventprofs #eventproduction #videoproduction #videocommunications #maximiseROI https://lnkd.in/egj7ASbE

Five days until kick off for the Cannes Lions International Festival of Creativity. This will be my 12th consecutive Festival and each year there are more and more ‘Top Tips’ from the Jurors, team, and repeat festival attendees on how to “do Cannes”. Of course it would be remiss of me to offer anything other than the most #Effective tips - so here are my Top Tips on how to have an Effective #CannesLions. 1. Plan your diary - arrange breakfast, lunch, dinner, coffees, afternoon cocktails, post dinner drinks, early morning swims, parties, Festival sessions (and of course don’t forget to diarise 15.15-15.45 Thursday 20 June https://lnkd.in/eBthy4yb) - its not everyday you will get to see me taking on the role of an Inglorious B***ard CEO (seriously), whilst we unpack brand new findings from a comprehensive study into levels of alignment across the CEO/CFO/CMO trifecta… 2. Get ready for your diary to not go at all to plan. 3. Carry portable phone charges - see point above - everybody's day becomes fluid (some fluidity more down to rose consumption than others) - get ready to reschedule, rebook and reset. 4. Plan at least two days post #CannesLions to do your follow up, not just resetting your liver, but your reaching out to those new and old contacts you bumped into on the Croisette and nailing those potential new business opportunities. 5. Flat comfortable shoes are a must - its been said before, but that doesn’t make it any less effective. The Croissette is just under 1.5miles long, and whilst you won’t need to head to the end of it, and back, every time.. you will be making multiple trips up and down throughout the day. Day in day out. Comfortable shoes, trust me… 6. And as a corollary to the above, a bike is even bigger win…. 7. Check out the work in the basement - when else do you get time to see the BEST creativity from all over the world in the one place. Take it - and question it, what worked, how do you think it worked, review and learn. 8. Check out the Cannes Lions International Festival of Creativity #CreativeEffectiveness Awards show - I’m honoured to be a Cannes Lions Effectiveness master, and to have helped pull the criteria together for its launch back in 2011. Fast forward to 2024 and its an effective way of seeing at a glance commercial creativity at work. 9. Talk to everyone, The Effectiveness Partnership is a UK-based business and we have built our worldwide client base through sometimes serendipitous conversations on the Croisette. 🌍 10. Talk to me. We have helped deliver hundreds actually frankly 1000's of effectiveness cases across #CannesLions, #Effies, WARC, IPA (Institute of Practitioners in Advertising) and more. And we do this by upskilling your team and embedding cultures of effectiveness in clients and agency teams. Message me - it will be the most effective thing you do across the 5 days of the Festival.

Events are celebrations, reunions, and introductions rolled into one. We take the stress of planning and logistics away from our clients so that they can enjoyed being surrounded by their loved ones with no distractions! #norfolkbusiness #eventplanner #eventplanneruk #eventplanning

Delivering a successful and exciting event is a big deal.   And in the grip of event fever, it can be difficult to think beyond the day itself BUT if you don’t you might miss an opportunity to maximise ROI.   Capturing your conference or awards night on film gives you lots of options for communications post event, even if you don’t use it straight away.   Here’s five ideas of where filming an event can add value:   1) Highlights film – capture interviews with speakers, members of the SLT or delegates and mix with b-roll and music to give a flavour of the event for internal/external stakeholders. 2) Future campaigns – if you’ve got a group of people in the room that rarely get together think about future campaigns where you might want interviews and maximise your filming time. 3) Vox pops for social media – want to use the event to showcase your top employer status and attract new talent? Capture delegate vox pops for use on LinkedIn, Insta or TikTok. 4) Training materials or CPD – is your keynote speaker going to talk about something relevant to your whole organisation? Capture the presentation in full and top and tail with slides to create new training materials. 5) Cascade packs – want to create a cascade pack for your management team to take back to their teams? Why not use video clips to make it more engaging and help land the key messages?   Check out the film below we made for Avignon Capital following their gala event last year.   Inspired? Give us a call InsightMCL to talk through the options.   #eventprofs #eventproduction #videoproduction #videocommunications #maximiseROI