Mortgage Advisor Tools’ Post

As the mortgage industry evolves, it's important to stay ahead of the curve and find new ways to attract customers. That's why we're excited to present an important discussion on the key factors driving customer acquisition in the coming years: Loan Officers (LOs) or Marketing Spend. Fueling the discussion are some of the top marketing leaders in the business - Alec Hanson, Jessica M., and Krish Dhokia - at the National Mortgage News Digital Mortgage Conference in Las Vegas. Moderating this incredible lineup of professionals is Steven Cooley of Mortgage Advisor Tools, ensuring a thought-provoking and insightful experience that is both engaging and informative. Gain valuable insights and help shape the future of the mortgage industry. You won't want to miss this opportunity, sign up for Track 2 - Will LOs or Marketing Spend Deliver More Customers In 2024? at 5:15pm on September 26th. Can't wait to see you there! Register here: https://lnkd.in/gbWDf_Zr #MortgageIndustry #CustomerAcquisition #DigitalMortgage #MarketingLeaders #ExpertOpinions #NetworkingEvent #LasVegas #Insights #FutureOfMortgageIndustry Art Vs. Math

We are thrilled to travel to Las Vegas next month to Digital Mortgage Conference 2023! One thing in particular to look forward to is Steven Cooley moderating alongside panelists: Krish Dhokia, Jessica Manna, and Alec Hanson! Don't miss out on “Will LO’s or Marketing Spend Deliver More Customers in 2024?” It’s going to be an exciting and insightful discussion about the future of the mortgage industry and the strategies that will drive customer acquisition. We hope to see you there! #DigitalMortgageConference2023 #Mortgagetradeshows #artvsmath #mortgageadvisortools #mortgageblog #mortgagemarketing #mortgageindustry 

“Mathematics is the art of human understanding” - William Thurston At Art Vs Math, we're more than just a clever name - we embody the harmonious blend of creativity and analytical thinking in the world of mortgage marketing engagements.  Through our short-term engagements, we create captivating campaigns that not only capture attention but also deliver data-driven results. With our well-rounded approach, we help mortgage lenders gain a deeper understanding of their market, customers, and competition. See for yourself! Visit www.artvsmath.com today. #artvsmath #datadriven #shorttermmarketingengagements #marketingsupport #mortgagemarketing #mortgagelenders #mortgageindustry 

Are you attending the Digital Mortgage Conference? PhoenixTeam certainly is, and our very own Mike Rose will be in attendance. We're excited to witness firsthand how technology is revolutionizing the mortgage industry!     The #MortgageIndustry is constantly evolving, especially in the age of digital technology and the conference is our ticket to staying ahead of the curve, keeping us in the loop with the latest trends, and embracing innovations in the digital mortgage landscape. We can't wait to connect with peers and industry leaders who will unveil the digital-first approach that today's consumers are adopting in the mortgage buying process and how this transformation is reshaping borrower behaviors and their expectations.    Here's a sneak peek into the sessions we're excited about:  📱 Arizent Research: Reeling in the Digital First Home Buyer   💻 NewRez & CoreLogic Case Study: Leveraging Digital Transformation for a Customer-Centric Mortgage Experience 🤖 Several captivating AI-focused sessions   We’ll see you in Vegas!!!    #DIGMOEvent #DigitalMortgage #MortgageTechnology National Mortgage News

Is ‘Becoming a Homeowner’ on your 2024 goals list? Well, you’re in the right place! As we ring in the new year, let’s turn that dream into a plan. 🎉📅 Step 1: Get Pre-Approved! It’s like getting a golden ticket to the home-buying show. Knowing how much you can borrow not only sets your shopping budget but also shows sellers you mean business. 💼💰 Think of pre-approval as your first big win of the year – it’s the step that takes you from ‘just looking’ to ‘actively buying.’ And guess what? I’m here to walk you through it, making it as smooth as your New Year’s Eve champagne! 🥂📝 So, who’s ready to make ‘Become a Homeowner’ a resolution we check off together? Slide into my DMs or drop a comment, and let’s start this journey. Your 2024 home is waiting for you! 🌟🗝️ Kristin M. Hayden Mortgage Loan Originator | NMLS #2215691 Barrett Financial Group, LLC | NMLS #181106 #NewYear #NewHome #HappierHomeLoans #SocialForGood #MortgageBrokerDallas #MortgageBrokerTX #MortgageBrokerOK #MortgageBrokerTN #MortgageBrokerFL #HomeLoans #KnowledgeIsPower

I have always been fascinated by the mortgage and real estate industries' stronghold on how things are done "today" and maintaining this mindset as if this is "the way it is". To truly ascertain change, we need to rethink how we define transparency, be solution-oriented, and do it in under 5 minutes, focusing on the customer experience, and the interface to which we deliver this information. How many mortgage websites out there have the same old - Purchase Price, Credit Score, Down Payment, and rate spit out? *** All of them Vs. How many of them back into this from your income, cash flow needs, and cash available, and spit out the solutions from programs to payments? *** None of them Problem: The answer to the more beneficial process, you need to speak with someone, wherein lies the issues of transparency, price, process, and products that best suit the needs. This is the gap we need to bridge as Mortgage Professionals, Realtors, and Consumers. Unity is the goal, not fear and unknowns. #customerexperience #financialflexibility #budget2024 #realestateadvice #mortgageadvice

Today’s heightened rate environment in the lending space will surely pass soon enough. But as long as it is here, you must know how to navigate through it to thrive and survive. Joining me to share valuable tips about this matter are Dan Catinella of Total Expert and Melissa Wright of American Pacific Mortgage. They discuss the importance of being data-driven in this particular lending climate, focusing more on customer retention and profiles. Dan and Melissa also share how they help originators engage with customers when it comes to repurchasing and refinancing, as well as the approach they take in addressing the low statistics of homeowners with mortgages. #mortgagerates #mortgagelending

Join us for an insightful webinar with Samantha Harless, where we delve into the opportunities Zillow offers to enhance lead generation and conversion for mortgage lenders. This comprehensive session is designed to guide you through the various advertising avenues available on Zillow, including the strategic use of the Zillow Mortgage Rate Table, and the nuances of both long-form and short-form leads. Click the below link to register https://lnkd.in/g8FEcXNU Don't miss the chance to transform your mortgage lending strategy and achieve greater success in your digital marketing efforts. #zillow #webinar #strategy #strategicleadconversion #BankingBridge #mortgagerates #mortgagebrokers #leadconversion #landingpage #landingpagedesign #mortgagelender #creditunion #loanofficer #marketingmanager #mortgagelending #mortgagebrokers #challenges #analytics #leads #leadgeneration #mortgageleads

Ready for an in-depth analysis on this year's crucial mortgage industry subjects? Brian Levy at Mortgage Musing blog unravels the importance of #DoddFrankAct’s Ability to Repay Rule and how it helps shield both lenders and borrowers. Plus, find out about the CFPB's enforcement actions against Colony Ridge, centered on maintaining fair lending practices and tackling language exploitation. Many of you, our diligent lenders, are engaged with HMDA-related paperwork. For key insights and timely discussions, consider tuning into the weekly podcast by #STRATMORGroup. In other news, #RocketProTPO is kicking off the year with the IGNITE Live event hosted by Mike Fawaz on January 8th. Expect major revelations regarding new products, technologies, and Freddie Mac’s LPA included in the latest upgrade to ONE by Rocket Mortgage. A prosperous beginning to the year indeed! Don't miss out on the possibility of a 16% increase in client eligibility and other benefits. Consult with your Rocket Pro TPO Account Executive now! #mortgageindustry #financialregulations #abilitytorepay #fairlending.

Navigate the future of lending with confidence! 🌐🏡 Join us in our video as we unveil the Part 2 of Best Mortgage Lead Providers for 2024. Explore the strategies, insights, and tools that set the pace for success in the mortgage industry. Watch now and lead the way! LendingTree, Zillow, Money, Credit Karma. #MortgageLeadProviders2024 #part2 #mortgageleads2024 #leads2024 #mortgagerates #mortgagebrokers #leadconversion #landingpage #landingpagedesign #mortgagelender #creditunion #loanofficer #marketingmanager #mortgagelending #mortgagebrokers #challenges #analytics #leads #leadgeneration #mortgageleads